Universidad Interamericana de Puerto Rico

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Universidad Interamericana de Puerto Rico

  1. 1. John A. McArthur Knight School of Communication Queens University of CharlotteUniversidad Interamericana de Puerto Rico - January 2013 @JAMcArthur
  2. 2. Every excellent course begins with… @JAMcArthur
  3. 3. Every excellent course begins with…AN EXCELLENT TEACHER @JAMcArthur
  4. 4. Every excellent course begins with…AN EXCELLENT TEACHER A FASCINATING TOPIC @JAMcArthur
  5. 5. Every excellent course begins with…AN EXCELLENT TEACHER A FASCINATING TOPIC A GLOSSY TEXTBOOK @JAMcArthur
  6. 6. Every excellent course begins with… AN EXCELLENT TEACHER A FASCINATING TOPIC A GLOSSY TEXTBOOKwith lots of pictures and humorous pop culture references @JAMcArthur
  7. 7. Every excellent course begins with… AN EXCELLENT TEACHER A FASCINATING TOPIC A GLOSSY TEXTBOOKwith lots of pictures and humorous pop culture references @JAMcArthur
  8. 8. Every excellent course begins with… AN EXCELLENT TEACHER A FASCINATING TOPIC A GLOSSY TEXTBOOKwith lots of pictures and humorous pop culture references ITS OWN FACEBOOK FAN PAGE @JAMcArthur
  9. 9. Every excellent course begins with… AN EXCELLENT TEACHER A FASCINATING TOPIC A GLOSSY TEXTBOOKwith lots of pictures and humorous pop culture references ITS OWN FACEBOOK FAN PAGE @JAMcArthur
  10. 10. Every excellent course begins with… well developed STUDENT LEARNING OUTCOMES @JAMcArthur
  11. 11. OUR GOALto brainstorm ways to innovate in the classroom by integrating technology that matches our pedagogical aims @JAMcArthur
  12. 12. YOUR TASK choose one course in which you’d like to integrate technologywrite down a few of your student learning outcomes (what should students be able to know, think, make, or do when they finish the course) @JAMcArthur
  13. 13. SOCIALNETWORK PUBLICBROADCAST SOFTWARE 4 EXAMPLESDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  14. 14. SOCIAL The Course: Integrated Strategic CommunicationNETWORK The Learning Outcome: Students will be able to evaluate the ethical implications of strategic communication on members of society. PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  15. 15. SOCIAL The Course: Integrated Strategic CommunicationNETWORK The Learning Outcome: Students will be able to evaluate the ethical implications of strategic communication on members of society. PUBLICBROADCAST The Assignment JoHari Window 2.0 SOFTWARE I modified a version of a well-developed interpersonalDOWNLOAD communication tool that asks others to rate a participant on a list of adjectives. Then, the participant rates herself. By comparison, the participant is able to see herself through the eyes of others.HARDWAREEXPERIMENT @JAMcArthur
  16. 16. SOCIAL The assignment: JoHari 2.0 adjective sample listNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  17. 17. SOCIAL The Result: Students re-think their Facebook use and considerNETWORK how media use comes with rewards and consequences. PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT Quick Tip: 100 (Updated) Ways to Use Facebook in the Classroom http://edudemic.com/2012/05/100-updated-ways-to-use-facebook-in-your-classroom/ @JAMcArthur
  18. 18. SOCIAL The Course: Public RelationsNETWORK Learning Outcome: Students will be able to understand the broad historical and contemporary theories of public relations and strategic communication. PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  19. 19. SOCIAL The Course: Public RelationsNETWORK Learning Outcome: Students will be able to understand the broad historical and contemporary theories of public relations and strategic communication. PUBLICBROADCAST The Assignment Twitter Exam Review SOFTWARE Students, who had already made course Twitter accounts for anotherDOWNLOAD assignment, used Twitter to review together for an upcoming exam on the theories of public relations. Each student was given one of the topics that would be on the exam. Students used a course hashtag to identify exam tweets.HARDWAREEXPERIMENT @JAMcArthur
  20. 20. SOCIAL The Result: Students learned Twitter and course materialNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT Quick Tip: If you want to use Twitter for in-class, back channel discussion, you can set up a Twitterfall. Read more here: http://jamcarthur.com/2011/03/02/building-twitterfall-in-class/ @JAMcArthur
  21. 21. SOCIAL The Course: Group and Team DynamicsNETWORK Learning Outcome: Students will be able to select, organize, and present (in various forms and media) information germane to ongoing discussions about small group and team communication. PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  22. 22. SOCIAL The Course: Group and Team DynamicsNETWORK Learning Outcome: Students will be able to select, organize, and present (in various forms and media) information germane to ongoing discussions about small group and team communication. PUBLICBROADCAST The Assignment Podcast to accompany a literature review SOFTWARE Each student conducted a literature review of a research topicDOWNLOAD which ended with a research question. Then, each student created a case study based podcast with an existing small group to investigate answers to the question.HARDWARE Students used the free software Audacity to create these podcasts.EXPERIMENT @JAMcArthur
  23. 23. SOCIAL The Result: Podcasts presented in class, “Making Of” statementsNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT Further reading: McArthur, J.A. (2009). Composing Podcasts: Engaging ‘digital natives’ in the communication classroom. Communication Teacher, 23 (1), 15-18. @JAMcArthur
  24. 24. SOCIAL The Course: Introduction to CommunicationNETWORK Learning Outcome: Students will be able to identify and evaluate communication strategies in the world around them. PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  25. 25. SOCIAL The Course: Introduction to CommunicationNETWORK Learning Outcome: Students will be able to identify and evaluate communication strategies in the world around them. PUBLICBROADCAST The Assignment A scavenger hunt for items left behind SOFTWARE Students were asked to take 7 minutes to leave the classroom andDOWNLOAD to find, photograph, and email one item that someone left behind on our campus. I organized all of these images into a quick powerpoint and we heldHARDWARE a discussion on questions about the “communication of value” usingEXPERIMENT the resulting presentation. @JAMcArthur
  26. 26. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  27. 27. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  28. 28. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  29. 29. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  30. 30. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  31. 31. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  32. 32. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  33. 33. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  34. 34. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  35. 35. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  36. 36. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  37. 37. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  38. 38. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  39. 39. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  40. 40. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  41. 41. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  42. 42. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  43. 43. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  44. 44. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  45. 45. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  46. 46. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  47. 47. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  48. 48. SOCIAL The Result: In class discussion based on camera phone imagesNETWORK PUBLICBROADCAST SOFTWAREDOWNLOADHARDWAREEXPERIMENT @JAMcArthur
  49. 49. YOUR TASKbased on your student learning outcomes brainstorm with 2 other people how could you integrate technology into your course aims?we’ll share some of your ideas together @JAMcArthur
  50. 50. connect with me John A. McArthur, Ph.D. Knight School of Communication Queens University of Charlotte JAMcArthur.com @JAMcArthurUniversidad Interamericana de Puerto Rico - January 2013 @JAMcArthur
  51. 51. Every excellent course begins with… well developed STUDENT LEARNING OUTCOMES @JAMcArthur
  52. 52. http://www.clemson.edu/assessment/assessmentpractices/referencematerials/documents/Blooms%20Taxonomy%20Action%20Verbs.pdf @JAMcArthur
  53. 53. Every excellent course begins with… well developed STUDENT LEARNING OUTCOMES Can digital skills be a part of your outcomes? @JAMcArthur
  54. 54. ACCESSANALYZECREATE 5 SAMPLESREFLECT ACT @JAMcArthur
  55. 55. ACCESS “Finding and using media and technology tools skillfully and sharing appropriate and relevant information with others.” (Hobbs, 2010, p. 19)ANALYZECREATEREFLECT ACT @JAMcArthur
  56. 56. ACCESS “Finding and using media and technology tools skillfully and sharing appropriate and relevant information with others.” (Hobbs, 2010, p. 19)ANALYZE Sample Learning Outcomes: • Summarize and translate information about the course topic.CREATE • Use [insert your field’s electronic databases here] to gather information related to the course topic. • Explore one computer program unavailable on the student’sREFLECT home computer to complete an assignment for this course. (Give examples. These may be field specific like SPSS, Garageband, Geo- location software, or Raiser’s Edge). ACT @JAMcArthur
  57. 57. ACCESS “Comprehending messages and using critical thinking to analyze message quality, veracity, credibility, and point of view, while considering potential effects or consequences of messages.” (Hobbs, 2010, p. 19)ANALYZECREATEREFLECT ACT @JAMcArthur
  58. 58. ACCESS “Comprehending messages and using critical thinking to analyze message quality, veracity, credibility, and point of view, while considering potential effects or consequences of messages.” (Hobbs, 2010, p. 19)ANALYZE Sample Learning Outcomes: • Distinguish between online sources of information to classifyCREATE scholarly, news, popular, and opinion sites. • Employ Google (or other web-search) to effectively locate high quality information in the field.REFLECT • Interpret the biases present in a website containing information about the field. ACT @JAMcArthur
  59. 59. ACCESS “Composing or generating content using creativity and confidence in self-expression, with awareness of purpose, audience, and composition techniques.” (Hobbs, 2010, p. 19)ANALYZECREATEREFLECT ACT @JAMcArthur
  60. 60. ACCESS “Composing or generating content using creativity and confidence in self-expression, with awareness of purpose, audience, and composition techniques.” (Hobbs, 2010, p. 19)ANALYZE Sample Learning Outcomes: • Compose a video combining image and sound to illustrate a core concept in the subject studied.CREATE • Rearrange the same content for expression in multiple media forms (written, oral, and digital/multimodal)REFLECT • Contribute out-of-class experiences to class conversation through digital media. ACT @JAMcArthur
  61. 61. ACCESS “Applying social responsibility and ethical principles to one’s own identity and lived experience, communication behavior and conduct.” (Hobbs, 2010, p. 19)ANALYZECREATEREFLECT ACT @JAMcArthur
  62. 62. ACCESS “Applying social responsibility and ethical principles to one’s own identity and lived experience, communication behavior and conduct.” (Hobbs, 2010, p. 19)ANALYZE Sample Learning Outcomes: • Compare actions in digital networks to actions in face-to-face networks.CREATE • Question the role of digital technology in interpersonal communication.REFLECT • Discern three ways to use digital technology to better the experience of another student in the class. ACT @JAMcArthur
  63. 63. ACCESS “Working individually and collaboratively to share knowledge and solve problems in the family, workplace and the community, and by participating as a member of a communityANALYZE at local, regional, national, and international levels.” (Hobbs, 2010, p. 19)CREATEREFLECT ACT @JAMcArthur
  64. 64. ACCESS “Working individually and collaboratively to share knowledge and solve problems in the family, workplace and the community, and by participating as a member of a communityANALYZE at local, regional, national, and international levels.” (Hobbs, 2010, p. 19) Sample Learning Outcomes:CREATE • Use digital technology to share knowledge with a community organization. • Instruct a peer on the appropriate use of a particular digitalREFLECT technology. • Inform a community about existing digital tools that could benefit the community. ACT • Model digital citizenship. @JAMcArthur
  65. 65. connect with me John A. McArthur, Ph.D. Knight School of Communication Queens University of Charlotte JAMcArthur.com @JAMcArthurUniversidad Interamericana de Puerto Rico - January 2013 @JAMcArthur

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