EV	
  CHARGING:	
  
IT-­‐SOLUTIONS	
  TO	
  
FACILITATE	
  THE	
  
SERVICE.	
  
	
  
CASE	
  STUDY:	
  ELMO	
  
UNDERSTANDING	
  
BUSINESS	
  
REQUIREMENTS	
  

CUSTOMER	
  JOURNEY	
  
WHAT	
  THE	
  END-­‐USER	
  WANTS?	
  
SERVICE	
...
CUSTOMER	
  
JOURNEY	
  OF	
  
ELMO	
  CHARGING	
  
NETWORK	
  
CUSTOMER	
  
JOURNEY	
  

I	
  WANT	
  TO	
  CHARGE	
  MY	
  EV!	
  
HOW	
  TO	
  FIND	
  CHARGERS?	
  
HOW	
  TO	
  BECOM...
STEP	
  1:	
  WHERE	
  ARE	
  THE	
  EV	
  CHARGERS?	
  
REQUIREMENTS	
  FOR	
  THE	
  IT-­‐
SOLUTION	
  
CHARGER	
  DATAB...
STEP	
  2:	
  HOW	
  DO	
  I	
  BECOME	
  THE	
  CUSTOMER?	
  
REQUIREMENTS	
  FOR	
  THE	
  IT-­‐
SOLUTION	
  
ONLINE	
  ...
STEP	
  3:	
  HOW	
  TO	
  START-­‐STOP	
  CHARGING?	
  
REQUIREMENTS	
  FOR	
  THE	
  IT-­‐
SOLUTION	
  
RFID-­‐CARD	
  S...
STEP	
  4:	
  HOW	
  TO	
  PAY	
  FOR	
  THE	
  CHARGING?	
  
BUSINESS	
  DECISION	
  
LOT	
  OF	
  LOW-­‐COST	
  TRANSACT...
STEP	
  5:	
  HOW	
  DO	
  I	
  SEE	
  MY	
  HISTORY	
  AND	
  MODIFY	
  MY	
  
SUBSCRIPTION?	
  
REQUIREMENTS	
  FOR	
  T...
IT-­‐SOLUTION	
  FOR	
  
THE	
  EV	
  
CHARGING	
  
SERVICE	
  
PROVIDER	
  
NOW!	
  
INNOVATIONS:	
  	
  
EV	
  CHARGING	
  
PLATFORM	
  

ASSETS	
  

CUSTOMERS	
  

BUSINESS	
  
LOGIC	
  

UI	
  +	...
ASSET	
  
MANAGEMENT	
  

ZONES	
  AND	
  SPACES	
  
Define	
  the	
  hierarchy	
  of	
  your	
  assets	
  using	
  zones	
...
USAGE	
  OF	
  GEO-­‐DATA	
  

Moscow	
  Parking	
  Areas	
  

Heat	
  map	
  of	
  	
  Quick	
  Charger	
  Usage	
  
CUSTOMER	
  
RELATIONSHIP	
  
MANAGEMENT	
  

CUSTOMER	
  CLASSES	
  

Customer	
  class	
  defines	
  customer	
  profile	
...
SCREENSHOTS	
  
Account	
  details	
  

Account	
  list	
  
BUSINESS	
  LOGIC	
  

MOBILE	
  WALLETS	
  

Once	
  a	
  customer	
  has	
  set	
  up	
  the	
  account	
  it	
  include...
BUSINESS	
  LOGIC	
  

BILLING	
  

Depending	
  on	
  your	
  business	
  logic	
  the	
  client	
  accounts	
  can	
  be...
SCREENSHOTS	
  

Various	
  rates	
  applied	
  to	
  specific	
  zone	
  

Dynamic	
  tariffs	
  
USER	
  
INTERFACES	
  

CUSTOMER	
  PORTAL	
  

Customer	
  portal	
  gives	
  the	
  overview	
  of	
  transacon	
  hist...
SERVICE	
  DESIGN	
  

REPORTS	
  

You	
  can	
  tweak	
  and	
  develop	
  your	
  business	
  logic	
  with	
  a	
  num...
NOW!	
  PLATFORM:	
  SUMMARY	
  
FUTURE-­‐
PROOF	
  
SOLUTION	
  
EV	
  ECOSYSTEM	
  
EVOLUTION	
  

Charging	
  
point	
  
owner	
  

ICT	
  solu]on	
  
provider	
  

Roaming	
  
service	...
SINGLE	
  NETWORK	
  OR	
  ROAMING	
  –	
  ALL	
  INCLUDED	
  
•  NOW!	
  Plaborm	
  supports	
  mulple	
  
partners	
  wi...
Why	
  choose	
  
NOW!	
  EV	
  
Charging	
  	
  
Plaborm	
  
WHY	
  NOW!	
  
INNOVATIONS’	
  
SOLUTION?	
  
Ready-­‐made	
  	
  
solu]on	
  

Out-­‐of-­‐the-­‐box	
  solu]on	
  	
  
M...
WHY	
  NOW!	
  
INNOVATION’S	
  
SOLUTION?	
  

Sobware-­‐as-­‐a-­‐Service	
  

SaaS	
  model	
  

This	
  model	
  reduce...
SUPPORTING	
  LARGEST	
  QUICK	
  CHARGING	
  NETWORKS	
  IN	
  EUROPE	
  
ELMO	
  network,	
  165	
  quick	
  chargers	
 ...
GROWING	
  LIST	
  OF	
  INDUSTRY	
  PARTNERSHIPS	
  
Partnerships	
  with	
  OEMs	
  and	
  soluon	
  providers	
  

Work...
Thank	
  you!	
  

JARMO	
  TUISK	
  
Director,	
  electric	
  mobility	
  soluons	
  
Mob:

	
  	
  +372	
  52	
  01443	
...
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NOW! ELMO case study: IT solution for the EV charging network of Estonia from user journey to service provider view

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NOW! ELMO case study: IT solution for the EV charging network of Estonia from user journey to service provider view

  1. 1. EV  CHARGING:   IT-­‐SOLUTIONS  TO   FACILITATE  THE   SERVICE.     CASE  STUDY:  ELMO  
  2. 2. UNDERSTANDING   BUSINESS   REQUIREMENTS   CUSTOMER  JOURNEY   WHAT  THE  END-­‐USER  WANTS?   SERVICE  PROVIDER  NEEDS   WHAT’S  NECESSARY  TO  PROVIDE   SERVICE?  
  3. 3. CUSTOMER   JOURNEY  OF   ELMO  CHARGING   NETWORK  
  4. 4. CUSTOMER   JOURNEY   I  WANT  TO  CHARGE  MY  EV!   HOW  TO  FIND  CHARGERS?   HOW  TO  BECOME  THE  CLIENT?   HOW  TO  START/STOP  CHARGING?   HOW  TO  PAY  FOR  THE  CHARGING?   HOW  DO  I  SEE  MY  HISTORY  AND  MODIFY   MY  SUBSCRIPTION?  
  5. 5. STEP  1:  WHERE  ARE  THE  EV  CHARGERS?   REQUIREMENTS  FOR  THE  IT-­‐ SOLUTION   CHARGER  DATABASE   CHARGER  STATUS   MANAGEMENT   OPEN  API  TO  PROVIDE  DATA   FOR  VARIOUS  SOURCES  (KML-­‐ FORMATED)  
  6. 6. STEP  2:  HOW  DO  I  BECOME  THE  CUSTOMER?   REQUIREMENTS  FOR  THE  IT-­‐ SOLUTION   ONLINE  REGISTRATION   CUSTOMER  PROFILE   MANAGEMENT   SUBSCRIPTION-­‐PACKAGES   MANAGEMENT   CUSTOMER  DATA  MANAGEMENT   CUSTOMER  VERIFICATION  
  7. 7. STEP  3:  HOW  TO  START-­‐STOP  CHARGING?   REQUIREMENTS  FOR  THE  IT-­‐ SOLUTION   RFID-­‐CARD  SUPPORT   MOBILE  APP  SUPPORT   SMS  SUPPORT   CONNECTIVITY  WITH   CHARGERS   ONLINE/OFFLINE  SCENARIOS  
  8. 8. STEP  4:  HOW  TO  PAY  FOR  THE  CHARGING?   BUSINESS  DECISION   LOT  OF  LOW-­‐COST  TRANSACTIONS,  NO-­‐POINT  OF   HAVING  CREDIT-­‐CARD  TERMINALS  ON  CHARGERS.   REDUCE  TRANSACTION  FEES  EVEN  FURTHER  BY   ALLOWING  POST-­‐PAID/MONTHLY  INVOICE   SYSTEM.     REQUIREMENTS  FOR  THE  IT-­‐SOLUTION   •  TARIFFING  SYSTEM   •  CASHLESS  PAYMENT  SYSTEM   •  CREDIT  LIMIT  MANAGEMENT  SYSTEM   •  MOBILE  AND  RFID-­‐CARD  AUTHORIZATION  OF   TRANSACTIONS   •  INVOICING  SYSTEM   •  CREDIT-­‐ENFORCEMENT  SYSTEM          
  9. 9. STEP  5:  HOW  DO  I  SEE  MY  HISTORY  AND  MODIFY  MY   SUBSCRIPTION?   REQUIREMENTS  FOR  THE  IT-­‐ SOLUTION   •  SELF-­‐SERVICE  PORTAL   •  TRANSACTION/CHARGING   HISTORY   •  PAYMENTS  HISTORY   •  INVOICE  HISTORY   •  ACCOUNT  MANAGEMENT   •  SUBSCRIPTION  MANAGEMENT      
  10. 10. IT-­‐SOLUTION  FOR   THE  EV   CHARGING   SERVICE   PROVIDER  
  11. 11. NOW!   INNOVATIONS:     EV  CHARGING   PLATFORM   ASSETS   CUSTOMERS   BUSINESS   LOGIC   UI  +  SERVICE   DESIGN  
  12. 12. ASSET   MANAGEMENT   ZONES  AND  SPACES   Define  the  hierarchy  of  your  assets  using  zones  and  spaces.  Zone  can  be  for   example  a  region  of  the  country,  city  district,  street,  or  even  one  space.   Space  can  be  a  specific  parking  space,  EV  charger  or  even  a  rental  point/car.       ID-­‐TAGS           Each  asset  may  have  its  own  easily  recognizable  ID-­‐tag,  like  QR-­‐code  or   NFC-­‐tag  to  make  it  easier  for  the  user  to  idenfy  the  charger.  NOW!  mobile   app  recognizes  the  asset  by  asset  ID,  QR-­‐code,  NFC-­‐tag  or  even  by  the  GPS-­‐ coordinate  and  the  user  can  start  the  service  immediately.         GEO-­‐DATA  AND  MAP Develop  your  own  hierarchy  of  geo-­‐data  or  use  already  exisng  ones  to   configure  the  basis  for  the  asset  management.  Provide  live-­‐maps  for  the   users  in  self-­‐service  portal  or  3rd  party  apps  using  live  KML-­‐feed.      
  13. 13. USAGE  OF  GEO-­‐DATA   Moscow  Parking  Areas   Heat  map  of    Quick  Charger  Usage  
  14. 14. CUSTOMER   RELATIONSHIP   MANAGEMENT   CUSTOMER  CLASSES   Customer  class  defines  customer  profile  or  type.  With  simple  steps  you  can   set  up  various  customer  classes  to  enable  different  business  rules  that   impact  the  registraon  process,  billing  rules,  tariffs  applied,  credit   processing,  payment  channels  etc.     ACCOUNT  MANAGEMENT   Customer  accounts  funconality  allows  you  to  keep  an  eye  of  all  customer-­‐ related  informaon  from  account  se`ngs,  customer  ID-­‐tools  (mobile   phones,  ID-­‐cards),  business  rules,  transacon  history,  permits,  fines,   support  ckets,  etc.     CUSTOMER  SUPPORT   In  order  to  provide  an  excellent  customer  service  never  loose  track  of  the   customers’  needs  and  requests.  All  customer  issues  are  related  to  specific   accounts.  You  can  instantly  communicate  with  customers  using  SMS   service  or  e-­‐mails.    
  15. 15. SCREENSHOTS   Account  details   Account  list  
  16. 16. BUSINESS  LOGIC   MOBILE  WALLETS   Once  a  customer  has  set  up  the  account  it  includes  a  personal  mobile   wallet  connected  to  the  preferred  payment  channel.       DYNAMIC  TARIFFS   Tariff  tools  allow  defining  unit  based  prices  and  apply  dynamic  rates  based   on  mes  or  locaon  policies.       PRICING  PACKAGES   You  can  combine  tariffs  into  pricing  packages  and  add  customer  or  ID-­‐tools   based  pricing  rules.  
  17. 17. BUSINESS  LOGIC   BILLING   Depending  on  your  business  logic  the  client  accounts  can  be  pre-­‐paid,   post-­‐paid  or  based  on  a  pay-­‐as-­‐you-­‐go  principle.     In  addion  you  can  offer  coupons,  permits  and  single  ckets.       CREDIT  CONTROL   Automac  roune  processes  help  you  monitor  and  enhance  the  credit   behaviour  of  your  customers.  If  necessary  you  can  offer  refunds  and  issue   credit  notes/invoices  to  customers.  Automac  import  of  bank  statements   helps  tracking  the  account  balances.     PAYMENT  CHANNELS   Based  on  the  business  logic  we  can  support  debit  and  credit  card   payments,  bank/wire  transfers),  Paypal  etc.  
  18. 18. SCREENSHOTS   Various  rates  applied  to  specific  zone   Dynamic  tariffs  
  19. 19. USER   INTERFACES   CUSTOMER  PORTAL   Customer  portal  gives  the  overview  of  transacon  history,  invoices,  ID-­‐ tools,  subscripon  packages,  account  se`ngs  etc.     MOBILE  INTERFACE   With  mobile  phone  customers  can  subscribe  to  the  service,  see  the   charging  network  map,  start  and  stop  their  parking  and  charging  sessions   and  see  the  account  balance.     ID-­‐TAGS   We  also  support  mulple  ID-­‐tags  for  transacon  iniaon,  e.g.  RFID-­‐cards,   NFC-­‐tags,  license  plates,  apps,  etc.  
  20. 20. SERVICE  DESIGN   REPORTS   You  can  tweak  and  develop  your  business  logic  with  a  number  of  different   reporng  tools  delivering  graphic  reports,  tables  and  CSV  export-­‐files.     API-­‐CONNECTIONS   Using  industry  standard  open  protocols  we  can  link  the  Plaborm  with   various  hardware  providers  and  3rd  party  services.     LOCALIZATION  AND  CUSTOMIZATION   NOW!  Plaborm  supports  a  number  of  languages  already.     Each  service  provider  can  have  its  own  visual  identy  on  all  interfaces.    
  21. 21. NOW!  PLATFORM:  SUMMARY  
  22. 22. FUTURE-­‐ PROOF   SOLUTION  
  23. 23. EV  ECOSYSTEM   EVOLUTION   Charging   point   owner   ICT  solu]on   provider   Roaming   service   provider   Charging   point  OEM   E-­‐Mobility   service   provider   Financial   services   Customer   Charging   network   operator   Electricity   provider   Add-­‐on   services   EV  OEM  
  24. 24. SINGLE  NETWORK  OR  ROAMING  –  ALL  INCLUDED   •  NOW!  Plaborm  supports  mulple   partners  with  different  roles   •  Customers  can  use  services  from   any  partner   •  Built-­‐in  clearing  funconality   •  Open  protocols  and  API  support   for  integraons  
  25. 25. Why  choose   NOW!  EV   Charging     Plaborm  
  26. 26. WHY  NOW!   INNOVATIONS’   SOLUTION?   Ready-­‐made     solu]on   Out-­‐of-­‐the-­‐box  solu]on     Minimal  me-­‐to-­‐market   Cloud-­‐based  soluon  or  hosted  by  the  client     Extensive  API  tested  and   working   Readily-­‐available  extensive  API  support  for  various   services   Catering  to  thousands  of  drivers  around  the  world    
  27. 27. WHY  NOW!   INNOVATION’S   SOLUTION?   Sobware-­‐as-­‐a-­‐Service   SaaS  model   This  model  reduces  inial  investments  to  a  bare   minimum  only  requesng  a  reasonable  price  to   localize  and  customize  the  service. We  offer  EV  charging  network  management  soluon   on  a  Socware  as  a  Service  model.  This  allows  to:    saves  costs  of  R&D,  maintenance  and  support.   Pay  as  you  grow      
  28. 28. SUPPORTING  LARGEST  QUICK  CHARGING  NETWORKS  IN  EUROPE   ELMO  network,  165  quick  chargers   FASTNED,  ca  200  quick  chargers  
  29. 29. GROWING  LIST  OF  INDUSTRY  PARTNERSHIPS   Partnerships  with  OEMs  and  soluon  providers   Working  with  interoperability  plaborms   Photo  by  jonlclark,  Flickr  
  30. 30. Thank  you!   JARMO  TUISK   Director,  electric  mobility  soluons   Mob:    +372  52  01443   Office:  +372  6  023  046   Skype:  jarmotuisk   jarmo.tuisk@nowinnovaons.com   www.nowinnovaons.com    
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