How To Market Your Virtual Event VirtualVU Presentation www.virtualvu.com

Virtual Event Success Factors Ability to attract attendance from both customers and sponsors at your event Reliable and easy to use platform with integrated technology Compelling content from your customers/users High level of interaction at your event through Individual and group chat Forums Q&A after presentations Surveys at the event Leveraging data collected at your event for future marketing activities VirtualVU Presentation www.virtualvu.com

Ability to attract attendance from both customers and sponsors at your event

Reliable and easy to use platform with integrated technology

Compelling content from your customers/users

High level of interaction at your event through

Individual and group chat

Forums

Q&A after presentations

Surveys at the event

Leveraging data collected at your event for future marketing activities

Marketing Your Virtual Event Determine your target audience, where they socialize, and how you can partner to reach this audience Find complimentary organizations or associations that would be interested in promoting this event to their customers or members Get your sponsors and exhibitors committed to promote the event to their customers Promote it on their websites & to their customer databases VirtualVU Presentation www.virtualvu.com

Determine your target audience, where they socialize, and how you can partner to reach this audience

Find complimentary organizations or associations that would be interested in promoting this event to their customers or members

Get your sponsors and exhibitors committed to promote the event to their customers

Promote it on their websites & to their customer databases

Marketing Your Virtual Event Use your anchor sponsors/high profile keynote speakers to attract attendance Create a micro site to promote your event and have it visible from your home page Email your target audience on a regular basis reminding them of the event (every other week) Reminder emails to registrants the day before the event VirtualVU Presentation www.virtualvu.com

Use your anchor sponsors/high profile keynote speakers to attract attendance

Create a micro site to promote your event and have it visible from your home page

Email your target audience on a regular basis reminding them of the event (every other week)

Reminder emails to registrants the day before the event

Post Event Review Analyze the results of your event including: Traffic patterns at your event What information was most viewed Survey results from your attendees Use the data to plan for your next event VirtualVU Presentation www.virtualvu.com

Analyze the results of your event including:

Traffic patterns at your event

What information was most viewed

Survey results from your attendees

Use the data to plan for your next event