Jack Tai | jack@notesolution.com | (416)820-9583 | angel.co/notesolution
Help!Need study guides!Teaching assistant is not responding...I need notes!Huge lineup during office hour!21millionNorth A...
Tutor
AccessibleAffordableSimple
BadgesUpload InviteDownload
Instant access tounlimited course content$32SEMESTER$60YEARLY$10MONTHLY
$40,0003 SCHOOLS 1,500 SUBSCRIBERSLaunched at the end of Jan 2013
COST OF PRODUCTIONECMA04 2 midterms 1 final$300TOTAL REVENUE $858.53PROFIT $558.53COST OF PRODUCTIONMATA32 1 final$250TOTA...
2012$48.8 B2015$95.4 B2017$149.0 B2012-2017 GROWTH25% (CAGR)Higher Ed eLearningMarket SizeUS Market Size2012$17.4 B2015$28...
800VIDEOS120,000USERS140,000DOCUMENTS7,500COURSESCOVERED1,800,000DOCUMENT READS
Students Love Us‘
Thank you for creatingthis website! It hasallowed me to catchup with my mostdifficult course!#lifesaverTanya from Universi...
CompetitorsHow we differentiate:
GAMIFICATIONBy incentivizing students with badges andcredits, we drive contribution of quality content.
STRUCTUREDCONTENTThe next step for us is not only to allowstudents to contribute their self-createdmaterial, but also prov...
VIDEOWe produce scalable video tutorials forcommon university subjects across all schools.
COMMUNITYStudents trust content contributed bythose at the top of the class and experts.
The A-TeamCEO & Co-founderJack TaiCOO & Co-founderKevin WuVideo Lead & Co-founderJackey LiVP Marketing, UX/UIMaggie Peng• ...
NextRollout of structuredcourse guide$800,000 in seed financing$MAY 2013Development of a nativedocument viewer withcollabo...
Jack Tai | jack@notesolution.com | (416)820-9583 | angel.co/notesolution
Appendix
Go to Market StrategiesBrands Campus AmbassadorsProfessors Subject Experts
85-90%Completion rate2020Views79Purchases$2105Revenue$1705Profit$400 production cost* The revenue will not match $34.99* 7...
Unique Visitors Avg. Visit Duration Pageview Page/VisitOct-12 25,760 7:59 593,730 14.77Nov-12 73,893 5:30 1,142,854 11.32D...
Projection (Notes)
Projection (videos)
International Students from China220,000 Chinese studentsenrolled in US publicuniversities increasing at40% annuallySource...
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Notesolution deck

  1. 1. Jack Tai | jack@notesolution.com | (416)820-9583 | angel.co/notesolution
  2. 2. Help!Need study guides!Teaching assistant is not responding...I need notes!Huge lineup during office hour!21millionNorth American university students
  3. 3. Tutor
  4. 4. AccessibleAffordableSimple
  5. 5. BadgesUpload InviteDownload
  6. 6. Instant access tounlimited course content$32SEMESTER$60YEARLY$10MONTHLY
  7. 7. $40,0003 SCHOOLS 1,500 SUBSCRIBERSLaunched at the end of Jan 2013
  8. 8. COST OF PRODUCTIONECMA04 2 midterms 1 final$300TOTAL REVENUE $858.53PROFIT $558.53COST OF PRODUCTIONMATA32 1 final$250TOTAL REVENUE $800PROFIT $550COST OF PRODUCTIONECMA06 1 midterm 1 final$400TOTAL REVENUE $2105PROFIT $17058%CONVERSION
  9. 9. 2012$48.8 B2015$95.4 B2017$149.0 B2012-2017 GROWTH25% (CAGR)Higher Ed eLearningMarket SizeUS Market Size2012$17.4 B2015$28.6 B2017$39.8 B2012-2017 GROWTH18% (CAGR)Source: http://gsvadvisors.com/wordpress/wp-content/uploads/2012/04/GSV-EDU-Factbook-Apr-13-2012.pdf
  10. 10. 800VIDEOS120,000USERS140,000DOCUMENTS7,500COURSESCOVERED1,800,000DOCUMENT READS
  11. 11. Students Love Us‘
  12. 12. Thank you for creatingthis website! It hasallowed me to catchup with my mostdifficult course!#lifesaverTanya from University of Toronto“Thank god forNotesolution forsaving me for myexam tomorrow... bestdiscovery ever!Kevin from University of WesternOntario“I ♥ Notesolutionbecause it is a greatresource and site touse for getting greatnotes. It definitelyhelped me a lot in pastfinals and midterms!Angela from University of Waterloo“I love Notesolutionbecause it providesme with a way toorganize my notes!Melvis from McGill University“
  13. 13. CompetitorsHow we differentiate:
  14. 14. GAMIFICATIONBy incentivizing students with badges andcredits, we drive contribution of quality content.
  15. 15. STRUCTUREDCONTENTThe next step for us is not only to allowstudents to contribute their self-createdmaterial, but also provide them with the meansto curate content from other sources, and bringit all back to Notesolution in a structured format.
  16. 16. VIDEOWe produce scalable video tutorials forcommon university subjects across all schools.
  17. 17. COMMUNITYStudents trust content contributed bythose at the top of the class and experts.
  18. 18. The A-TeamCEO & Co-founderJack TaiCOO & Co-founderKevin WuVideo Lead & Co-founderJackey LiVP Marketing, UX/UIMaggie Peng• CRO at Velti• VP Communications atMicrosoftHarry Patz• Leading Accelerator in Canada• Backed by Real VenturesFounderFuelEXPERIENCEINVESTORS• Gris Global Groupe,LLCYorkville Advisors• FounderFuel mentorJamie O’hara
  19. 19. NextRollout of structuredcourse guide$800,000 in seed financing$MAY 2013Development of a nativedocument viewer withcollaboration toolsSEPT 201325,000 courses coveredActive across 100universities in NorthAmericaJAN 2014Successfully tested oursubscription model for asemester Develop strategicpartnerships to helpus scale in bothusers and contentMobile/tablet optimization300,000 users
  20. 20. Jack Tai | jack@notesolution.com | (416)820-9583 | angel.co/notesolution
  21. 21. Appendix
  22. 22. Go to Market StrategiesBrands Campus AmbassadorsProfessors Subject Experts
  23. 23. 85-90%Completion rate2020Views79Purchases$2105Revenue$1705Profit$400 production cost* The revenue will not match $34.99* 79 because we had early birds where students can purchase the videos at $29.99 in the first few days.
  24. 24. Unique Visitors Avg. Visit Duration Pageview Page/VisitOct-12 25,760 7:59 593,730 14.77Nov-12 73,893 5:30 1,142,854 11.32Dec-12 60,170 7:40 1,147,418 11.93Jan-13 50,457 4:55 648,442 9:53Feb-13 56,309 6:19 927,714 11:03Mar-13 69,456 4:59 845,203 8.76Apr-13 130,000 7:06 1,700,000 10:54Oct-12 84,216 4.55 751,764 5.93Nov-12 90,133 6.47 1,146,761 8.42Dec-12 94,665 6.35 868,015 6.12Jan-13 74,612 4:06 537,240 5:62Feb-13 78,695 3:26 445,896 4:61Oct-12 480,702 2:34 2,179,604 2.97Nov-12 489,340 2:53 2,193,160 2.95Dec-12 458,010 3:12 2,228,189 3.21Jan-13 403,326 2:44 2,202,512 4:03Feb-13 536,319 3:04 2,721,158 3:48Oct-12 442 6:00 442 1Nov-12 550 2:00 582 1Dec-12 3,328 7:00 14,369 3.38Jan-13 0 0:00 0 0Feb-13 0 0:00 0 0Launched in Sept 2010Raised $692,000120,000 usersLaunched in 2006Raised $7M840,000 usersLaunched in 2006Raised $2.38M2.2M usersLaunched in 2009Raised 1.8M30,000 usersSource: www.compete.comSource: http://www.google.ca/analytics/
  25. 25. Projection (Notes)
  26. 26. Projection (videos)
  27. 27. International Students from China220,000 Chinese studentsenrolled in US publicuniversities increasing at40% annuallySource: http://www.wes.org/ewenr/11nov/feature.htm80,000 Chinese studentsenrolled in Canadian publicuniversities increasing at17% annuallySource:http://www.asiapacific.ca/sites/default/files/filefield/studentsurveyreport.pdfInternational students pay3x times the tuition atpublic universitiesInternational spending inthe US: 220,000 students *38,000/year = 8.3Billion/yearSource:http://rendezvous.blogs.nytimes.com/2012/02/07/how-chinese-students-pay-u-s-tuitions/International spending inCanada: 80,000 students *25,000/year = 2 Billion/yearSource:http://www.asiapacific.ca/sites/default/files/filefield/studentsurveyreport.pdfCA first year drop rate: 14%US first year drop rate: 27.8%http://www.thestar.com/news/canada/2009/09/20/1_in_6_firstyear_university_students_wont_make_the_grade.htmlhttp://nces.ed.gov/programs/digest/d09/tables/dt09_198.asp

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