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Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
Linkedin Presentation
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Linkedin Presentation

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A presentation I did for my role for my role as Peer Advisor for Linkedin Tips for Grads.

A presentation I did for my role for my role as Peer Advisor for Linkedin Tips for Grads.

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  • Looking forward, social networks lead all otherrecruiting channels for planned investment byemployers as the economy recovers:• 46% of respondents plan to spend more on socialrecruiting in 2010 than 2009• 36% will spend less on job boards• 38% will spend less on third party recruiters andsearch firms
  • Business networking portal--- Linkedin is almost exclusively used for business connections, so use it that way. Show your “Best Self.” Business address book- invite connections, make new connections, join relevant groups, keep all your contacts in one place, you can also export your address books, find out where people work/moved jobs/significant updatesExtended online resume- Linkedin gives you a place to really put a lot of information somewhere for recruiters and interviewers to find; more so than regular, 1 or 2 page resumes. Use the web space to really dig deep into what your previous experience is and what you’re looking for and interested in. Job research tool- Linkedin is also a great portal for Job searching or identifying informational interviewees. More on that later… Place to shine- It also gives you a place to shine! From recommendations to group discussions boards you really have a chance to show just how amazing and knowledgeable you are.
  • How’s it work..Think “6th Degrees of Kevin Bacon” except Linkedin uses 3 degrees and trust me 3 degrees gets you to a whole lot of people
  • Here is screenshot of my homepage. There’s my menu barMy picture and status updateOption to link to Twitter (since I have linked those accounts, but set it up so I have to choose which updates on both applications crossover)Search barSome people I may know and people I do know and what they’re up toWho’s viewed my profileHow many people I’m connected to How many people have searched for my profile in the last X number of days
  • Gives an opportunity for someone to vouch for you and say amazing things about you! Use this tool! HR reps feel more secure in hiring someone with a proven record of success and positive feelings from previous bosses and coworkers
  • Friendly message to family, friends, business contacts--- Good subject lineWho you are why you want to connectYour ask (general career advice, insight into career/company)Thank them! Groups- keep eye out on job posting job boardsJob Search in Linkedin- shows who and how you’re connected with that companyCan then ask for introduction from your connections
  • Search for open jobs by location, company, date posted and more.Explore career options and reach out to new connections on different career paths.
  • Insider information: traits company looks for, politics at the office, culture, interesting little know facts
  • Shows youWhat co doesCareer paths people pursedWhere company has its officesProfiles of people who will be interviewing you or future colleaguesAvailable jobsInterviewer: Education experienceCareer pathTweeting aboutConnections you might shareFind connections in your network who work or have worked at the company and request a brief interview to find out.. .Culture, Leaders,Traits recruiters are looking for Blogs and publications are must reads
  • Add the Company Buzz AppFollow companiesGo to your buzz page to see what people are saying about the company and industry
  • Transcript

    • 1. Managing Your Online Brand: Linkedin
      Jeffrei Clifton
      Rockwell Peer Advisor
    • 2. BASICS
      Welcome
      Online Identity
      70% of employers have rejected a candidate based on information they have found online
      85% say positive online reputation has influenced their hiring decisions
      “It is no longer enough to have a solid resume. Students now need a professional online presence.”
      - Holly Paul, US Recruiting Leader @ PWC
    • 3.
    • 4.
    • 5.
    • 6. What is Linkedin?
      Business networking portal
      Business address book
      Extended online resume
      Job research tool
      Place to shine
    • 7. Don’t I know you?!
    • 8.
    • 9. Build Your Profile
      Linkedin makes it very easy step-by-step instructions to set up your profile.
      Photo:
      Good= alone, professionally dressed, pleasant expression
      Not Good= friends, cartoon
      Headline: description about you
    • 10. Smart Headline
      Recent UofH MBA Grad Seeking Online Marketing Position
      UH MBA Candidate in Finance/ CougarFund member
      1st year MBA Candidate/ Intern at the Methodist Hospital
      MBA Student
      Graduate Assistant
      Server at Starbucks
      Blank…
      Good examples
      Bad examples
    • 11. Summary
      Should show who you are and what you’d like to become.
      Be concise, specific, keyword-rich, and typo free.
    • 12. Build Your Profile
      Add more details in your resume if needed.
      Be sure to check and recheck spelling and grammar.
    • 13. Build Your Profile
      Magic of Linkedin is
      RECOMMENDATIONS!
      Builds your online reputation
      Who to ask?
    • 14. Rules for your Profile
      Professional photo
      Right headline
      Write rich keyword summary that sells your skills and experience
      Get strong helpful recommendations
      Tie Linkedin to your other efforts
    • 15. Connections
      Start by using the “Add Connections” feature which allows you to link your e-mail account to Linkedin
      Search for current connections or use the “People You May Know” feature
      Add new contacts from any business encounter
      Remember: QUALITY not quantity is what matter
    • 16. Remember: Quality, not Quantity
    • 17. Build Your Profile
      Join group!
      Allows you to:
      • Expand your network.
      • 18. Connect with members who you can’t ordinarily send inMail to
      • 19. Discover the most popular discussions & news
      • 20. Add to the discussion to be seen as a thought leader or get advice about a specific topic.
    • So You Want a Job?
    • 21. How Linkedin Can Help
      Reach out to your network
      Use your groups
      Job search within Linkedin
      Connect with decision makers and hiring managers at companies
      Network Network Network
    • 22. Linkedin Jobs Page
    • 23. Informational Meetings, Tips on First Jobs, Groups to Join
      Use the Advance Search option to search for people who 1) have a job you want 2) work for a company/industry you’re interested in 3) is an alum from any school you’ve attended
    • 24. Researching and Prepping for Interviews
      People who will be meeting: facts about education/work experience, interests, personal connections
      Company you’ll be interviewing with: information, current news, industry knowledge
      Insider information
    • 25. Company Pages
      What can this page tell you?
      A LOT!
    • 26. Cool Applications: Company Buzz
    • 27. Other Cool Apps
      Reading List by Amazon
      Slideshare
      Events
    • 28. Connect Linkedin with Other Efforts
      E-mail signature:
      Jeffrei Cliftonjeffrei.clifton@gmail.comConnect with me on LinkedIn: www.linkedin.com/in/jeffrei
      Business cards
      Google pages
    • 29. Resources I Used (and so can you!)
      Linkedin Grad Guide: 1
      Linkedin Grad Guide: 2
      Linked in for Job Seekers
      Socialsignal.com
      Mashable
      Recruiting Survey
    • 30. Thanks For Listening!
      Connect with me on:
      Linkedin- Jeffrei Clifton
      Twitter- thegirljeff
      Tumblr- thegirljeff
      Facebook*- Jeffrei Clifton
      *Only if I actually know you and we are, in fact, friends …

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