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Social_Theater
 

Social_Theater

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    Social_Theater Social_Theater Presentation Transcript

    • Copyright 2013
    • Social Theater delivers high-impact video across multiple platforms. Social Theater reaches over 200 million people everywhere they engage with virtual content. Mobile, Desktop, Tablet and on Facebook. As the only public company (NYSE:MEET) in the space, Social Theater delivers highimpact video and guaranteed engagements that span all forms of digital content including News/Content, Social and Gaming. Copyright 2013 2
    • Guaranteed engagements Social Theater has a focus on opt-in guaranteed engagements. We specialize in what happens after the video view and will guarantee on virtually any action you desire. Calendar Invites Quizzes & Survey Likes & Shares Video Tweets & Follows Click-to Site Completed engagements, Qualified Likes, Peer Influence Registration-targeted, Opt-In, Complete, YouTube Copyright 2013 3
    • Reach multiple categories with Social Theater’s value exchange. News and Content Sites Users engage and spend time with brands to access content previously only accessible to subscribers Social Networks Users engage with and share a brand message for the ability to purchase features behind a pay-wall Gaming Users engage with brands to earn virtual currency as part of their gaming experience Copyright 2013 4
    • Target your core audience Social Theater offers the ability to laser target your message … • Registration data targeting • Location (State, City and even Zip Code) • Language used (English, Spanish etc.) • Income level • Age • Gender • Moms/Dads etc… Copyright 2013 5
    • The Social Theater advantage Industry Specialists – We are on the frontline of this emerging category and see trends coming. Our high level relationships, deep industry knowledge and extensive experience mean that we know what’s up-and-coming and will be offering it to you first. Guaranteed Metrics – Our vast clientele and established knowledge base allow us to accurately project results therefore guaranteeing heavily scalable delivery Cost-Effective – Due to our size, long-term partners relationships, and Internal efficiencies, we can deliver your campaign at the best possible rates. Guaranteed! Best in Class Customer Service – Our vast and professional staff of Project Managers, Designers, and Traffickers allows us to create, build and manage your campaign better than anyone in the industry. Copyright 2013 6
    • Current brand partners Entertainment CPG Technology and Business Lifestyle and Fashion Copyright 2013 7
    • Targeted promotional unit Example for NBC
    • Guaranteed video completions Example for NBC
    • Guaranteed Facebook Likes Example for NBC
    • Guaranteed video completions
    • Step 2: Share or Retweet the Video
    • Social Interstitials and more … Social Theater recognizes some brands choose to purchase more traditional media and not leverage the power of value exchange. We have built a vast network to deliver non-incented high-impact video that specialize in post-view engagement. Social Theater’s proprietary “Share Bar” makes it easy for users to socialize their message. Video Solutions • Video Pop-ups • Video Interstitials Integrated Branding Solutions • Adver-Gaming • Custom application integrations Copyright 2013 13
    • Opt-In “Native” Video Advertising Social Theater offers the ability to deliver non-incented, opt-in video views across thousands of content driven (non-social) sites across all forms of digital media. ads are delivered in a format that looks and feels natural to the content. We have built a vast network to deliver video directly into content to make your ad feel like part of the site. Some of the key features … • • • • • Copyright 2013 Opt-In video only (click to play) Non-Incented Reach of over 50 million Target features and sections to guaranteed highly focused views Unit is 300x250 and can accommodate content within the video player (i.e. 170x300 video and a 300x80 banner) 14
    • “Content” value exchange Social Theater offers the ability to target users across thousands of non-social content driven sites leveraging all of the features and benefits of the Social Theater engagement platform without being in social media. Social Theater’s Content value exchange network is the industry’s largest. Some of the key features … • • • • This story is sponsored by Dollar Shave Club. Please watch this video for access to your article • Copyright 2013 Opt-in video views (click to play) Guaranteed engagements (Like’s, Shares, Tweets etc.) Reach over 140 million people Target features and sections to guaranteed highly focused views Full scope of Social Theater specs and capabilities 15
    • Guaranteed Video Completes- Responsive Design 16
    • Likes to Facebook fanpage- Responsive Design 17
    • Promotional unit targeting A25-54 in select DMAs, including USH/ Spanish language 18
    • Guaranteed Video Completes 19
    • Like or Share to Facebook 20
    • Add Event to Calendar Example for Lifetime
    • Step 1: Watch Multiple Videos Example for McDonald’s
    • Step 2: Share Multiple Videos Example for McDonald’s
    • Targeted promotional unit Sony Pictures’ Hope Springs- English Version
    • Guaranteed trailer completions Sony Pictures’ Hope Springs- English Version
    • Set calendar reminder / RSVP Sony Pictures’ Hope Springs- English Version
    • Step 3: Share the Video on Facebook Sony Pictures’ Hope Springs- English Version
    • Step 1: Watch the Video Example for Capital One
    • Step 2: Share the Video on Facebook Example for Capital One
    • Step 1: Watch the Video Example for Corona
    • Step 2: Visit the Site Example for Corona
    • Corona Social Theater Steps • Completed Video View • Visit the Site • Campaign Highlights • 100% Video View Goal Delivered • 21% Visit the Site Goal Delivered
    • Step 1: Watch the Video Example for Paternity Court
    • Step 2: Add to Calendar Example for Paternity Court
    • Paternity Court Social Theater Steps • Watch the Video • Add to Calendar Campaign Highlights • 100% of Completed Video Goal Delivered • 19% Add to Calendar Engagement Rate
    • Mobile Interstitial Example for NBC Copyright 2013 36 36
    • Step 1: Download the Coupon Example for Kellogg’s
    • Step 1 Continued: Print the Coupon Example for Kellogg’s
    • Step 2: Share the Coupon Example for Kellogg’s
    • Visit the Site Example for Lunesta
    • Targeted Branded Promotional Unit On iOS/ Android Example for LINE
    • Download the App – Mobile Example for LINE
    • Like the Brand on Facebook – Mobile Example for LINE
    • Take the Quiz Example for Pillsbury
    • Add Event to Calendar Example for Lifetime
    • THANK YOU Social Theater is committed to making every campaign a success for our partners, by offering the most cutting-edge adverting experiences with the most engaging placements. Social Theater guarantees deep engagement for all of our advertisers. Contact: Juan Alduncin Email: jalducin@socialtheater.com Phone: 786-302-1195 Copyright 2013 46