Japie Swanepoel Saaci 2009
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Japie Swanepoel Saaci 2009

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Japie Swanepoel Saaci 2009 Japie Swanepoel Saaci 2009 Presentation Transcript

  • Taking Control of your own Online Destiny 27 July 2009
  • An online and mobile community where users upload , share and discover information, videos , photos , audio and experiences .
  • The Stats 1,6 billion internet users Facebook: 240 million 10 million on mobile internet 1,7 m South Africans 6,5 million + in SA + 405 000 blog pageviews
  • What tools are out there?
  • So What?
  • Take Charge of your own online destiny!
  •  
  • Your web site
    • Content MUST be current and comprehensive
    • Respond to enquiries
    • always LINK to
    • There MUST be a call to action
  • Search Engines
    • Sufficient and optimised copy
    • Correct tagging of images
    • always LINK from
    • implement WebPR
  • Blogging
    • Write about your passion
    • Update often
    • Link to and from
    • Allow comments and make comments
  • Twitter
    • say what your are passionate about
    • add value
    • follow people that add value to you
    • link to your blog, website
  • what else can be done?
    • Pay Per Click advertising
    • Online PR and Link Building.
    • Social Media Marketing.
    • email marketing / communication
  • Your Action Plan
    • Strategy
    • New / update web site
    • CALL TO ACTION
    • Be search engine friendly
    • Blog , if you like!
    • Tweet, if you can!
  • This presentation
    • www.emarketingblog.co.za