Ra#ngs	
  and	
  Reviews	
  for	
  Business	
  

                Jane3e	
  Toral	
  
Online	
  consumers	
  are	
  now	
  media	
  

             Real-­‐#me	
  streams	
  
              Real-­‐#me	
  search	...
TV	
                 PRINT	
            POS	
              CRM	
  


     digital	
            digital	
          digital	...
TV	
                          PRINT	
               POS	
                  CRM	
  


     digital	
                     di...
Ra#ngs	
  and	
  Reviews	
  101	
  
•  Consumers	
  trust	
  consumer	
  opinions	
  more	
  
   compared	
  to	
  TV	
  a...
Using	
  Ra#ngs	
  and	
  Reviews	
  for	
  Business	
  
•  Cost	
  effec#ve	
  form	
  of	
  social	
  marke#ng.	
  
•  Ma...
h3p://www.jupitersuites.com.ph	
  
Ra#ngs	
  and	
  Reviews	
  E#que3e	
  
•  Be	
  wary	
  on	
  paid	
  reviews.	
  
•  Don’t	
  argue	
  with	
  a	
  disa...
Encourage	
  Reviews	
  
•  Organize	
  contests	
  to	
  encourage	
  people	
  to	
  
   share	
  their	
  experiences,	...
Write	
  Reviews	
  
•  Post	
  it	
  on	
  your	
  blog	
  
•  Visit	
  ra#ngs	
  and	
  reviews	
  site	
  to	
  promote...
Thank	
  you!	
  

       Slides	
  will	
  be	
  posted	
  at	
  	
  
h3p://www.slideshare.net/jane3etoral	
  
Ratings and Reviews for Business 101
Ratings and Reviews for Business 101
Ratings and Reviews for Business 101
Ratings and Reviews for Business 101
Ratings and Reviews for Business 101
Ratings and Reviews for Business 101
Ratings and Reviews for Business 101
Ratings and Reviews for Business 101
Ratings and Reviews for Business 101
Ratings and Reviews for Business 101
Ratings and Reviews for Business 101
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Ratings and Reviews for Business 101

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This gives an overview on the various ratings and reviews social media websites. This was presented by Janette Toral in her webinar series.

Published in: Devices & Hardware
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Ratings and Reviews for Business 101

  1. 1. Ra#ngs  and  Reviews  for  Business   Jane3e  Toral  
  2. 2. Online  consumers  are  now  media   Real-­‐#me  streams   Real-­‐#me  search   Real-­‐#me  expecta#ons  
  3. 3. TV   PRINT   POS   CRM   digital   digital   digital   digital   All  channels  will  be  digital  
  4. 4. TV   PRINT   POS   CRM   digital   digital   digital   digital   social   social   social   social   All  channels  will  be  social   We  don’t  believe  in  hypes..     (we  trust  friends  more)  
  5. 5. Ra#ngs  and  Reviews  101   •  Consumers  trust  consumer  opinions  more   compared  to  TV  and  printed  ads.  
  6. 6. Using  Ra#ngs  and  Reviews  for  Business   •  Cost  effec#ve  form  of  social  marke#ng.   •  Make  sure  lis#ng  is  up  to  date  and  has   relevant  keywords.   •  Respond  to  nega#ve  feedback.  
  7. 7. h3p://www.jupitersuites.com.ph  
  8. 8. Ra#ngs  and  Reviews  E#que3e   •  Be  wary  on  paid  reviews.   •  Don’t  argue  with  a  disappointed  customer.  
  9. 9. Encourage  Reviews   •  Organize  contests  to  encourage  people  to   share  their  experiences,  photos,  videos,  and   reviews.   •  Take  advantage  of  loca#on-­‐based  services.  
  10. 10. Write  Reviews   •  Post  it  on  your  blog   •  Visit  ra#ngs  and  reviews  site  to  promote  the   review  you  have  wri3en.  
  11. 11. Thank  you!   Slides  will  be  posted  at     h3p://www.slideshare.net/jane3etoral  
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