Kasali Kayo: Reaching Out to Overseas Filipinos for the 2013 Elections via Social Media
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Kasali Kayo: Reaching Out to Overseas Filipinos for the 2013 Elections via Social Media

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James Jimenez from the COMELEC (http://www.mycomelec.tv) gave this presentation at iBlog: The 8th Philippine Blogging Summit with the intention of creating awareness among bloggers....

James Jimenez from the COMELEC (http://www.mycomelec.tv) gave this presentation at iBlog: The 8th Philippine Blogging Summit with the intention of creating awareness among bloggers.

Also to seek the help of bloggers in creating a blog post reminding about new voters registration, transfer of registration, validation, change of name / correction of entries deadline this October 31, 2012.

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Kasali Kayo: Reaching Out to Overseas Filipinos for the 2013 Elections via Social Media Presentation Transcript

  • 1. 589,83 504,124 359,296 0 233,137 153,323 81,732 Turnout   2004 Registered  Voters   2007 2010There are an estimated 12.5 million Filipinos abroad
  • 2. 2013Potential Voters = 686,798 Recently, the DFA reported 96,968 new applicants since October 2011.
  • 3. The problems confrontingoverseas absentee voting ingeneral can be categorized Geographyinto three. Geography –because we have so fewembassies and consulatesthat it becomes hardfor Filipinos to goand register. Procedures and Desire RequirementsProcedures andRequirements alsohave an impact, esp.on immigrants who arerequired to fill up affidavitsof intent to return. And then, there is DESIRE.
  • 4. Or, more accurately, the lack thereof.
  • 5. Interest in election related matters peaks during both the deadline for registration, and the deadline for voting. In between these two crests,overseas Filipinos need a push to get out of the troughs – the trenches of inaction.
  • 6. THIS IS US, NOW. The geography issue can only be addressed by Congress. The requirements issue – the Affidavit of Intent To Return – has been brought up with Congress too.Which leaves only the issue of Desire to participate unmet.
  • 7. •  OAV has always been marketed almost exclusively on noble ideas like democracy •  RESULT? Declining numbers•  We have always complained about the affidavit of intent to return •  RESULT? Nothing we can use now.•  We’ve always talked about how easy it is to register •  RESULT? Declining numbers•  We’ve always appealed to overseas Filipino’s sense of national duty / duty to family •  RESULT? Declining numbers.
  • 8. In the meantime, outside the box… SHARE  E ON  BB BLOG   #@!FIGHT%#@!!!   OHIKA!  COMMENT  XPERIENCES   SIGN   NLINE  PETITIONS  LOGS   TWITTER   SHOWBIZ  CHIKA!  COMMENT  XPERIENCES   SHARE  E ON   LOGS  facebook   SHOWBIZ  C TWITTER   TWITTER   SHARE  EXPERIENCES  ENLINE  PETITIONS   SIGN  O EXPERIENCES   TWITTER   TWITTER   SHARE  EXPERIENCES   EXPERIENCES   SHARE   SHARE   TWITTER   SIGN  ONLINE  PETITIONS   SHARE   XPERIENCES   XPERIENCES   SHARE  ENLINE  PETITIONS  facebook   facebook   facebook   facebook   facebook   facebook  TWITTER   ETITIONS  OTWITTER  PETITIONS   PETITIONS   TWITTER   NLINE  PNLINE   ONLINE   TWITTER   TWITTER   SIGN  SIGN   PETITIONS   O ONLINE  ON  BLOGS   SIG   COMMENT   EXPERIENCES   SIGN   SHARE  PETITIONS   SIGN  ONLINE  PETITIONS   ONLINE  PETITIONS  SHARE  EXPERIENCES   ONLINE  SIGN  ONLINE  P SIGN   SIGN  O ETITIONS  SIGN  ONLINE  PETITIONS   SIGN  PETITIONS   HECKLE!!!   SIGN   #@!FIGHT%#@!!!  TWITTER  PSIGN  ONLINE   ONLINE  PSIGN  OCOMMENT  POETITIONS   TITTER  LOGS   N  BLOGS   ETITIONS   NLINE   facebook  facebook   #@!FIGHT%#@!!!  CNLINE  COMMENT  OON  BBLOGS  N  BBLOGS   TWITTER  SHOWBIZ  OHIKA!  HIKA!  COMMENT  OON  EXPERIENCES   TWITTER  C HIKA!  PETITIONS  LOGS   HECKLE!!!   COMMENT  ON  BLOGS   SIGN  ONLINE   ETITIONS   SIGN   #@!FIGHT%#@!!!   SIGN  EXPERIENCES   SHOWBIZ  CHIKA!   COMMENT   EXPERIENCES   SHARE  EXPERIENCES   SHOWBIZ  C ONLINE  PETITIONS   COMMENT   N   TWITTER   SHOWBIZ   SHARE   ONLINE  PETITIONS   SIGN   COMMENT  ON  BLOGS   TWITTER   SHARE   SHARE   TWITTER   PETITIONS   TWITTER   facebook   facebook   TWITTER   ETITIONS   TWITTER   SIGN  ONLINE  PETITIONS  NLINE  POETITIONS   SHARE  ESHARE  EXPERIENCES   XPERIENCES   TWITTER  SHARE  EXPERIENCES   SHARE  EXPERIENCES   TWITTER   SIGN  ONLINE  P SIGN  ONLINE   SIGN  OCOMMENT   N  BLOGS   NLINE  facebook   facebook   facebook   facebook   facebook   facebook  TWITTER  PETITIONS  TWITTER   ONLINE  PETITIONS   TWITTER   NLINE  PETITIONS   O TWITTER   SIGN  ONLINE  SIGN  ONLINE  PETITIONS  O SIGN   TWITTER   ETITIONS   SIGN   SIGN  TWITTER   SIGN  OONLINE  PETITIONS   OCOMMENT  POETITIONS   P facebook  SIGN  ONLINE  PETITIONS   SIGN  PETITIONS   COMMENT  ON  BLOGS   SIGN   NLINE   ONLINE  PSIGN   NLINE   N  BLOGS   SIGN  ONLINE  PETITIONS   ETITIONS   SIGN  ONLINE  PETITIONS  
  • 9. What’s up with that?
  • 10. Increasingly, we find impersonal communication to be less effective than first-hand accounts coming from family, friends, and personal influencers. *This is true in marketing too, btw.
  • 11. There is a need to engage our kababayans overseas in away that will catch their attention. Not throughinstitutional information campaignsor with just plain oldmass media TVCs,but with real people,talking about realissues, and abouthow they, Filipinosoverseas, can keepon being participantsin the political landscapeof our beloved homeland.We don’t want to tell them to register and vote anymore. With YOUR help, we hope we can INSPIRE them.
  • 12. Tweet about Overseas Absentee Voterregistration. You can come up with your tweet. Ifyou need inspiration, come to @COMELECTV tofind something to retweet. #iwillVoteOne Status Update a day would help boostawareness; and Like the COMELECTV page whileyou’re at it.Donate one blog post? Perfect! Need info? We’llbe happy to provide it. Any number of entriesyou can post about OAV will be appreciated. We’lltweet about it too!
  • 13. Things you can volunteer for: Translations Organizing voter education sessions Conducting voter-ed sessions Disseminating voter-ed stuff Graphics designh7p://mycomelec.tv/volunteer  
  • 14. The  Desire  graphic  is  by  ~lervold  on  deviant  art.  hLp://lervold.deviantart.com/art/Desire-­‐of-­‐the-­‐Endless-­‐122367079  The  Delirium  graphic  is  detail  from  artwork  that  can  be  found  on  hLp://64.19.142.12/forbiddenplanet.co.uk/blog/wp-­‐content/uploads/2011/06/Deliriums-­‐Party-­‐540x796.jpg  The  Heart  graphic  came  from  ljefe  EK  //  Menudo  for  Your  Soul  hLp://ljefe.wordpress.com/2011/06/06/open-­‐heart-­‐open-­‐hands/