4. TAU GAK SIH LOE ?
Apps
38 mins
vM
an
7 ag
m em
in
s ent
•
Social
Networking
45 Menit
Entertainment
Source
:
Indonesia
ODM
Panel,
May
2013
Entertainment
45 mins
De
16 Menit
n
tio
ica
s
un
in
mm m
62
ak#vitas
orang
Indonesia
per
hari
189Menit
Co
g
in s
s
ow in
r m
B
7
3
•
•
•
•
•
kenal
internet
melalui
ponsel
harus
selalu
ak#f
datanya
lebih
suka
aplikasi
gra#s
penetrasi
kartu
kredit
kecil
p e r t u m b u h a n
p e l a n g ga n
seluler
120%
P e l a n g g a n
T e l k o m s e l
mencapai
125
juta
6. www.telkomsel.com/temandev
•
•
•
To grow the DNA (Device+Network+Applications) ecosystem by
engaging and supporting the growth of local developers to deliver
more local applications to Telkomsel customer
Facilitate Digital creative enthusiast
Become preferred partner to local developers and bring “local Go
Global Apps”
Benefits to Local Developers :
-> Attractive Business Model
-> Access to customer with profiling
-> API sharing from Telkomsel
-> Marketing & Promotion Support
-> Bigger exposure through Parents Group
-> A Network of strategic partners (device, platform,
and other apps)
Our Focus
Idea
Prototype
Friend
Incubators
Refine
Strategy
Ready to
Market
Angels/VC
Accelerator
Benefits to Telkomsel:
-> Faster introduction of more local and relevant apps to
customer
-> Increase number of data users which will also help to
migrate users to 3G
-> Become preferred partner to local developers –
differentiate branding value of Telkomsel
-> Helping the growth of the nation creative industry which
impact related value chain on the apps, storage, traffic, etc
(from Indonesia to Indonesia)
