Introduction to Technopreneurship by Janette Toral

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Delivered this talk, sharing personal experience and perspective, at the "TEEN NEGOSYO
E-NTREPRENEURSHIP: JUST A CLICK AWAY" event at Teachers Camp, Baguio City August 6, 2010.

The event is organized by the Philippine Center for Entrepreneurship, Department of Education–Center of Students and Co-Curricular Affairs, Department of Trade and Industry–Philippine Trade Training Center, and The Master’s Lighthouse Foundation.

More than a thousand high school students and teachers from all over the Philippines attended the event.

Slide notes:
Slide #3 - http://www.digitalfilipino.com
Slide #4 - http://www.bfhomes.net
Slide #7 - http://www.sulit.com.ph
Slide #8 - http://www.ayosdito.ph
Side #9 - http://www.e-commercephilippines.com
Slide #10 - http://www.regaloservice.com
Slide #15 - http://www.blog4reviews.com

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Introduction to Technopreneurship by Janette Toral

  1. 1. Introduc)on  to  Technopreneurship   (12  Commandments)   Jane9e  Toral   h9p://www.digitalfilipino.com  
  2. 2. “The  use  of  technology  as  an   integral  and  key  element  in  the   transforma6on  of  goods  or   services.”  –  Randall  Stross  
  3. 3. #1  Thou  shall  give  quality  content.  
  4. 4. #2  Context  is  king.  
  5. 5. #3  Be  relevant  to  your  audience.  
  6. 6. #4  Encourage  par@cipa@on,  add  fun.  
  7. 7. #5  Be  a  guide,  remove  frustra@on.  
  8. 8. #5  Be  a  trusted  solu@on  and  community.  
  9. 9. #6  Provide  convenience.  
  10. 10. #7  Keep  tes@ng  and  measure.  
  11. 11. #8  Build  an   audience.  
  12. 12. #9  Get  inspira)on   from  others.   Photo  credit:  PinayAds.com  
  13. 13. Internet  Search  emerges  as  the  top   online  ac)vity.   Ac@vi@es  showing  significant  increase  at  95%  confidence  levels   Base:  Past  month  Internet  users  aged  10+  across  Na@onal  Urban  Philippines     Source:  Yahoo!-­‐Nielsen  Net  Index  2010   #10  Know  what’s  hot?  
  14. 14. #11  Change  the  rules  of  the  game.  
  15. 15. #12  Keep  innova@ng.  
  16. 16. Have  fun!     Download  handout  at     h9p://www.slideshare.net/jane9etoral   h9p://www.e-­‐commercephilippines.com   h9p://www.searchprofileindex.com  

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