Your SlideShare is downloading. ×
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Social Media Boot Camp Twitter For Corporate Communications

4,235
views

Published on

A slide presentation for the Indiana PRSA Social Media Boot Camp - a 101 Guide to Using Twitter.

A slide presentation for the Indiana PRSA Social Media Boot Camp - a 101 Guide to Using Twitter.

Published in: Business

2 Comments
39 Likes
Statistics
Notes
No Downloads
Views
Total Views
4,235
On Slideshare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
0
Comments
2
Likes
39
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Social Media Boot Camp Twitter for Corporate Communications Professionals Presented by @jamesburnes AKA James Burnes VP Strategy & Development @mediasauce
  • 2. Do you tweet?
  • 3. Who’s sick of hearing about Twitter? Too bad!
  • 4. Twitter 101 This is boot camp….
  • 5.  
  • 6.  
  • 7.  
  • 8.  
  • 9.  
  • 10.  
  • 11.  
  • 12.  
  • 13.  
  • 14.  
  • 15.  
  • 16.  
  • 17.  
  • 18.  
  • 19.  
  • 20.  
  • 21. The Corporate Account
  • 22. First things first!
    • Secure you company name
    • Secure any trademarked brands you have
    • Secure your C-level executive team’s names
    • Secure YOUR name!
  • 23. Questions You Must Answer (before you begin)
    • Why are we on Twitter?
    • Which audiences do we want to speak to?
    • Are we prepared to interact?
    • Who’s our Twitter manager?
  • 24. Check List for PR Executives
    • Your Twitter “Voice”
    • Guidelines for staff/company communications
    • A proper “avatar”
    • A branded background
  • 25. Examples of Company Branding
  • 26.  
  • 27.  
  • 28.  
  • 29.  
  • 30.  
  • 31.  
  • 32. Succeed on Twitter by Listening!
  • 33. http://search.twitter.com
  • 34.  
  • 35.  
  • 36.  
  • 37. How popular are you?
  • 38.  
  • 39.  
  • 40.  
  • 41.  
  • 42. Watching Twitter
  • 43.  
  • 44.  
  • 45. Strategy
  • 46. Questions
  • 47. @jamesburnes
  • 48. Connect with me