14 Lessons in Technopreneurship
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14 Lessons in Technopreneurship

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A presentation made at the Southern Tagalog Industrial Engineering Seminar last September 1, 2012 at University of the Philippines - Los Banos. The event is organized by the UPLB - Industrial ...

A presentation made at the Southern Tagalog Industrial Engineering Seminar last September 1, 2012 at University of the Philippines - Los Banos. The event is organized by the UPLB - Industrial Engineering Students Organization (UPLB-IESO). Download the clapping / wave video at https://vimeo.com/48651988

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14 Lessons in Technopreneurship 14 Lessons in Technopreneurship Presentation Transcript

  • 14  Lessons  in  Technopreneurship   Jane2e  Toral   h2p://www.digitalfilipino.com  
  • “The  use  of  technology  as  an  integral  and  key  element  in  the   transforma6on  of  goods  or   services.”  –  Randall  Stross  
  • The  Need  •  Working  professionals  wanAng  to  earn  from   the  side.  •  Home-­‐based  individuals  wanAng  to  earn  on   their  own.  •  Desire  to  earn  full-­‐Ame  online.  •  Quick-­‐fix  income  online.  •  Long-­‐term  income  online.   www.homebasedelite.com  
  • #1.  Be  a  dreamer  
  • h2p://www.architerra.org   #2  Be  crea4ve  
  • #3  Be  relevant  to  your  audience.  
  • #4  Encourage  par4cipa4on,  add  fun.  
  • Infograph  made  by  DigitalFilipino.com  
  • Infograph  made  by  DigitalFilipino.com  
  • Infograph  made  by    DigitalFilipino.com  
  • #5  Be  a  guide,  remove  frustra4on.  
  • #6  Be  a  trusted  solu4on  and  community.  
  • h2p://digientrepreneur.com  #7  Provide  convenience.  
  • #8  Meet  your  audience.  
  • #9  CulAvate  leadership   Photo  credit:  PinayAds.com  
  • h2p://www.coachjimsaret.ph   #10  Build  advocates  
  • h2p://www.coachjimsaret.ph  #11  It  is  about  them,  not  you.  
  • Despite  this  stability,  overall  engagement  is  on  the  rise.   Social  networking  now  dominates…   Select  Monthly  Online  Ac4vi4es  (%)     2009   2010   2011   VisiAng  Social  Networking  sites     51*   53   82   Search       58   76   80   Instant  messaging     63   68   69   Internet  Portal     54   73   67   VisiAng  public  chat  rooms   54   67   65   Email     63   65   64   Played  games  online     53   45   54   Listen  to  songs  in  music  websites   -­‐   -­‐   45   Downloaded  or  uploaded  music  files  online     25   37   37   Shared/posted  something  online  that  you  created   15   24   36  #12  Know  what’s  hot?   AcAviAes  showing  significant  increase  at  95%  confidence  levels  between  2009  and  2011   *  Note.  The  2009  figure  for  social  networking  includes  community  groups  /forums   Base:  Past  month  Internet  users  aged  10+  across  NaAonal  Urban  Philippines   Source:  Yahoo!-­‐Nielsen  Net  Index  2010,  2011  
  • h2p://bit.ly/jamflores   #13  Change  the  Educate  the  market,   rules  of  the  show  potenAal.   game.  
  • #  Prepare  for   the  sweet   spot   #  Home,   hangout,   hideout  h2p://business.manilastandardtoday.com/2012/03/28/tetangco-­‐says-­‐populaAon-­‐will-­‐bolster-­‐growth/  
  • #14  Keep  innova4ng.  
  • Source:  Business  Model  GeneraAon  book  –  h2p://businessmodelgeneraAon.com  
  • Source:  Business  Model  GeneraAon  book  –  h2p://businessmodelgeneraAon.com  
  • Source:  Business  Model  GeneraAon  book  –  h2p://businessmodelgeneraAon.com  
  • DigitalFilipino  Start-­‐Up  100  Project   Business  Model  Canvas   Online   bootcamp   Experienced   Personal   DigitalFilipino   Successful   pracAAoners  as   relaAonship   Members  as   entrepreneurs   mentors.   mentors  /  angel   Angel  investor   wanAng  to   investors   recruitment   Minimal   switch  to   Hands-­‐on  angel   bureaucracy   investor.   investors.   InternaAonal   incubators.   People  wanAng   Virtual-­‐friendly   Personal   support  for  their   Funding   E-­‐Learning   technopreneur   network   plahorm.   venture.   Prospect   E-­‐Learning   screening   plahorm   Webinar  plahorm   Minimum  of  1%  share  or   Mentoring  sessions   P100,000  successful   referral  investor  fee.   NegoAaAons  
  • HomeBasedElite.com  Project   Business  Model  Canvas   MarkeAng;   Learn  pracAcal   Mentoring;  On-­‐ DTI,  BPAP,   Entrepreneurs   Gelng   skills  with  no   demand  online   CCAP,  reArees,   exploring  new   projects;   locaAon   tutorials;   OFW   business  areas.   Maintenance;   constraints.   community   organizaAons,   financial,   Training   Stay-­‐at-­‐home   delivery.   Get  project   training,  virtual   Moms  /  Dad   opportuniAes.     communiAes,   wanAng  to  earn   GoNegosyo.   Online  /  offline   from  home.   E-­‐Learning   Provide  expert   advice  as   briefing;     Website;  Social   Professionals   Project   needed.   media   wanAng  to   management   outsource   MarkeAng   Training   Domain  name   SubscripAon  (40%);  per   Web  hosAng   skill  training  (30%);  Jobs   Webinar  plahorm   (30%)   Website  
  • Commitment  =  determinaAon  and   perseverance  •  Always  do  your  best  and  work  hard.  •  Be  in  charge.  •  ConAnue  to  be  a  lifelong  learner.  8  Simple  Secrets  to  Raising  Entrepreneurs  book  by  Mary  Joy  Canon-­‐Abaquin  
  • Compassion  =  moAvaAon  •  Always  think  of  how  you  can  improve  people’s   lives.  •  Believe  that  the  Filipino  can.  •  Care  about  others.  8  Simple  Secrets  to  Raising  Entrepreneurs  book  by  Mary  Joy  Canon-­‐Abaquin  
  • h2p://slideshare.net/jane2etoral   Let’s  chat  at  h2p://twi2er.com/digitalfilipino