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W weakness O opportunity
4-1 David 1986 [ ] SWOT
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SPACE The Strategic Position and Action Evaluation
Rowe, Mason, Dickel, Mann and Mockler 1994 [ ]
Financial Strength, FS Competitive Advantage, CA
ES Industry Strength, IS
FS CA ES IS
Rowe, Mason, Dickel, Mann and Mockler. (1994). Strategic Management: A
Methodological Approach(4th), p.259, Massachusedts: Addison-Wesley Puldishing Co.
1. (Return on investment) 1. (Technological changes)
2. (Leverage) 2. (Rate of inflation)
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required versus capital available) 5. (Barriers to entry into
5. (Cash flow) 6. (Competitive pressure/rivalry)
6. (Ease of exit from 7. (Price elasticity of
7. (Risk involved in business) 8. (Pressure from substitute
8. (Inventory turnover)
9. (Use of
economies of scale and experience)
1. (Market share) 1. (Growth potential)
2. (Product quality) 2. (Profit potential)
3. (Product life cycle) 3. (Financial stability)
4. (Product replacement cycle) 4. (Technological know-how)
5. (Customer loyalty) 5. (Resource utilization)
6. (Competition’s capacity 6. (Capital intensity)
utilization) 7. (Ease of entry into
7. (Technological know-how) market)
8. (Vertical integration) 8. (Productivity ,
9. (Speed of new-product capacity
introductions) 9. (Manufacturers’
Rowe, Mason, Dickel, Mann and Mockler. (1994). Strategic Management A
Methodological Approach(4th), p.259, Massachusedts Addison-Wesley Puldishing
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SPACE 1 Aggressive
Rowe et al. 1994 SPACE Porter
4-2 SPACE Porter
4-2 SPACE Porter
Rowe et al. 1994 Miles and
Snow 1978 [ ] Miles and Snow
Miles, R. and Snow, C. (1978). Organizational Strategy, Structure, and Process,
McGraw-Hill, New York.
Rowe et al. 1994
FS IS ES CA
SPACE X Y
X CA+IS +1.19 -2.31+3.8 Y
ES+FS +2.425 -3.2+5.625 SPACE
:Stogdill R.M. and Coons,1957
Stogdily, R. M. and Coons, A. E. Leader Behavior: Its Description and Measurement, Columbus:
Ohio State University, Bureau of Business Research, Monograph No.88., 1957.
A A Jim Collins, 2002
A A Good to Great Jim
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Raymond A.Noe 2005 -
P302-303 [ ]
Gary C. Wendt
W. C. Symond, “Basic Training for CEOs.” ,Business Week, June 11, 2001.
IBM Mecrk &
M A Group Inc. 1999
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behavioral theories of Leadership