After the crisis:
Cultural tourism and urban regeneration in Europe
James Kennell
University of Greenwich, UK
1997 – The Guggenheim
Museum, Bilbao, Spain
2011, Turner
Contemporary,
Margate, UK
3 decades of high-profile cultural rege...
Cultural regeneration
Supply side drivers
Private
Investment
State
Investment
Cultural
Production
Demand
side driver
Cultu...
Cultural regeneration
Supply side drivers
Private
Investment
State
Investment
Cultural
Production
Demand
side driver
Cultu...
€250m public
funding
Contributions from
RDA, local
government, EU
2002 – 2007 30%
year-on-year tourism
growth
75% of €700m project
came from the private
sector
European Capital of
Culture 2004
La Piscine
Palias de Beaux Arts
New cul...
Undervaerket
Creative space
Jewelers, metalworkers,
artists, textiles, printers
Ethnic and migrant
businesses
Job creation...
European tourist arrivals
dropped by 9% in 2009 and
10% in 2010
2010-11 +4%
2012-12 +3%
Limited recovery
Low cost destinat...
Cultural regeneration
Supply side drivers
Private
Investment
State
Investment
Cultural
Production
Demand
side driver
Cultu...
People’s Republic of
Stoke’s Croft
Activists, artists,
residents, visitors,
individuals
No public funding
No corporate inv...
Challenges for policy makers
Bottom up is unpredictable
Partnership working is complicated
Informal structures
Anti-state?...
After the crisis
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After the crisis

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A presentation on the future of cultural tourism and cultural regeneration in Europe

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After the crisis

  1. 1. After the crisis: Cultural tourism and urban regeneration in Europe James Kennell University of Greenwich, UK
  2. 2. 1997 – The Guggenheim Museum, Bilbao, Spain 2011, Turner Contemporary, Margate, UK 3 decades of high-profile cultural regeneration in Europe
  3. 3. Cultural regeneration Supply side drivers Private Investment State Investment Cultural Production Demand side driver Cultural Tourism Cultural tourism has provided consumers for cultural regeneration projects
  4. 4. Cultural regeneration Supply side drivers Private Investment State Investment Cultural Production Demand side driver Cultural Tourism Cultural tourism has provided consumers for cultural regeneration projects✗ ✗ ?✗ ✔
  5. 5. €250m public funding Contributions from RDA, local government, EU 2002 – 2007 30% year-on-year tourism growth
  6. 6. 75% of €700m project came from the private sector European Capital of Culture 2004 La Piscine Palias de Beaux Arts New cultural hubs in former textiles manufacturing buildings Knowledge industry growth 15% of all new jobs high- tech 60 research laboratories
  7. 7. Undervaerket Creative space Jewelers, metalworkers, artists, textiles, printers Ethnic and migrant businesses Job creation Training Education Integration
  8. 8. European tourist arrivals dropped by 9% in 2009 and 10% in 2010 2010-11 +4% 2012-12 +3% Limited recovery Low cost destinations Events Inbound Depressed internal (EU) & domestic markets
  9. 9. Cultural regeneration Supply side drivers Private Investment State Investment Cultural Production Demand side driver Cultural Tourism Cultural production continues to drive post-crisis cultural regeneration✗ ✗ ?✗ ✔
  10. 10. People’s Republic of Stoke’s Croft Activists, artists, residents, visitors, individuals No public funding No corporate investment Local ownership Successes Festivals Renovation Social Enterprise
  11. 11. Challenges for policy makers Bottom up is unpredictable Partnership working is complicated Informal structures Anti-state? Anti-corporate? Anti-tourism? “Each Story of regeneration begins with poetry and ends with real estate” (Kunzmann 2004)
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