Introduction to Tech Transfer

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  • 1. SRTD is an EU
    funded programme
    Support to Research and Technological Development and Innovation Initiatives and Strategies in Jordan(SRTD)
    Technology Transfer Program
    JamilAlkhatib
  • 2. SRTD Knowledge Transfer Activities
  • 3. Science & Business Bridging through SRTD activities
    Commercialisation
    IPCO
    Intellectual Property Comm. Office
    Link to EU SMEs
    Link to EU Uni.
    Tech Transfer
    Research/Uni.
    Tech Transfer
    Industry
    JIC
    Research/ Uni. Focal Points
    SME/ Industry Focal points
    Science
    Business
  • 4. SRTD Tech Transfer Initiative
    8/5/2010
  • 5. Tech Transfer Activities
    Create a National Technology Transfer Programme that brings in all existing players
    Create a Steering Committee of organisations from research and industry
    Create Intellectual Property Commercialisation Office (IPCO) with technology transfer branches offices (TTBO) across Jordan in universities, research centres and business-oriented organisations
  • 6. SRTD National Tech Transfer Structure
    8/5/2010
  • 7. TT Branch Offices
    8/5/2010
  • 8. PROPOSED Steering Committee
    JE
    El Hassan Science City
    - HSCT, RSS
    JIEC
    ACI
    • Industrial policy
    • 9. Commercialisation support via JIC Network
    • 10. TTBO
    • 11. National research policy
    • 12. Research funding
    • 13. Overall research guidance
    • 14. Existing TTC
    • 15. Support with TT policy
    • 16. Support with legal work etc
    • 17. Access to real SMEs with real needs
    • 18. Hosting of TTBO in JICs
    • 19. Access to real SMEs with real needs
    • 20. TTBO
    Supply
    Enabling
    Demand
  • 21. SRTD Commitment
  • 22. Intellectual Property Commercialization Office (IPCO)
    Responsible for:
    TT policy development
    Identifying TTBOs and agreeing their participation
    Signing MOUs with TTBO hosts (initially also with SRTD)
    Hiring TTBO staff in conjunction with host
    Organisation of funding for commercialisation process
    Managing common commercialisation support activities
    Reports to Steering Committee:
    For policy approval
    On TT progress
  • 23. EHSC Commitment
  • 24. TT Branch Offices
    Allocate (full-time) staff member to work within the host community based on whether coming from research or business
    • Business Oriented TTBO
    • 25. Understand business activity within TTBO’s area
    • 26. Work with SMEs to define weaknesses where R&D may help – define the DEMAND side
    • 27. Liaise with CTTO to identify research activities relevant to the demand
    Research Oriented TTBO
    Understand research activity within TTBO’s area
    Work with Researchers to define – define the SUPPLY side
    Liaise with CTTO to identify SMEs where existing research could add value
  • 28. TTBO Host Commitment
  • 29. SRTD 2010 Plan for Tech Transfer
    8/5/2010
  • 30. Training and Consulting Activities 2010
    8/5/2010
  • 31. Training and Consulting Activities 2010
    8/5/2010
  • 32. Internship
    Objective:
    TT Managers get to know day-to-day Tech Transfer activities in Europe
    Networking Opportunities with EU TTOs
    Tech Transfer Managers spend 1 week in TTO in Europe
    About 10-13 persons will benefit from this internship
    8/5/2010
  • 33. Outline
    The Research Gap
    The value of Tech Transfer
    Tech Transfer Process
    Licensing
    Spin-offs
    Tech Transfer Contracts and Negotiation
    8/5/2010
  • 34. Before we start
    Tech Transfer also referred to as
    Knowledge Transfer
    Technology/Research Commercialization
    Open Innovation
    8/5/2010
  • 35. The Gap
    8/5/2010
  • 36. What is common to these Products
    8/5/2010
  • 37. Research and Innovation
    Innovation
    R&D
  • 38. Research and Business communication
    What is clear and obvious for you might not be the same for the other party
    Different focus and different point of views
    8/5/2010
  • 39. Translation
    The hard Mission
    8/5/2010
    Business / Industry
    Science / Research
  • 40. Tech Transfer Definition
    Technology transfer: Is the process of sharing of skills, knowledge, technologies, methods of manufacturing, samples of manufacturing and facilities among industries, universities, governments and other institutions to ensurethat scientific and technological developments are accessible to a wider range of users who can then further develop and exploitthe technology into new products, processes, applications, materials or services.
    Source: wikipedia
    8/5/2010
    Any means used to have research results and academic knowledge put into practical use
  • 41. Inventions and Innovations
    "Anything that won't sell, I don't want to invent."
    Thomas Edison
  • 42. Why do Tech Transfer?
    8/5/2010
  • 43. What do these Organizations have in common?
    8/5/2010
  • 44. Tech Transfer Value
    8/5/2010
  • 45. Tech Transfer values to SMEs
  • 46. How industry is using Tech Transfer
    8/5/2010
  • 47. Open Innovation
    8/5/2010
    “If we do what we always did, We will get what we always got”
    Helmut Traitler VP Innovation Partnerships at Nestlé
  • 48. Technology Transfer Process
    8/5/2010
  • 49. The Process
    8/5/2010
  • 50. Inventions disclosure
    8/5/2010
  • 51. The Process
    8/5/2010
  • 52. Invention Ownership
    8/5/2010
  • 53. Assessment (Evaluation) main criteria
    Clear ownership
    No legal constraints
    Market need
    Inventor commitment
    8/5/2010
  • 54. The Process
    8/5/2010
  • 55. Intellectual Property Rights
    8/5/2010
  • 56. Classes of Intellectual Property
    8/5/2010
  • 57. What is a Patent?
    It is an AGREEMENT between the GOVERNMENT and the INVENTOR
    The government gives the inventor the right
    to EXCLUDE others (monopoly)
    from making, using, selling or importing the invention into the country
    For limited period (20 years)
    in turn, the inventor DISCLOSES the invention’s DETAILS to the public
    What you disclose is what you protect
    The Inventor has the Right to
    not the right to make/use
  • 58. 8/5/2010
    Patent conditions
  • 59. Remember
    Success
    Patents
    Patent Exploitation
    Success
    Patent without enforcement
    Pointless & Worthless
  • 60. Trade Secret
    Advantages
    Longer protection period
    No registration
    Disadvantages
    No disclosure to others (to the public)
    No “clear” legal protection
  • 61. The Process
    8/5/2010
  • 62. Commercialization approach selection
    Some criteria to think about
    Stage of development
    Market
    Legal issues
    Number of application
    Solution / Portfolio
    IP Protection
    Team and inventor
    The organization
    8/5/2010
  • 63. Tech Transfer to industry approaches
  • 64. Licensing
    8/5/2010
  • 65. What is a license
    8/5/2010
    It is an AGREEMENT between
    IP generator/Owner
    and IP user
    License means to give permission
    Permission
    Payment
  • 66. When to license
    If the patent depends on other IP not owned by you
    If the market entry barrier is too high
    If the patent is a part of a product (not a stand-alone)
    No team or champion to lead the product
    Inventor Lifestyle
    8/5/2010
  • 67. Basic Licensing Considerations
    Exclusive vs. Non-exclusive
    Commercial use vs. non-commercial use
    Duration
    Region
    Payment & Fees
    8/5/2010
  • 68. Spin-Offs
    8/5/2010
  • 69. What is the Spin-Off
    “Licensing” to a new (to be) established company
    Partnership between the university/RC and the entrepreneur/inventor to run a new company
    8/5/2010
  • 70. When to spin out from University/RC
    When you have
    Several applications
    The right team (entrepreneurs)
    Platform technology
    Market advantage
    8/5/2010
    • But you have to think about
    • 71. Business Plan
    • 72. Financing Model
    • 73. Team / People running the startup
  • Valley of Death
    Financing Bridge
    Research
    Invention
    New Business
    Lack of CapitalLack of Skills
    Viable Business
    “Valley of Death”
  • 74. Spin-off Financing ?
  • 75. | 58
    Main types of financings
  • 76. | 59
    Equity providers
  • 77. Tech Transfer Contracts
    8/5/2010
  • 78. Some Tech Transfer Contracts
    8/5/2010
  • 79. Negotiating Agreements
    8/5/2010
  • 80. Negotiation basic Rules
    Focus on the Objective
    Create win-win agreement
    Be Prepared and convinced
    “Remember that you don’t want to extract the last drop of blood from the potential licensee. This is a partnership — if the licensee fails, you fail also”,
    Martha Luehrmann
  • 81. Tech Transfer Office
    8/5/2010
  • 82. Technology Transfer Main Missions
    8/5/2010
  • 83. TT Manager “Hats”
  • 84. Technology Transfer Offices
  • 85. Barriers to Tech Transfer
    8/5/2010
  • 86. Thank you and good luck
    8/5/2010