Briefing on Professional Blogging, Social Media Marketing and Advertising as a Business

  • 2,863 views
Uploaded on

Presentation made by Janette Toral for individuals interested to join the program. Online class starts on January 16, 2012. Sign-up at http://www.digientrepreneur.com/module-2.html …

Presentation made by Janette Toral for individuals interested to join the program. Online class starts on January 16, 2012. Sign-up at http://www.digientrepreneur.com/module-2.html

This three-week course teaches the student how to:

- Tap blogs and social media in various ways for promotion, awareness, and support for marketing and entrepreneurial pursuits.

- Understand the available blog and social media advertising platforms, costing, and analyze a blog’s effectiveness.

- Profile blogs, bloggers, social media users based on their reach and influence.

For the hands-on project, the student is tasked to design and run a blog & social media marketing and advertising program. The overall performance of the said campaign during the time frame allotted shall serve as basis for grading.

Schedule:
First Webinar Lecture: January 16, 2012, 7-9 pm (GMT+8)

Week 2: One-on-One Consultations via Webinar January 25 (Wednesday) or by appointment

Final Project Presentation: February 6, 2012, 6-9pm (GMT+8)

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
No Downloads

Views

Total Views
2,863
On Slideshare
0
From Embeds
0
Number of Embeds
3

Actions

Shares
Downloads
16
Comments
4
Likes
3

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Professional Blogging,MODULE 2 Social Media Marketing & Advertising as a Business (Brie ng) DIGITAL JANETTE TORAL ILIPINO http://www.digientrepreneur.com
  • 2. BLOGGERSCOMPETITION OPPORTUNITIES ADS RECOGNITION
  • 3. DON‘T JUST BECOME ONE OF THEM STAND OUT!
  • 4. OWN A BLOG NETWORK SPECIALCAMPAIGNS EVENTS PROJECTS
  • 5. “S0CI L M3D!A EXP3RTS“ ?? ! GOOD! BETTER! BEST!
  • 6. RESPECT ACCOUNTABILITY LEADERSHIPMUST!
  • 7. ACTIVESOCIALMEDIAPROFILE
  • 8. ENGAGEMENT OK!
  • 9. HANDLE PRESSURE
  • 10. THEY CAN DO MORE THAN 9999 9999 9999
  • 11. ENTREPRENEURS SELL ONLINE
  • 12. NO SA LE S! BOTTOMLINE..
  • 13. GAIN EXPOSURE ONLINE SOCIAL BLOGS MEDIA
  • 14. NEGATIVE PUBLICITY ONLINE +0 999 ??? HO ?? W O? WH ? WHO?? ASK FOR HELP
  • 15. resolve problemsblogger relationssocial media campaignreliable resourceYOU!
  • 16. BECOMING THE ONE.... DIGITAL PR COURSES DIGITAL PR FRIENDS ONLINE MENTORS RESOURCES
  • 17. 6 1MODULE 1 3 Module 3: Make Money from Module 1# Blogging and Social Media 5 Contracts Identify 2 Blog Launch, Copywriting, and as a Service Provider Tap blogs and social media Pricing goals, in various ways for promotion, Social Media Promotions Build a blog advertising network audience awareness, and support Blog Writers for marketing and entrepreneurial writing Network 3 pursuits. 4 Blog Admin identity Content Launch Blog Network Editor Plan Site Build a blog Broker Understand the available Promote and social media 3 content writers network. Community blog Connect advertising platforms, costing, and analyze 4 Promotions Management BE CERTIFIED CERTIFIED a blog’s with Community e ectiveness. bloggers Commission Performance O er blog creation, Tra c 2 Advertising blog marketing, blog advertising placement, content development and, Services Pro Pro le blogs, bloggers, Interaction social media users lingbased on their 5 social media promotion reach and in uence. as a service to businesses. Site Monitor Review In uencers & Content Build-up 1 Execute Design Make money from Blogging 11 Performance and Social Media Advertising Generate income through blogging. Programs Results as a service provider. Campaign Programs Module 2: & Targets 5 2 Professional Blogging Social Media Marketing & Advertising as a Business 4 3
  • 18. HELP BUSINESS BUILDBRAND PRESENCE ONLINE
  • 19. REWARDS exible be likeable in uencer HELP network support money dealsNAME winnerbuild brands save lives opportunities recognition
  • 20. BLOG AND SOCIAL MEDIAENTREPRENEUR PROGRAM Guide Tutorialmaterials videos
  • 21. WHAT IF I CAN‘T ATTENDTHE WEBINAR LECTUREOR CONSULTATION SESSION? REC can be viewed online mentor assistant anytime online.
  • 22. HELPTIME MAKE HELP CREATIVITY TAKE DIFFERENCE ENTREPRENEURS RISK
  • 23. SIGN UP ATwww.digientrepreneur.com/module-2.html DIGITAL ILIPINO
  • 24. INFLUENCED ORBE THE INFLUENCER ONLINE? YOU