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1. Google Panda Shapes
What shape is your website? Is this
why you are affected by Panda. Of
course it is!

2. Medium-to-large business
Trust Signals (Google likes these)
# of pages
Google - “This looks normal...”

3. Nice, friendly small business
Trust Signals (Google likes these)
# of pages
Google - “This looks normal...”

4. Wikipedia
Trust Signals
# of pages
Google - “This looks normal...
...this is great, in fact”

5. A neat tool/script website
Trust Signals (e.g. Wordpress plugin)
# of pages
Google - “This looks normal...
...must be popular”

6. General Directories,
Affiliates using a feed,
Trust Signals Lots of pages created from a database
# of pages
Google - “Woooaaaaah, WTF”