A look at how Augmented Reaity is being harnessed by brands to achieve greater campaign impact, trialling and social sharing.
We look at what is Augmented Reality and why it is important. We look at how Mark Zuckerberg believes Social Shopping is 'the next big thing'.
Examples including Ben & Jerry's, Calvin Klein, Ray Ban, BMW and H&M.
The presentation includes suggestions to help you think about using AR as part of your digital marketing strategy,