WHAT IS IT?
The ANPI Annual Meeting and Marketing Workshop is 2 days focused on your success in today’s economy.
WHO SHOULD ATTEND?
Sessions are developed for:
• CEOs and General Managers
• Directors of Operations and COOs
• Senior Executives and Vice Presidents
• Sales and Marketing
WHEN IS IT?
Monday, May 4 and Tuesday, May 5
HOW TO REGISTER?
Attendees may register online at anpisolutions.com.
Attend with ONE colleague and save 50% on your registration.
Attend with TWO OR MORE colleagues and your registration is FREE.
Annual Meeting & Marketing Workshop: $300
Marketing Workshop Only: $150
Full refunds will be given if written notice of cancellation is received by close of business on April 27.
Cancellations received after this date will be charged a full registration fee.
2009
ANNUAL MEETING
May 4 & 5 • Scottsdale, AZ

WHERE IS IT?
Hyatt Regency Scottsdale Resort and Spa at Gainey Ranch
The Hyatt Regency Scottsdale Resort and Spa at Gainey Ranch is located just east of Paradise Valley.
The hotel is 15 miles/25 minutes from Phoenix Sky Harbor International Airport.
Accommodation reservations can be made by visiting anpisolutions.com.
Rooms are $265 per night and the $15 daily resort fee is waived.
ACCOMMODATION SERVICES & FACILITIES
• 490 guest rooms all with balconies/patios • 1-800-CHECK-IN®
• T-Mobile® HotSpot
All accommodations offer: • Wireless Internet, lobby, poolside & Regency
• Hyatt Grand Bed™ Club
• High-speed Internet access • 24-hour in-room dining
• LCD television with remote control, cable movie • Concierge
channels, in-room pay movies • Business center
• Video messages, video account review, video • Complimentary shopping shuttle
checkout • Car rental desk
• Voice mail, telephones with message light and • Secretarial support services (arranged through
data port business center)
• Individual climate control • Multilingual staff
• In-room safety-deposit box • Babysitting
• Turndown service available upon request • Camp Hyatt® Kachina
• Full/deluxe bath amenities • Assistive devices for persons with disabilities
• Hair dryer • Currency exchange
• Bathrobes • ATM
• In-room refrigerator • Laundry / dry cleaning
• Coffee maker • Valet parking (fee)
• Iron/ironing board • Complimentary self parking
• iHome™ alarm clock radio • Resort shops
• Daily newspaper delivery • Ice machines

RECREATIONAL RESTAURANTS & BARS
FACILITIES • SWB Southwest Bistro—Southwestern
• Alto Ristorante e bar—Eclectic Italian
• Unique, 2.5 acre “water playground” consisting
• Water Garden—poolside café
of ten swimming pools, three-story water slide,
• Lobby Bar—live nightly entertainment
sand beach, whirlpool spa and two poolside bars
• The Grotto—poolside bar
• Spa Avania features 19 treatment rooms
• Moka Coffee Bar
including four rooms to accommodate couples
• Cantina Due—lively bar
and five Garden treatment rooms with their own
private entrance, and outdoor heated mineral
pool and lotus pond, trellis covered outdoor
POINTS OF INTEREST
relaxation areas, a yoga room, state of the art
exercise facility, men and women’s locker areas, • Heard Museum
steam and sauna, hot and cold plunges and a full • Desert Botanical Garden
service salon • Sonoran Desert
• Jogging paths and bicycling trails with available • Camelback Mountain
onsite bicycles • Grand Canyon
• 27-holes of golf at the Gainey Ranch Golf Club • Sedona
adjacent to the resort, cart and range balls • Frank Lloyd Wright’s Taliesin West
included in fee
• Four lighted tennis courts with available
professional instruction
• Adventure and cultural activities for groups
• The Native American and Environmental
Learning Center is a showcase for some of
the most highly recognized Native American
artisans who share their art, vision and traditional
knowledge and teachings

6:00 – 7:00 PM
Welcome Reception
As agenda sessions are finalized, details will be posted on anpisolutions.com. Please check online for
the latest information on topics and speakers.
AGENDA
MAY 3
2009 ANPI Annual Meeting • Scottsdale, AZ

7:00 – 8:00 AM 1:00 – 1:45 PM
Breakfast Surviving the Recession
Speaker: Carol Wilson, Telephony
8:00 – 8:30 AM Realizing consumer budgets are under stress
Shareholder’s Meeting as more people lose their jobs and more homes
face foreclosure, telecom service providers are
8:30 – 9:15 AM shifting their pricing and marketing strategies.
Opening of General Session But are lower prices enough to retain customers?
Speaker: Dave Lewis, ANPI This is a critical issue for telecom companies in
State of the Company Address particular, since they already face accelerating
access line loss and declining DSL sales. Poor
9:15 – 10:00 AM performance during the recession could risk losing
Access Services & Nationwide Network ties to some households altogether and make for
Speaker: Ronnie Bailey, ANPI a much bleaker future. How can a telco survive the
Exploring alternative tandem access options recession and even consider strengthening market
and the benefits of ANPI’s nationwide network. position and consumer loyalty? During this session
Telephony’s Editor-in-Chief Carol Wilson will
10:00 – 10:15 AM
present research shared during their 5-part series.
Break
1:45 – 2:45 PM
10:15 – 11:45 AM
Financial Realities in the Current Economy
Keynote Address
Speaker: John Hendon, Stifel Nicolaus
Speaker: Robyn Benincasa, Worldclass Teams
John Hendon, Vice President — Telecom and
Keynote Speaker Robyn Benincasa will bring
Media Investment Banking for Stifel Nicolaus
lessons of what it takes to be a successful team
will share insights into trends and realities
through exhilarating victories and times when
regarding overall market uncertainty, impacts
teams near the brink of falling apart. ANPI’s
and efforts related to broadband stimulus efforts,
business case is proof positive to Robyn’s
the effects of wireline loss and resulting increase
message that victories are not won by individuals
in wireless usage and historic consolidation of
who are the strongest or fastest, but instead are
service providers.
won by teams that capitalize on the collective
synergy of the group by leveraging the strengths 2:45 – 3:00 PM
and experiences of individual members. Break
11:45 AM – 1:00 PM
Lunch
As agenda sessions are finalized, details will be posted on anpisolutions.com. Please check online for
the latest information on topics and speakers.
AGENDA
MAY 4
2009 ANPI Annual Meeting • Scottsdale, AZ

3:00 – 5:30 PM
Wireless Opportunities in Rural America
This session addresses the growth of wireless
opportunities in rural America, the availability of
spectrum and creation of the business case to
light it, new wireless technologies and what they
mean for service providers and your competitors,
plus discussion for shared wireless infrastructure,
Capex realities, nationwide networks and peering.
6:30 – 8:30 PM
Customer Appreciation Reception and Dinner
As agenda sessions are finalized, details will be posted on anpisolutions.com. Please check online for
the latest information on topics and speakers.
AGENDA
MAY 4
2009 ANPI Annual Meeting • Scottsdale, AZ

8:00 – 9:00 AM to improve your lead generation and get more
Breakfast customers coming to you. This isn’t a theoretical
discussion at 10,000 feet. This is a bring-your-
9:00 – 10:15 AM laptop-and-login to evaluate and improve your
Management Roundtables inbound marketing strategy in real time. You
Topic: Broadband Deployment Opportunities will leave this session educated about inbound
Leader: Bernie Arnason, Pivot Media marketing, empowered by the new tools you have
Includes participation by leading consultants to available, and enthused by the ability to measure
address issues, challenges and opportunities they your marketing efforts. Attending this session is a
are seeing clients face in the current economy. small investment of time and money that will pay
dividends in your 2009 marketing successes.
10:15 – 10:30 AM
Break 2:00 – 2:45 PM
SEO Workshop
10:30 – 11:45 AM Marketing Workshop Leader: Mike Volpe
Wireless Strategies & Case Studies
from Providers 2:45 – 3:00 PM
Leader: Jerry Wilke, RTG Break
Speakers: Panel of Providers
This session is informative for any company 3:00 – 3:45 PM
Blogging Workshop
considering entering the wireless market.
Marketing Workshop Leader: Mike Volpe
11:45 AM – 12:00 PM
Annual Meeting Conclusion 3:45 – 4:30 PM
Social Media Workshop
12:00 PM – 1:00 PM Marketing Workshop Leader: Mike Volpe
Lunch and Break for Marketing
Workshop Attendees 4:30 – 4:45 PM
Break
1:00 – 2:00 PM
Inbound Marketing 101 4:45 – 5:30 PM
Landing Page Workshop
Marketing Workshop Leader: Mike Volpe
Marketing Workshop Leader: Mike Volpe
“Inbound marketing” occurs when you help your
company “get found” by people shopping for
the services you provide. Within 5 hours Mike
Volpe, VP of Marketing at HubSpot, will show
you step-by-step how to use inbound marketing
As agenda sessions are finalized, details will be posted on anpisolutions.com. Please check online for
the latest information on topics and speakers.
AGENDA
MAY 5
2009 ANPI Annual Meeting • Scottsdale, AZ

Robyn Benincasa
Robyn Benincasa, captain of Team Merrell/ of the best racers on earth in 2004 to form Team
Wigwam Adventure Racing, will share her Merrell/Wigwam, ranked among the top three
expertise of teamwork with attendees at the 2009 teams in the world.
ANPI Annual Meeting.
In 2008 Benincasa decided to bring the
Attendees at this year’s annual meeting will learn teamwork lessons of Adventure Racing to the
essential elements of human synergy from a world corporate world by launching World Class Teams,
champion, tri-athlete, adventure racer, firefighter a corporate team building company. In the past
and experienced team player. 7 years, her “Extreme Teams” keynotes have
been embraced by Starbucks, Boeing, Amgen,
“After years of study in what it takes a team to rise Tony Robbins, Coldwell Banker, Schering Plough,
from ‘good’ to ‘world class’,” states Robyn in the Earthlink, Nestle, The Four Seasons Resorts,
April 2007 issue of Competitor Magazine, “I’ve Honda and the US Cycling team, just to name
come to the conclusion that the biggest factors a few.
are the attitudes and actions of the individual
teammates. In the races my team and I have won, When she is not out playing all over the world
we were not the strongest nor the fastest, but we with her teammates or creating World Class Teams
were able to create a ‘human synergy’ that made for Fortune 500 companies, Robyn is at her “real”
the TEAM stronger than the collective training and job as a full time Firefighter for the City of San
experience of individual members.” Diego. In 2006 she became a member of the only
all-female fire crew in the US, Engine 22 in Point
Benincasa caught the bug for triathlons after Loma. In January 2006 they were featured in the
competing at the state and national level in New York Times and on Good Morning America,
gymnastics, diving and cross country. She went on and the media whirlwind hasn’t stopped since!
to complete nine Ironman races, with two podium
finishes in her age group in Kona, Hawaii. By 1995
she was tired of the triathlon so she embarked
on a mission to live her dreams of becoming an
adventure racer and firefighter.
In the past 13 years, she has completed over
36 “expedition length” adventure races. In these
races teammates quest for mental and physical
endurance as a team as they trek over 100 miles
via running, paddling, biking and climbing on a 7 to
10 day non-stop expedition. Benincasa has earned
World Champion honors in both the Eco-Challenge
and the Raid Gauloises. Robyn organized some
KEYNOTE
SPEAKER
2009 ANPI Annual Meeting • Scottsdale, AZ

John Hendon Mike Volpe
Vice President Vice President of Marketing
Telecommunications and Media Investment HubSpot
Banking Group at
Mike heads HubSpot’s lead generation and
Stifel Nicolaus
branding strategy through inbound marketing,
John is principally focused on independent including blogging, search engine optimization
telecommunications services companies and (SEO), video marketing and social media. Since
has executed a wide range of financing and Mike joined HubSpot, an Internet marketing
merger and acquisition assignments in the sector. software startup, the company has grown from
Most recently in the wireline arena he has advised about a dozen beta customers to over 1,000
Lakedale Telephone in its sale to Iowa Telecom, customers, from 5 employees to 65 employees,
Hutchinson Telephone in its sale to New Ulm and raised $17 million of venture capital in two
Telcom and Hector Communications in its sale rounds of financing.
to a Minnesota consortium.
Mike is a cutting edge inbound marketer
On the wireless side, John has advised Spring who ranks in the top .1% of all users on Twitter
affiliates Northern PCS, Gulf Coast Wireless and (@mvolpe) with over 7,000 followers, and speaks
Enterprise PCS in their respective sales to Sprint at numerous conferences including Inbound
Nextel, and has also advised numerous other Marketing Summit and SEM for SMB Conference.
independent wireless companies in sales to Mike also hosts a weekly live marketing video
carriers such as Verizon Wireless. podcast HubSpot TV and blogs frequently.
John joined Stifel Nicolaus in December 2005 Before HubSpot, Mike worked as Director,
pursuant to its acquisition of Legg Mason Capital Marketing Operations at SolidWorks, an
Markets. He had been with Legg Mason since engineering software company, where he
2004. Prior to joining Legg Mason, John worked managed all of the company’s global lead
as an Equity Analyst at Trustmark National Bank generation and lead management, advertising,
and a Senior Financial Analyst at MCI WorldCom. Internet marketing, branding, PR, tradeshows and
He is a graduate of the Darden Graduate School events. Mike transitioned SolidWorks from “old
of Business Administration at the University of marketing” to “modern marketing” by launching
Virginia and is a CFA Charterholder. multiple blogs, starting podcasting, incorporating
social bookmarking into press releases, initiating
pay-per-click marketing and performing SEO. Mike
is a MBA graduate of the MIT Sloan School of
Management. He is a Co-Founder and Director
of the Boston Scholars Program.
As agenda sessions are finalized, details will be posted on anpisolutions.com. Please check online for
the latest information on topics and speakers.
SPEAKERS
2009 ANPI Annual Meeting • Scottsdale, AZ

Jerry Wilke Carol Wilson
Executive Director Editor-in-Chief
Rural Telecommunications Group Telephony Magazine
Jerry is responsible for managing the day-to- Carol Wilson is Editor-in-Chief of Telephony
day operations of RTG. This includes advocacy magazine. She returned to Telephony in
programming, membership, meetings and 2004 as editor-at-large. She has covered the
publications, as well as financial management telecommunications industry for more than 20
and overall operations. He brings to RTG 16 years years. Over that period of time, she has been
of wireless carrier operations and regulatory founding editor of two magazines — Inter@ctive
experience in rural telecommunications issues. Week and The Net Economy — as well as a news
and information website, Broadband Edge. Carol
Prior to joining RTG, Jerry spent several years in began her telecom career as news editor at
Iowa as General Manager of Long Lines Wireless Telephony in 1985, becoming Editor three
a GSM carrier and Cellular One, Great Lakes of years later.
Iowa, a CDMA carrier, where he was responsible
for operations, sales, marketing and product
management. He is the former Vice President
and General Manager of the Wireless Division
and Director of Strategic Planning and Corporate
Development of HickoryTech Corporation
in Minnesota. He has held positions in Local
Exchange, CATV, Wireless operations of AMPS,
TDMA, CDMA and GSM networks, and broadband
and CLEC operations.
Jerry has a detailed understanding of business
support systems “from the trenches” of fixed line,
wireless and broadband operations. He was a
featured speaker during the FCC Rural Issues
Forum in Washington, D.C. speaking on E911 phase
II deployments lessons learned in Rural America.
As agenda sessions are finalized, details will be posted on anpisolutions.com. Please check online for
the latest information on topics and speakers.
SPEAKERS
2009 ANPI Annual Meeting • Scottsdale, AZ