Sociale medier-og-digitale-forretningsplaner
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Sociale medier-og-digitale-forretningsplaner Presentation Transcript

  • 1. Sociale og digitaleforretningsmodeller
  • 2. 1. Sociale medier2. Brugerne har magten3. Det sociale paradigme4. Brancher gentænkes5. Tendenser6. Design
  • 3. Jacob Høffer LarsenJhlarsen.net
  • 4. Social media R.I.P.!
  • 5. Brugerne har magten!
  • 6. Det sociale paradigme”Socialt” kobles på produktet
  • 7. KommunikationMarketingLytteInddrageForretningsmodelProdukt
  • 8. Brancher gentænkes
  • 9. Tendenser
  • 10. Collaborative consumption- Socialt forbrug
  • 11. Crowdsourcing- Lad ”crowdet” løse dine opgaver
  • 12. Design
  • 13. Start småt
  • 14. Start nu
  • 15. Fjern barrierer
  • 16. Design ud fra modtagerensmotivation
  • 17. For mange muligheder fjernerfokus
  • 18. Hvad skal man være socialomkring?
  • 19. “Revolution doesn’t happenwhen society adopts newtechnology, it happens whensociety adopts new behaviors” - Clay Shirky