Recreational boating to 2016


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By 2016, the US recreational boating market (including boats, propulsion systems and accessories) will rebound from its depressed 2011 levels

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Recreational boating to 2016

  1. 1. Recreational Boating to 2016This study analyzes the US recreational boating industry. It presents historical demand datafor the years 2001, 2006 and 2011, and forecasts for 2016 and 2021 by material (e.g.,plastic, aluminum, coated fabric), product (e.g., traditional powerboats, personal watercraft,sailboats) and US regional market (Northeast, Midwest, South, West). The study alsoconsiders market environment factors, details industry structure, evaluates companymarket share and profiles industry players.By 2016, the US recreational boating market (including boats, propulsion systems andaccessories) will rebound from its depressed 2011 levels, with demand rising 7.5 percentannually to $10 billion. Demand will be driven by gains in consumer spending anddisposable income, while the recovery in financial markets will enable more consumers tobuy boats on credit. Growth in the 55-64 age bracket will also support demand, since boatpurchases become more likely just prior to retirement and consumers in that age grouphave the disposable income to purchase larger, more expensive vessels. In addition, theindustry’s effort to sell the “boating lifestyle” to women and minorities should expand themarket.Boating products are luxury items, often purchased on credit or by borrowing against thevalue of a home, and therefore the recreational boating market was decimated by theeconomic downturn which began in 2007. As a result, the downturn provoked the worstrecreational boating industry contraction in nearly 50 years, with a sharp drop in demandand a number of bankruptcies among participants. Following this collapse, the remainingindustry players are attempting to gauge the “new normal.” This will include determiningnot only how far retail boating product demand will recover, but also how much stock boatdealers will maintain and how many dealers and boatbuilders will even survive.Buy your copy of this report @ ProfilesProfiles 39 US industry players, such as Bombardier Recreational Products, Brunswick,Kawasaki Heavy Industries, PBH Marine Group and Yamaha MotorAdditional InformationThis study analyzes the US recreational boating industry, which consists of boats (traditionalpowerboats, personal watercraft, sailboats, canoes, and other types of boats), as well asseparately sold propulsion systems and accessories. In the context of this study,“recreational boating” includes all of the above mentioned products, while “recreationalboats” refers only to boats and personal watercraft. Additionally, leading manufacturers of
  2. 2. recreational boating products are identified and profiled and significant competitive factorsare discussed. Important boat material trends are also covered.Historical data (2001, 2006, and 2011) and forecasts to the years 2016 and 2021 areprovided in current dollar terms for demand, manufacturers’ shipments, and imports andexports for aggregate recreational boating products. Demand and current dollar shipmentinformation is also given for each product classification at the manufacturers’ level and, formany key product categories, demand is also provided in unit terms. In most cases,demand and shipment information is derived from government census figures and tradedata; in certain instances, retail figures were used to generate demand and shipment levels.Factory-installed propulsion systems and accessories are accounted for with their respectiveboats. Data provided for propulsion systems and accessories reflect only those items whichare sold separately to the consumer. Total recreational boating demand is forecast for eachUS region and each state within the regions.Major points covered in Table of Contents of this report include:I. INTRODUCTIONI. EXECUTIVE SUMMARYII. MARKET ENVIRONMENTIII. MATERIAL CONSUMPTIONIV. PRODUCTSV. REGIONAL DEMANDVI. INDUSTRY STRUCTURECOMPANY PROFILESList of TablesList of ChartsReport Details:Published: June 2012No. of Pages: 383Price: US$5100
  3. 3. Contact:Priyank TiwariTX, Dallas North - Dominion Plaza,17304, Preston Road,Suite 800, Dallas 75252.Tel: +1-888-391-5441sales@reportsandreports.comConnect With Us: