Flow of presentation1. Introduction2. Pr and press relations3. Press conference4. Guidelines of holding a press conference5. Press release6. Characteristics of good press release7. Conclusion8. Bibliography9. Webliography
Guess who am I ? I am white in colorThe day begins with me
PRESS RELEASE LIST 20131. Tata Motors January sales at 61,660 nos. 01 Feb 20132. Tata Motors redefines the premium hatchback segment with the all 28 Jan,20133. Tata Motors Group global wholesales at 98,968 15 Jan,20134. Tata Motors doubles warranty period on Heavy Trucks to 4 years 07 Jan,20135. Tata Motors flagship showroom for passenger vehicles 02 Jan,2013
Latest Press Release of AppleCompany1. 29/1/2013 : Apple increases ipad with retina display to 128 GB2. 28/01/2013 : Apple updates ios to 6.13. 23/01/2013 : Apple reports record results4. 22/01/2013 : First year 13 first quarter results conference call
Characteristics of goodpress release 1. Brief 2. Simple language 3. Newsworthy 4. Factual truth 5. Suitable for publication 6. Answer to 5 w’s
Press release announcing thelaunching of new website Ananya Website Launched to Promote Knowledge Sharing Across Bihar Patna, Bihar, india, Friday, february 01,2013– (Business wire india) With the primary objective of creating awareness about Ananya, the website provides an overview of the partnership and will create a better understanding about the program along with the various solutions used along with the portfolio of investments in the state. The launch of the website serves as a key milestone for the programme and showcases the progress built through this partnership. The aim is to create a better understanding of the program that can spread its best practices to other neighboring states.
conclusionPublic Relations without Press Relations is like – “ SHOES WITHOUT SOCKS ”
Bibliography• Vipul bms series – ROMEO MASCARNEHAS• TIMES OF INDIA newspaper• MUMBAI MIRROR newspaper