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Goodmind Online Research

by Goodmind on Apr 07, 2010

1,274 views

Goodmind's online qualitative research provides fast and easy access to customer insight. View this short presentation to see how.

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Goodmind's online qualitative research provides fast and easy access to customer insight. View this short presentation to see how.

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Whether you currently conduct online qualitative research or are just curious about it,
Goodmind has developed several techniques that can save you time, save you money and significantly enhance the quality and reliability of your online qualitative research.
Goodmind’s real-time online concept and ad screening techniques enable clients to gauge and match immediate consumer reactions with great subtlety and with practically instantaneous feedback.
It also gives you immediate access to specific language through the eyes of the consumer, allowing for instant optimization
as well as easy analysis and comparison of respondents across groups or by subgroups.
You can have results in 24 -48 hours and substantive, supportable directional feedback the same day your research concludes.
Our proprietary lines of questioning breaks down products and processes in order to systematically uncover customer frustrations and unmet needs via 3-day (Bulletin Board) asynchronous research.
Goodmind pioneered the use of embedded live documents that act as a continuous feedback loop and source for probing.
Goodmind has also shattered the qualitative recruiting model, giving you access to a dramatically increased number of qualified respondents,
ability to recruit them for a variety of in-room
and online techniques
nationwide and at less cost.
In just 5 minutes, we can show you how our techniques work and why they are different.
We have been performing online research and recruiting for more than 10 years and have worked with many of your corporate peers, including Viacom, General Electric, Google, British Airways and Sprint. For more information visit us online at www.goodmind.net or call us on 212.660.0110. Thank you!

Goodmind Online Research — Webinar Transcript

Online Research
Applications
Goodmind, LLC
© 2010 Goodmind, LLC 41 E 11th Street, 11th Floor, New York, NY 10003 212.660.0110
Results
- Quality
- Reliability
Resources
- Time
- Money
“tastes like the sodas you’ve enjoyed for years, but healthier.”
OPPORTUNITY ANALYSIS:
Identifies valuable SOLUTIONS by capturing the desired OUTCOMES of end-users
SYSTEMATIC INVENTIVE THINKING:
Provides valuable FEEDBACK on how to ENHANCE the end-user EXPERIENCE
Gather information
Evaluate Outcomes
Apply Opportunity Metrics
Obtain
Participant
Responses
Formulate Concepts
Feedback
Thanks for Viewing!
Call anytime with questions or to request a meeting
Follow us on Twitter: @GoodmindMR
Read our blog: http://goodmind.net/co-render/
Visit us on the web at http://goodmind.net
41 East 11th Street
11th Floor
New York, NY 10003
212.660.0110

Goodmind Online Research

by Goodmind on Apr 07, 2010

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Goodmind Online Research — Webinar Transcript