This is my presentation on the theory "Technoculture and Risk" which can be useful to the students of "Cultural Studies".

1. Theory: Technoculture and
Risk
Name: Riddhi Jani
Roll no: 25
Paper:8, Cultural Studies
Semester: 2nd
Submitted to: Department of English
M.K.Bhavnagar University

2. Risk Society
• Introduced in
1980s.
• Ulrich Beck and
Anthony
Giddens- Key
writers on
Modernity.

3. Definition:-
• a risk society is "a
society increasingly
preoccupied with
the future (and also
with safety), which
generates the
notion of risk.”
-Anthony Giddens

4. • Risk society is "a systematic way of dealing
with hazards and insecurities induced and
introduced by modernization itself”
-Ulrich Beck

5. Risk & Technoculture
• Beck says that Risk = threat
& not real.
• More risks in
technoculture.
• Technoculture = fully
technologized world.
• ‘Technorisks’ in
technoculture.
• ‘WMD’- replaced by
technological systems.

7. 1. Industrial Risks & Technology
• ‘Scarcity’- the base
of industrial society.
• Industrial society
make use of
‘scarcity’ as ‘risk’.
• Help of media
(technology).
• Risk produces more
risks.
• Adds for soaps.

8. 2. Culture of Warnings

9. • Beck says that such
warnings are given
by government and
science but Van
Loon argues about
commerce also.
• Warning for safety=
increase the
consumptions.
• Virus is technorisk &
we go to anti-virus.
• Shakes our
sensibilities.

10. 3. Risk of Confidentiality
• Hacking of
confidential
information.
• Moral panics about
children.

11. 4. Circular Arrangement
• Technology is a risk,
gives information
about risks.
• No any risk theory
before technology.
• Reproduction of
risks.

12. 5. Beck’s Reasons
• Autopoietic risk
culture.
• Closed political
system is
responsible.
• No more concerned
with people’s
opinions/criticism/d
emands.