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Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
Revised Seven Ip Trends And Seven Essences And Beyond
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Revised Seven Ip Trends And Seven Essences And Beyond

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English version of Seven IP Trends....

English version of Seven IP Trends....

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  • 1. A Worldwide Creative Culture:The Next Set of IP Challenges Jack Russo, Esq. Computerlaw Group LLP Palo Alto, California SILICON VALLEY USA 94301 jrusso@computerlaw.com www.computerlaw.com 650-327-9800 (phone) 650-618-1863 (fax) Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 2. About Me City University of New York (CUNY), B.A.-Master’s in Administration & Computer & Information Science M.B.A., Columbia University Business School J.D., UCLA School of Law (Los Angeles, CA) Managing Partner, Computerlaw Group (computerlaw) Managing Partner, Florence Ventures (“Angel” Firm) Mediator/Arbitrator, U.S. District Court (San Francisco) Judge Pro Temp, California Superior Court (San Jose) Lecturer, Stanford University & U.C. Berkeley Chairman, Foundation for Creativity (Non-Profit) Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 3. About Computerlaw Group LLPDevoted to Founders & EntrepreneursE-Commerce/Social Commerce ContractingIntellectual Property Protection & LicensingIntellectual Property Planning & EnforcementBusiness Planning & Litigation AvoidanceLitigation & Alternative Dispute ResolutionLitigation Risk Analysis & Risk PlanningEntrepreneurship and “Servant Leadership” Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 4. About FFCDR and CDR™Foundation For Creative Dispute Resolution CDR: Zealous Creativity v. Zealous AdvocacyRole of CDR Mediator: To Promote CreativityActive Help in Promoting Better OutcomesNo Other Litigation Process Can Do SoCreativity Depends on Open MindednessOpen-Mindedness Means “Suspend Disbelief” Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 5. SILICON VALLEYNorthern California, USA Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 6. Silicon Valley, California Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 7. Silicon Valley, California Copyright © 2011 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 8. Silicon Valley 1.0Copyright (c) 2011 by Jack Russo & Computerlaw Group LLP. All Rights Reserved
  • 9. SiliconValley2.0Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 10. SiliconValley3.0Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 11. SiliconValley2.0Copyright (c) 2011 by Jack Russo & Computerlaw Group LLP. All Rights Reserved
  • 12. Silicon Valley 4.0Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 13. Silicon Valley 5.0Copyright (c) 2011 by Jack Russo & Computerlaw Group LLP. All Rights Reserved
  • 14. THE SEVEN IP TRENDS (From Litigation to Commerce)Multiple Patent Systems/Multiple Patent SuitsMultiple Trademark Registration/Multiple SuitsMultiple Copyright Protection/Multiple SuitsMultiple Trade Secret Statutes/Multiple SuitsConsolidation Through ArbitrationLicensingSettlement Through Mediation LicensingEvolution To Semi-Automated Negotiations(Greater “Social Commerce” Automation) Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 15. AboutMediationand CDR™Foundation For Creative Dispute ResolutionCDR: Zealous Creativity v. Zealous AdvocacyRole of CDR™ “Neutral”: Promote CreativityActive Help in Promoting Better OutcomesNo Other Litigation Process Can Do SoCreativity Depends on Open MindednessOpen Mindedness Generates More Ideas Copyright © 2012 Jack Russo
  • 16. Zealous AdvocacyABA Professional RulesCalifornia Professional RulesBased on Adversarial System of AdjudicationOften Summarized as “Carry a Big Stick” Copyright © 2012 Jack Russo
  • 17. Zealous Advocacy in Practice Copyright © 2012 Jack Russo
  • 18. Zealous CreativityNo ABA Professional RuleNo California Professional RuleBased on Cooperative System of CreativityOften Summarized as “Create a Big Idea”But this is NOT Taught in Law SchoolsThis is NOT a Subject of Any Bar ExamThis is NOT a Subject of Any CLE CoursesIt is NOT (yet) a Discipline in Our Profession Copyright © 2012 Jack Russo
  • 19. Zealous Creativity is ZealousAdvocacy in CDR™ MediationsWhat is Zealous Creativity?What is the Role of the CDR “Neutral”?Can the Promotion of Creativity be Learned?How Does the “Light Bulb” Get Energized?What Outcomes are Possible? Plausible? Best?How to go from Possible to Plausible then BestOpen Mindedness = “To Suspend Disbelief” Copyright © 2012 Jack Russo
  • 20. “SUSPEND DISBELIEF” “The only limits to our realizations tomorrow are our doubts of today….”- Franklin D. Roosevelt, 32nd U.S. President (1933-1945) Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 21. Benefits of CDR Approach Culture of Creativity Promotes Better Outcomes Underlying System is Based on Zealous Creativity Law Firm Structures Must Adapt to Shorten Process Mediation Advances; New Discipline is Created Lawyers See Judges as Facilitators not Adjudicators Judges See Lawyers as Co-Creators not Champions Underlying Question: What is the Opportunity Here? Neutrals Become Mediators Based on the Foregoing Structural Reform Occurs: Lawyers as Peacemakers Copyright © 2012 Jack Russo
  • 22. Challenges to CDR Approach Culture of Adversarial Adjudication Underlying System is Based on Zealous Advocacy Law Firm Structures Assume Lengthy Litigations Mediation is Relatively New; No Mediator Training Lawyers See Judges as Adjudicators not Facilitators Judges See Lawyers as Champions not Co-Creators Underlying Question: Who is Right? Who is Wrong? Judges Become Mediators Based on the Foregoing Structural Reform Depends on Change of Foregoing Copyright © 2012 Jack Russo
  • 23. What Will Our Planet Look Like?A. More Global (HQ)B. More Intelligent (IQ)C. More Trusting (EQ)D. More Passionate (PQ)E. More Ambitious (AQ)F. More Freedom (FQ)G. More Cooperative(CQ) Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 24. THANK YOU! Jack Russo, Esq. Computerlaw Group LLP 401 Florence Street Palo Alto, California 94301 jrusso@computerlaw.com www.computerlaw.com 650-327-9800 (phone) 650-618-1863 (fax)Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 25. THE SEVEN ESSENCES™ Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 26. SEVEN ESSENCES™(COPYRIGHT © 2012 by Jack Russo) CQ: soulful & spiritual FQ: successful & spontaneous AQ: Secure & Self-Aware PQ: Sexy and Satisfying EQ: Sensitive & Supportive IQ: Smart & Savvy HQ: Sane & Sober
  • 27. Global-Scale Social Context Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 28. How Will Our Global Community Evolve?(Seven Mega-Trends in the Next Decade)A. Worldwide HealthB. Collective IntelligenceC. Global Ethics & CivilityD. Worldwide CompetitionE. Increased ExpectationsF. Greater Human RightsG. Trust & Reputation Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved
  • 29. WORLDWIDE ESSENCES™(COPYRIGHT © 2012 by Jack Russo) CQ: soulful & spiritual FQ: successful & spontaneous AQ: Secure & Self-Aware PQ: Sexy and Satisfying EQ: Sensitive & Supportive IQ: Smart & Savvy HQ: Sane & Sober
  • 30. What Will Our Planet Look Like?A. More Global (HQ)B. More Intelligent (IQ)C. More Trusting (EQ)D. More Passionate (PQ)E. More Ambitious (AQ)F. More Freedom (FQ)G. More Cooperative(CQ) Copyright © 2012 by Jack Russo &Computerlaw Group LLP. All Rights Reserved

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