Valdemorillo Sostenible – Sustainable Valdemorillo


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Sustainable model (Social - Economic - Environmental) on a determined geographic area

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Valdemorillo Sostenible – Sustainable Valdemorillo

  1. 1. SUSTAINABLE VALDEMORILLO Social-Economic Sustainable Project on Valdemorillo area [email_address]
  2. 2. Index <ul><li>¿Who we are? </li></ul><ul><li>Sustainability </li></ul><ul><li>Valdemorillo history and present </li></ul><ul><li>Future: Sustainable Valdemorillo </li></ul><ul><li>Sustainable Valdemorillo Plan </li></ul> [email_address]
  3. 3. 1.- ¿Who we are? <ul><li>Peletier IT </li></ul><ul><li>Business Management and Projects </li></ul><ul><li>Marketing and Communications </li></ul><ul><li>Outsourcing </li></ul><ul><li>Environment Auditors. UNE-EN ISO 14001:2004 EMAS2 </li></ul><ul><li>Environment Impact analists </li></ul> [email_address]
  4. 4. 2.- Sustainability <ul><li>¿Sustainability definition? </li></ul><ul><li>Balance between Society, Environment and Economy </li></ul><ul><li>Corporate Social Responsibility </li></ul> [email_address]
  5. 5. ¿Sustainability definition? <ul><li>“ Meeting the needs of the present without compromising the ability of future generations to meet their needs” </li></ul> [email_address]
  6. 6. Finding the balance between society, economy and environment ... Environment responsibility  analisys Economy   undertake  development Society innovate progress Sustainability culture evolution Habitability Feasibility   Equity [email_address]
  7. 7. Corporate Social Responsibility (I) <ul><li>The active and voluntary contribution to improving social, economic and environmental by the corporations , in strict compliance </li></ul><ul><li>European Parliament, March 2007 </li></ul> [email_address]
  8. 8. Corporate Social Responsibility (II) <ul><li>Serve the society fairly with services / products that are useful. </li></ul><ul><li>Creating wealth in the most efficient way possible. </li></ul><ul><li>Respect human rights with dignity and security that support health and human development. </li></ul><ul><li>Seek continued and if possible, achieving reasonable growth. </li></ul><ul><li>Respect the environment as possible while avoiding any contamination by minimizing waste generation and rational use of natural resources and energy.  Strictly compliance of laws, regulations, rules and customs, while respecting the legitimate agreements and commitments. </li></ul><ul><li>Seek equitable distribution of wealth. </li></ul> [email_address]
  9. 9. 3.- Valdemorillo history and present <ul><li>Past and archaeological riches  </li></ul><ul><li>Valdemorillo today </li></ul> [email_address]
  10. 10. Past and archaeological riches <ul><li>Remains and relics   </li></ul><ul><li>Bronze Age: ceramics </li></ul><ul><li>Roman Empire: Viae - roads, mines … </li></ul><ul><li>Visigothic: Mills, buildings ... </li></ul><ul><li>Muslim: Watchtowers ...  </li></ul><ul><li>The management of all these remains are an open book of our history. </li></ul> [email_address]
  11. 11. Valdemorillo today <ul><li>Urbanizations: disconnected from the natural city center  </li></ul><ul><li>Industry:  Some industry not very consistent with the environment  Tourism-Catering : Weekend. Full capacity only half of February  Rural non-enhanced and outstanding definition   Regional Park : No real integration with Valdemorillo and undeveloped . </li></ul> [email_address]
  12. 12. 4.- Future: Sustainable Valdemorillo <ul><li>What is wrong </li></ul><ul><li>Our potential </li></ul><ul><li>Achieve a Sustainable Valdemorillo </li></ul> [email_address]
  13. 13. What is wrong : Socioeconomic outgoing flow <ul><li>Dissociation between urban core and neighborhoods </li></ul><ul><li>Economic growth based on building  </li></ul><ul><li>Small weekend hospitality industry </li></ul><ul><li>underutilized assets and infrastructures </li></ul> [email_address]
  14. 14. Our potential : Valdemorillo is unique <ul><li>Locaited in the center of Spain, along with a European capital </li></ul><ul><li>Combination of urban-rustic-industrial- regional park, history and relics </li></ul><ul><li>Market and potential customers (Madrid) </li></ul><ul><li>Historic local Industry “dormant“ </li></ul><ul><li>Available infrastructures </li></ul><ul><li>Equidistant and closed from major Universities </li></ul> [email_address]
  15. 15. Achieve a Sustainable Valdemorillo <ul><li>Assert our uniqueness and opportunity before others do </li></ul><ul><li>Enhancing the municipality and the city </li></ul><ul><li>Sustainable industry based on idiosyncrasies and history </li></ul><ul><li>Attract economic activity </li></ul><ul><li>Revalue our assets </li></ul> [email_address]
  16. 16. 5.- Sustainable Valdemorillo Plan <ul><li>First national model on Sustainability Development </li></ul><ul><li>Attracting investment in sustainability and environment </li></ul><ul><li>Permanent sectors exhibition </li></ul> [email_address]
  17. 17. First national model on Sustainability Development <ul><li>There is no sample in the State </li></ul><ul><li>Valdemorillo is unique: </li></ul><ul><ul><li>Resurgence of the intangible value (Bullfighting, Wines, Ceramics) </li></ul></ul><ul><ul><li>Regional Park, archaeological interest, landscapes, Natural environment ...  </li></ul></ul><ul><ul><li>Land productivity and marketing: Stable Market fair </li></ul></ul><ul><ul><li>Application of the latest technology in balance with remains. </li></ul></ul> [email_address]
  18. 18. Attracting investment in sustainability and environment <ul><li>Create and sustainable development model: </li></ul><ul><ul><li>Invite all the related industries and environmental sustainability </li></ul></ul><ul><ul><li>Attract grants and investment from public and private institutions </li></ul></ul><ul><ul><li>Promote projects and collaborate with Universities </li></ul></ul> [email_address]
  19. 19. Permanent sectors exhibition <ul><li>Distribution of the various models and examples </li></ul><ul><ul><li>Plant-Waste Recycling </li></ul></ul><ul><ul><li>Alternative energy </li></ul></ul><ul><ul><li>Information Technology </li></ul></ul><ul><ul><li>Mobility </li></ul></ul><ul><ul><li>Local industry </li></ul></ul><ul><ul><li>Regional Park Management and archaeological remains </li></ul></ul><ul><li>Business Center </li></ul><ul><ul><li>Permanent fair-market, centered in sustainable development </li></ul></ul><ul><ul><li>Events and Training </li></ul></ul> [email_address]
  20. 20. Conclusions <ul><li>Unique opportunity </li></ul><ul><li>Create a permanent inbound flow </li></ul><ul><li>Sustainable Development Model </li></ul><ul><li>Model Presentation </li></ul><ul><li>Positive bias from institutions </li></ul><ul><li>Valdemorillo at the forefront: History – Technology </li></ul><ul><li>Quality of life and future of Valdemorillo </li></ul> [email_address]