Designing for special needs slide share 11.13

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Overview of the challenges in designing applications for children with autism / learning differences / sensory needs.

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Designing for special needs slide share 11.13

  1. 1. June 6th, 2013 Designing for Special Needs Jacob Esparza Wednesday, November 13, 13
  2. 2. Hi, I’m Jacob Esparza CEO & Co-Founder, Making Friends Inc. @jacobespa @MakingFriendsSF Wednesday, November 13, 13
  3. 3. Who Has Special Needs? Individuals with physical or mental health conditions requiring services Autism Spectrum Disorder 1:1 Behavioral Therapy ADD/ADHD Medication & Tangibles Cerebral Palsy Occupational Therapy Speech & Language Impairments Speech Therapy & Adaptive Tools Wednesday, November 13, 13
  4. 4. Autism 1:88 children born in US are diagnosed Primary characteristic are behavioral deficits 90% have sensory issues 65% of free time is spent on digital devices 3.5 hours/day on digital entertainment 333,000 age 4-10 Wednesday, November 13, 13
  5. 5. Special Needs UX Challenges Motor Skills (coordination) Interactions Speech & Language Visual & auditory processing Sensory Visual & sound Wednesday, November 13, 13
  6. 6. Types Sensory Needs Visual-Perceptual Skills Depth perception, memory, motion Auditory Processing Language, tone/pitch, volume Tactile (touch) Human touch, clothing, food (texture) Olfactory (taste & smell) Diet, environment Vestibular Balance, movement Wednesday, November 13, 13
  7. 7. Coping Mechanisms “Stimming”: Repetitive behavior that helps individuals self-regulate Physical Tapping/Clapping Visual Auditory Staring Yelling Spinning/Rocking Focus Chirping Jumping Turning Objects Scripting Wednesday, November 13, 13
  8. 8. Imagine seeing this Wednesday, November 13, 13 ...when everyone else see that
  9. 9. Customer Persona Ethan Behaviors make friends” • Obsessed with Pixar films • Loves mobile apps Youtube, Angry Birds, etc. • 8/10 can’t interpret conversations with others • “I don’t know how to Demographics • 7 years old, 2nd grader • Mid-Functioning autism • High sensory sensitivity • 20 hours/week therapy Wednesday, November 13, 13 • 3 hrs/day playing apps: Needs & Goals • Wants friends • Anxious with new people • Needs to avoid being socially left behind
  10. 10. Product Needs Skills: Educators + Product Designers Engagement: Leverage animation, interactions, interests Education: Enhance, not translate Scope/Price: Make it an investment, but don’t price-gouge Wednesday, November 13, 13
  11. 11. Market Opportunities Assessment Wednesday, November 13, 13 Education Daily Living Communication
  12. 12. Rules of Thumb Always Assume Intelligence Wednesday, November 13, 13
  13. 13. Avoid In-App Purchases That’s nice Wednesday, November 13, 13 Just looking Must have
  14. 14. The YouTube Test If you’re navigation is more complicated than YouTube, start over Navigation Wednesday, November 13, 13 Navigation The experience
  15. 15. Avoid Rote Learning Bee is not in app Wednesday, November 13, 13 Button spacing! No visuals
  16. 16. Give Room For Creativity But keep options simple Pick a Character Wednesday, November 13, 13 Choose Clothes Customize Finished Product
  17. 17. Combine Interests + Learning Zombies, check! Wednesday, November 13, 13 Addition, check! Awesome stars, check!
  18. 18. Provide Visual Help But avoid creating dependency No visual instruction Wednesday, November 13, 13 No help option
  19. 19. Sequential Tutorials Are Awesome Wednesday, November 13, 13
  20. 20. Overcome Color Blindness Shapes & Patterns help differentiate Colors Wednesday, November 13, 13 Correct
  21. 21. What Levers Do We Have? User-Interface Copy, Layout, button size, colors, patterns, shapes User Interactions Gestures, reaction times Animation Speed, number of objects moving, frequency, etc. Sound Language, tone/pitch, volume, frequency Wednesday, November 13, 13
  22. 22. Thank You! Jacob Esparza CEO & Co-Founder, Making Friends Inc. @jacobespa @MakingFriendsSF Wednesday, November 13, 13

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