Introduc)on	
  to	
  Technopreneurship	
  
       (12	
  Commandments)	
  
             Jane9e	
  Toral	
  
      h9p://ww...
“The	
  use	
  of	
  technology	
  as	
  an	
  
integral	
  and	
  key	
  element	
  in	
  the	
  
  transforma6on	
  of	
...
#1	
  Thou	
  shall	
  give	
  quality	
  content.	
  
#2	
  Context	
  is	
  king.	
  
#3	
  Be	
  relevant	
  to	
  your	
  audience.	
  
#4	
  Encourage	
  par@cipa@on,	
  add	
  fun.	
  
#5	
  Be	
  a	
  guide,	
  remove	
  frustra@on.	
  
#5	
  Be	
  a	
  trusted	
  solu@on	
  and	
  community.	
  
#6	
  Provide	
  convenience.	
  
#7	
  Keep	
  tes@ng	
  and	
  measure.	
  
#8	
  Build	
  an	
  
audience.	
  
#9	
  Get	
  inspira)on	
  
from	
  others.	
  
                              Photo	
  credit:	
  PinayAds.com	
  
Internet	
  Search	
  emerges	
  as	
  the	
  top	
  
                 online	
  ac)vity.	
  




                        ...
#11	
  Change	
  the	
  rules	
  of	
  the	
  game.	
  
#12	
  Keep	
  innova@ng.	
  
Have	
  fun!	
  	
  
       Download	
  handout	
  at	
  	
  
h9p://www.slideshare.net/jane9etoral	
  

   h9p://www.e-­‐c...
Introduction to Technopreneurship by Janette Toral
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Introduction to Technopreneurship by Janette Toral

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Delivered this talk, sharing personal experience and perspective, at the "TEEN NEGOSYO
E-NTREPRENEURSHIP: JUST A CLICK AWAY" event at Teachers Camp, Baguio City August 6, 2010.

The event is organized by the Philippine Center for Entrepreneurship, Department of Education–Center of Students and Co-Curricular Affairs, Department of Trade and Industry–Philippine Trade Training Center, and The Master’s Lighthouse Foundation.

More than a thousand high school students and teachers from all over the Philippines attended the event.

Slide notes:
Slide #3 - http://www.digitalfilipino.com
Slide #4 - http://www.bfhomes.net
Slide #7 - http://www.sulit.com.ph
Slide #8 - http://www.ayosdito.ph
Side #9 - http://www.e-commercephilippines.com
Slide #10 - http://www.regaloservice.com
Slide #15 - http://www.blog4reviews.com

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Introduction to Technopreneurship by Janette Toral

  1. 1. Introduc)on  to  Technopreneurship   (12  Commandments)   Jane9e  Toral   h9p://www.digitalfilipino.com  
  2. 2. “The  use  of  technology  as  an   integral  and  key  element  in  the   transforma6on  of  goods  or   services.”  –  Randall  Stross  
  3. 3. #1  Thou  shall  give  quality  content.  
  4. 4. #2  Context  is  king.  
  5. 5. #3  Be  relevant  to  your  audience.  
  6. 6. #4  Encourage  par@cipa@on,  add  fun.  
  7. 7. #5  Be  a  guide,  remove  frustra@on.  
  8. 8. #5  Be  a  trusted  solu@on  and  community.  
  9. 9. #6  Provide  convenience.  
  10. 10. #7  Keep  tes@ng  and  measure.  
  11. 11. #8  Build  an   audience.  
  12. 12. #9  Get  inspira)on   from  others.   Photo  credit:  PinayAds.com  
  13. 13. Internet  Search  emerges  as  the  top   online  ac)vity.   Ac@vi@es  showing  significant  increase  at  95%  confidence  levels   Base:  Past  month  Internet  users  aged  10+  across  Na@onal  Urban  Philippines     Source:  Yahoo!-­‐Nielsen  Net  Index  2010   #10  Know  what’s  hot?  
  14. 14. #11  Change  the  rules  of  the  game.  
  15. 15. #12  Keep  innova@ng.  
  16. 16. Have  fun!     Download  handout  at     h9p://www.slideshare.net/jane9etoral   h9p://www.e-­‐commercephilippines.com   h9p://www.searchprofileindex.com  
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