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Managing competition in globalization of healthcare dr prem jagyasi






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  • Good Morning / Afternoon Ladies & Gentleman.I am going to talk about Globalization of Healthcare. Many health leaders & professionals from this part of the world are not aware about the globalization of healthcare, but it is new buzz word for several countries specially, Asian countries.The Medical Tourism is the direct result of Globalization of Healthcare. Medical tourism has offered several benefits to patients including high quality & personalized care medical services at very low price. We call First world treatment at third world price. It is estimated that Medical tourism industry is worth up to 60 billion dollar, and is growing with rapid speed. But, Why I am talking about Medical Tourism here. It is very important for me to explain the reason. I serve as Chief Strategic Officer for a non-profit organization based in USA called Medical Tourism Association. I am deeply involved with this industry have traveled to many countries. At MTA we set standards & Benchmark for Medical Tourism Industry. Recently we evaluated that competition in medical tourism operates on wrong level so thought to share my views with you.
  • Major part of my presentation will be focused on Medical Tourism. I will define different terms. Then I will discuss about key drivers of this emerging Industry. Last few slides of my presentation will throw light on Dark side of Medical Tourism.Also, watch out for my concerHow organizations & Healthcare Authorities can develop win-win healthcare objectives.
  • Medical travel is not new word, many years ago greed patient traveled to place called epidura, then roman & Britain patient traveled for water & spa treatment. The first recorded instance of Medical travel was when Florence (Mother of Nursing Services) started referring patients from Switzerland to turkey. Then Cuba started forma medical travel promotion, followed by Argentina, Mexico brazil….etc. But in the last decade, developing Asian countries started attracting developed world, inviting them for benefits of low cost medical services combining with the joy of tourism attraction. This why a term called Medical Tourism was coined. In my opinion the current medical tourism work as one way street at MTA we are trying to develop two street which will lead this industry to Global Healthcare Industry.
  • Now I would like to discuss about What are the key factors
  • After traveling several countries, I have evaluated that GCC is also target market in medical tourism industry. We are also trying to build world class infrastructure, benchmarking, accreditation, compulsory insurance policies, top-notch facilities. But are we seriously looking at affordability & accessibility.According to Mckinsey, tare going to rise from 12billion dollar to 60billion dollar in just next few years. Health diseases are going to increase by 240%. The healthcare expenses in GCC.If we do not work on Affordability & Accessibility, let me assure you Asian countries are just knocking our door for patients. And we will remain as target market in this industry.
  • Anyway, lets go back to my topic.Every industry has lifecycle. Life cycle models are not just for the life sciences. All Industries experience a similar cycle of life. Just as a person is born, grows, matures, and eventually experiences decline and ultimately death, so too do industries. Medical tourism industry has already passed early stage. As Medical tourism industry is currently at merging stage, there is significant escalation in consumers & producers. Fast followers will enter market, this is where the competition is going to start. Providers would like to identify target market s and exploit them.We need to build strong healthcare system before the industry reach mature stage.

Managing competition in globalization of healthcare   dr prem jagyasi Managing competition in globalization of healthcare dr prem jagyasi Presentation Transcript

  • Managing Competition in Globalization of Healthcare
    Dr Prem Jagyasi
    Chartered Management Consultant
    Medical Tourism Consultant
    Group Director – Marketing - Lifeline Healthcare, Dubai
    Chief Strategic Officer – Medical Tourism Association, USA*
  • Managing Competition in Globalization of Healthcare
  • Globalization of Healthcare
  • Rise of Medical Tourism | Industry Driver & Lifecycle
  • Potential Target Markets
    No Affordability + No Accessibility
  • Current Medical Tourism Industry Life Cycle
    • Fierce Competition
    • Excess Capacity
    • Price War
    • Competition Starts
    • No Price War
    • New Entrance
    • Supply > Demand
    • Substitute Exists
    • Volume Down
    • No competition
    • Early adaptors
    • Innovation
    Medical Tourism
    Global Healthcare
  • Competition on wrong objectives
  • Managing Competition on Global Level
  • Managing Competition for Global Healthcare
    Focus on Affordability & Accessibility
    Avoid copying the healthcare systems of other non-similar economies
    Focus on Preventions
    More Outpatient & Day Surgical Services
    No national geographic boundaries by Insurance providers. Provide accessibility within nation.
    Common IT platform and integration across the country. Common Health Information Systems.
    Active participation in Medical Tourism Industry
    Provide support to private healthcare industry
    Be prepared for Geriatric Care
  • Copyright / Disclaimer
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    Sourced information in this presentation may have copyright material of respected owner. Healthcare for Islamic Patient is for information only. The presentation is not complete without audio commentary. Presenter holds no responsibility/liability.
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  • Managing Competition in Globalization of Healthcare
    Dr Prem Jagyasi
    Chartered Management Consultant
    Medical Tourism Consultant