#PHNET20	
  
Throwback	
  and	
  Moving	
  Forward	
  
Jane;e	
  Toral	
  
h;p://digitalfilipino.com	
  
#DIGITALFILIPINO	
...
#1	
  BLOGGING	
  WILL	
  EVOLVE	
  
•  Have	
  a	
  voice	
  
•  Build	
  influence	
  
•  Expand	
  network	
  
•  Earn	
...
Blogging	
  has	
  matured	
  
•  More	
  blogs	
  in	
  the	
  top	
  500	
  websites	
  today.	
  
•  Bloggers	
  wield	...
LinkedIn	
  will	
  be	
  the	
  most	
  important	
  
brand	
  building	
  pla[orm	
  for	
  professionals.	
  
BLOGGING	...
#2	
  We	
  are	
  Internet	
  Historians	
  
•  Factual	
  
•  SubjecRve	
  
•  VindicRve	
  (somewhere	
  
inside)	
  
Bloggers	
  need	
  to	
  document	
  Philippine	
  
Internet	
  developments	
  
•  To	
  properly	
  archive	
  Internet...
#3	
  Startups	
  will	
  propel	
  e-­‐commerce	
  
adopRon	
  
Bloggers	
  should	
  invest	
  in	
  start-­‐up.	
  
Blo...
#4	
  Emphasis	
  on	
  Mobile	
  Commerce	
  
•  Take	
  advantage	
  of	
  
mobile	
  growth.	
  
•  Quick	
  lifecycle	...
#5	
  Customer	
  RelaRonship	
  is	
  Key	
  
Customer	
  RelaRonship	
  
•  Businesses	
  need	
  to	
  be	
  more	
  focused	
  in	
  
building	
  and	
  strengthenin...
#6	
  Work	
  from	
  Home	
  Grows	
  
Shared	
  by	
  Ron	
  Cirujano	
  of	
  Elance.com	
  at	
  E-­‐Commerce	
  Entre...
#7	
  Government	
  RegulaRon	
  
•  Taxes	
  –	
  online	
  and	
  simplified	
  
•  Be;er	
  Internet	
  
•  CompeRRve	
 ...
E-­‐Learning	
  and	
  Membership	
  
•  More	
  schools	
  and	
  private	
  enRRes	
  will	
  
embrace	
  e-­‐learning	
...
#9	
  CommuniRes	
  will	
  thrive	
  
h2p://digitalfilipinoclub.com	
   Be	
  consistent.	
  
CommuniRes	
  
•  CommuniRes	
  that	
  will	
  thrive	
  are	
  those	
  who	
  
have	
  significant	
  impact	
  to	
  th...
#10	
  The	
  most	
  “shareable”	
  wins	
  
•  Books	
  
•  Cars	
  
•  Clothes	
  
•  Condos	
  and	
  co;ages	
  
•  D...
Will	
  people	
  share	
  you?	
  
•  Build	
  relevant	
  content	
  that	
  people	
  will	
  share,	
  
write,	
  and	...
#11	
  Diversity	
  wins	
  
It	
  is	
  about	
  the	
  Team	
  (not	
  you)	
  
•  If	
  you	
  are	
  working	
  alone,	
  start	
  building	
  a	
 ...
Twi2er:	
  
@digitalfilipino	
  
	
  
Facebook:	
  digitalfilipino	
  
#phnet20 Throwback and Moving Forward #iblog10
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#phnet20 Throwback and Moving Forward #iblog10

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Janette Toral shared this presentation at JCI Manila last March 25, #phnet20 Internet at 20 years in the Philippines event of TenMinutes.ph last March 29, and at the 10th iBlog: The Philippine Blogging Summit #iblog10 last April 5. Blogged about it at http://www.influentialblogger.net/2014/04/bloggers-as-internet-historians-iblog10.html

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#phnet20 Throwback and Moving Forward #iblog10

  1. 1. #PHNET20   Throwback  and  Moving  Forward   Jane;e  Toral   h;p://digitalfilipino.com   #DIGITALFILIPINO  
  2. 2. #1  BLOGGING  WILL  EVOLVE   •  Have  a  voice   •  Build  influence   •  Expand  network   •  Earn  online   •  Fairness  wins   •  Gain  recogniRon   •  Mainstream   •  Change  agent   •  Social  media  mastery   •  Relevance   FashionPulis.com  and  FrancRamon.com  at  DigitalFilipino  Web  Awards  2014.  
  3. 3. Blogging  has  matured   •  More  blogs  in  the  top  500  websites  today.   •  Bloggers  wield  more  influence  than  before  –   able  to  niche  on  specific  audience  segment   serving  content  needs.  
  4. 4. LinkedIn  will  be  the  most  important   brand  building  pla[orm  for  professionals.   BLOGGING  WILL  BE   MORE  COMPETITIVE.  
  5. 5. #2  We  are  Internet  Historians   •  Factual   •  SubjecRve   •  VindicRve  (somewhere   inside)  
  6. 6. Bloggers  need  to  document  Philippine   Internet  developments   •  To  properly  archive  Internet  developments  in   the  country.   •  Must  be  deliberate  and  purposeful.  
  7. 7. #3  Startups  will  propel  e-­‐commerce   adopRon   Bloggers  should  invest  in  start-­‐up.   Bloggers  should  document  start-­‐ up  developments.  
  8. 8. #4  Emphasis  on  Mobile  Commerce   •  Take  advantage  of   mobile  growth.   •  Quick  lifecycle  
  9. 9. #5  Customer  RelaRonship  is  Key  
  10. 10. Customer  RelaRonship   •  Businesses  need  to  be  more  focused  in   building  and  strengthening  online   relaRonship.   •  Invest  in  lead  generaRon  and  customer   relaRonship  management  processes  and   systems.  
  11. 11. #6  Work  from  Home  Grows   Shared  by  Ron  Cirujano  of  Elance.com  at  E-­‐Commerce  Entrepreneurs  Summit  2014  
  12. 12. #7  Government  RegulaRon   •  Taxes  –  online  and  simplified   •  Be;er  Internet   •  CompeRRve  electricity  rates   •  TransportaRon  infrastructure.   •  ElecRng  be;er  leaders.   •  Freedom  of  InformaRon   •  Data  Privacy  of  Individuals  
  13. 13. h;p://digitalfilipino.com/ecom   #ecombootcamp   #8  E-­‐Learning  and  Membership  
  14. 14. E-­‐Learning  and  Membership   •  More  schools  and  private  enRRes  will   embrace  e-­‐learning  to  address  various   infrastructure  and  environmental  challenges.   •  Membership  models  will  be  embraced  by  e-­‐ commerce  sites  to  foster  long  term   relaRonships.  
  15. 15. #9  CommuniRes  will  thrive   h2p://digitalfilipinoclub.com   Be  consistent.  
  16. 16. CommuniRes   •  CommuniRes  that  will  thrive  are  those  who   have  significant  impact  to  their  locaRon,   industry,  or  target  market  segment.  
  17. 17. #10  The  most  “shareable”  wins   •  Books   •  Cars   •  Clothes   •  Condos  and  co;ages   •  DVDs   •  Jewelry   •  Computers,  phones,   and  electronics   •  Furniture   •  Cleaning  services   •  Money   •  Toys   •  WriRng  services   “Source;  ”Sharing  is  the  New  Buying”  by  Vision  CriRcal  /  Crowd  Companies  
  18. 18. Will  people  share  you?   •  Build  relevant  content  that  people  will  share,   write,  and  talk  about.   •  MarkeRng  of  products  and  services  should  be   balanced  with  useful  content  that  has  long   term  value.  
  19. 19. #11  Diversity  wins  
  20. 20. It  is  about  the  Team  (not  you)   •  If  you  are  working  alone,  start  building  a  team.   Get  more  stuff  done.   •  If  you  are  part  of  a  team,  work  on  building   your  skills,  maturity,  strength,  endurance,   speed  to  contribute  significantly  to  your  team.   Be  an  asset  rather  than  a  liability.   •  As  long  as  you  have  one  goal  and  one  dream,   celebrate  and  embrace  your  differences.   Diversity  wins!  
  21. 21. Twi2er:   @digitalfilipino     Facebook:  digitalfilipino  

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