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Introduction to Tech Transfer
 

Introduction to Tech Transfer

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    Introduction to Tech Transfer Introduction to Tech Transfer Presentation Transcript

    • SRTD is an EU
      funded programme
      Support to Research and Technological Development and Innovation Initiatives and Strategies in Jordan(SRTD)
      Technology Transfer Program
      JamilAlkhatib
    • SRTD Knowledge Transfer Activities
    • Science & Business Bridging through SRTD activities
      Commercialisation
      IPCO
      Intellectual Property Comm. Office
      Link to EU SMEs
      Link to EU Uni.
      Tech Transfer
      Research/Uni.
      Tech Transfer
      Industry
      JIC
      Research/ Uni. Focal Points
      SME/ Industry Focal points
      Science
      Business
    • SRTD Tech Transfer Initiative
      8/5/2010
    • Tech Transfer Activities
      Create a National Technology Transfer Programme that brings in all existing players
      Create a Steering Committee of organisations from research and industry
      Create Intellectual Property Commercialisation Office (IPCO) with technology transfer branches offices (TTBO) across Jordan in universities, research centres and business-oriented organisations
    • SRTD National Tech Transfer Structure
      8/5/2010
    • TT Branch Offices
      8/5/2010
    • PROPOSED Steering Committee
      JE
      El Hassan Science City
      - HSCT, RSS
      JIEC
      ACI
      • Industrial policy
      • Commercialisation support via JIC Network
      • TTBO
      • National research policy
      • Research funding
      • Overall research guidance
      • Existing TTC
      • Support with TT policy
      • Support with legal work etc
      • Access to real SMEs with real needs
      • Hosting of TTBO in JICs
      • Access to real SMEs with real needs
      • TTBO
      Supply
      Enabling
      Demand
    • SRTD Commitment
    • Intellectual Property Commercialization Office (IPCO)
      Responsible for:
      TT policy development
      Identifying TTBOs and agreeing their participation
      Signing MOUs with TTBO hosts (initially also with SRTD)
      Hiring TTBO staff in conjunction with host
      Organisation of funding for commercialisation process
      Managing common commercialisation support activities
      Reports to Steering Committee:
      For policy approval
      On TT progress
    • EHSC Commitment
    • TT Branch Offices
      Allocate (full-time) staff member to work within the host community based on whether coming from research or business
      • Business Oriented TTBO
      • Understand business activity within TTBO’s area
      • Work with SMEs to define weaknesses where R&D may help – define the DEMAND side
      • Liaise with CTTO to identify research activities relevant to the demand
      Research Oriented TTBO
      Understand research activity within TTBO’s area
      Work with Researchers to define – define the SUPPLY side
      Liaise with CTTO to identify SMEs where existing research could add value
    • TTBO Host Commitment
    • SRTD 2010 Plan for Tech Transfer
      8/5/2010
    • Training and Consulting Activities 2010
      8/5/2010
    • Training and Consulting Activities 2010
      8/5/2010
    • Internship
      Objective:
      TT Managers get to know day-to-day Tech Transfer activities in Europe
      Networking Opportunities with EU TTOs
      Tech Transfer Managers spend 1 week in TTO in Europe
      About 10-13 persons will benefit from this internship
      8/5/2010
    • Outline
      The Research Gap
      The value of Tech Transfer
      Tech Transfer Process
      Licensing
      Spin-offs
      Tech Transfer Contracts and Negotiation
      8/5/2010
    • Before we start
      Tech Transfer also referred to as
      Knowledge Transfer
      Technology/Research Commercialization
      Open Innovation
      8/5/2010
    • The Gap
      8/5/2010
    • What is common to these Products
      8/5/2010
    • Research and Innovation
      Innovation
      R&D
    • Research and Business communication
      What is clear and obvious for you might not be the same for the other party
      Different focus and different point of views
      8/5/2010
    • Translation
      The hard Mission
      8/5/2010
      Business / Industry
      Science / Research
    • Tech Transfer Definition
      Technology transfer: Is the process of sharing of skills, knowledge, technologies, methods of manufacturing, samples of manufacturing and facilities among industries, universities, governments and other institutions to ensurethat scientific and technological developments are accessible to a wider range of users who can then further develop and exploitthe technology into new products, processes, applications, materials or services.
      Source: wikipedia
      8/5/2010
      Any means used to have research results and academic knowledge put into practical use
    • Inventions and Innovations
      "Anything that won't sell, I don't want to invent."
      Thomas Edison
    • Why do Tech Transfer?
      8/5/2010
    • What do these Organizations have in common?
      8/5/2010
    • Tech Transfer Value
      8/5/2010
    • Tech Transfer values to SMEs
    • How industry is using Tech Transfer
      8/5/2010
    • Open Innovation
      8/5/2010
      “If we do what we always did, We will get what we always got”
      Helmut Traitler VP Innovation Partnerships at Nestlé
    • Technology Transfer Process
      8/5/2010
    • The Process
      8/5/2010
    • Inventions disclosure
      8/5/2010
    • The Process
      8/5/2010
    • Invention Ownership
      8/5/2010
    • Assessment (Evaluation) main criteria
      Clear ownership
      No legal constraints
      Market need
      Inventor commitment
      8/5/2010
    • The Process
      8/5/2010
    • Intellectual Property Rights
      8/5/2010
    • Classes of Intellectual Property
      8/5/2010
    • What is a Patent?
      It is an AGREEMENT between the GOVERNMENT and the INVENTOR
      The government gives the inventor the right
      to EXCLUDE others (monopoly)
      from making, using, selling or importing the invention into the country
      For limited period (20 years)
      in turn, the inventor DISCLOSES the invention’s DETAILS to the public
      What you disclose is what you protect
      The Inventor has the Right to
      not the right to make/use
    • 8/5/2010
      Patent conditions
    • Remember
      Success
      Patents
      Patent Exploitation
      Success
      Patent without enforcement
      Pointless & Worthless
    • Trade Secret
      Advantages
      Longer protection period
      No registration
      Disadvantages
      No disclosure to others (to the public)
      No “clear” legal protection
    • The Process
      8/5/2010
    • Commercialization approach selection
      Some criteria to think about
      Stage of development
      Market
      Legal issues
      Number of application
      Solution / Portfolio
      IP Protection
      Team and inventor
      The organization
      8/5/2010
    • Tech Transfer to industry approaches
    • Licensing
      8/5/2010
    • What is a license
      8/5/2010
      It is an AGREEMENT between
      IP generator/Owner
      and IP user
      License means to give permission
      Permission
      Payment
    • When to license
      If the patent depends on other IP not owned by you
      If the market entry barrier is too high
      If the patent is a part of a product (not a stand-alone)
      No team or champion to lead the product
      Inventor Lifestyle
      8/5/2010
    • Basic Licensing Considerations
      Exclusive vs. Non-exclusive
      Commercial use vs. non-commercial use
      Duration
      Region
      Payment & Fees
      8/5/2010
    • Spin-Offs
      8/5/2010
    • What is the Spin-Off
      “Licensing” to a new (to be) established company
      Partnership between the university/RC and the entrepreneur/inventor to run a new company
      8/5/2010
    • When to spin out from University/RC
      When you have
      Several applications
      The right team (entrepreneurs)
      Platform technology
      Market advantage
      8/5/2010
      • But you have to think about
      • Business Plan
      • Financing Model
      • Team / People running the startup
    • Valley of Death
      Financing Bridge
      Research
      Invention
      New Business
      Lack of CapitalLack of Skills
      Viable Business
      “Valley of Death”
    • Spin-off Financing ?
    • | 58
      Main types of financings
    • | 59
      Equity providers
    • Tech Transfer Contracts
      8/5/2010
    • Some Tech Transfer Contracts
      8/5/2010
    • Negotiating Agreements
      8/5/2010
    • Negotiation basic Rules
      Focus on the Objective
      Create win-win agreement
      Be Prepared and convinced
      “Remember that you don’t want to extract the last drop of blood from the potential licensee. This is a partnership — if the licensee fails, you fail also”,
      Martha Luehrmann
    • Tech Transfer Office
      8/5/2010
    • Technology Transfer Main Missions
      8/5/2010
    • TT Manager “Hats”
    • Technology Transfer Offices
    • Barriers to Tech Transfer
      8/5/2010
    • Thank you and good luck
      8/5/2010