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Smart growth communities

Smart growth communities






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    Smart growth communities Smart growth communities Presentation Transcript

    • Smart Growth Communities
      Sales Meeting
      May 3, 2011
    • What is “smart growth?”
      10 accepted principles that define Smart Growth
      Mix land uses
      Take advantage of compact building design
      Create a range of housing opportunities and choices
      Create walkable neighborhoods
      Foster distinctive, attractive communities with a strong sense of place
      Preserve open space, farmland, natural beauty, and critical environmental areas
      Strengthen and direct development towards existing communities
      Provide a variety of transportation choices
      Make development decisions predictable, fair, and cost effective
      Encourage community and stakeholder collaboration in development decisions
    • What makes a neighborhood walkable?
      A center: Walkable neighborhoods have a center, whether it's a main street or a public space.
      People: Enough people for businesses to flourish and for public transit to run frequently.
      Mixed income, mixed use: Affordable housing located near businesses.
      Parks and public space: Plenty of public places to gather and play.
      Pedestrian design: Buildings are close to the street, parking lots are relegated to the back.
      Schools and workplaces: Close enough that most residents can walk from their homes.
      Complete streets: Streets designed for bicyclists, pedestrians, and transit.
      Walking is a zero-pollution transportation method
      Average resident of a walkable neighborhood weighs 7 pounds less than a resident in a sprawling neighborhood
      Increases the value of property
      Studies show that for every 10 minutes a person spends in a daily car commute, time spent in community activities falls by 10%
    • Visualize It
    • Important to Buyers
      Commute time and places to walk are 2 of the top 3 most important community characteristics (NAR)
      Each point of Walk Score is worth up to $3,000 in a typical metro area (CEOs for Cities, 2009)
      Commercial Real Estate: A 10 point increase in Walk Score increases property values 5-8%
    • 2011 Community Preference SurveyNAR: 2,071 Adults (2/2011)
      56% of respondents survey prefer smart growth communities to ones that require more driving between home, work and recreation
      Willing to sacrifice square footage for less driving:
      80% would prefer to live in a single-family detached home as long as it didn’t require a longer commute, BUT
      59% would choose a smaller home if it meant a commute time of 20 minutes or less
    • Community Characteristics: When considering a home purchase
      88% placed more value on the quality of the neighborhood, than the size of the home
      77% want communities with high-quality schools
      Don’t just sell homes, sell neighborhoods!
      Different home buyers are looking for all kinds of neighborhood settings
      2011 Community Preference SurveyNAR: 2,071 Adults (2/2011)
    • Omaha and Smart Growth
      78th most sprawling of 83 metro areas
      It’s a long way from becoming the way of life
      Midtown Crossing– Very walkable living choice, but no one would buy the condos
      Would a similar development work better in west Omaha?
      Why are Omaha’s residents resistant to this lifestyle change?
    • Omaha and Smart Growth
    • Get Involved!
      Influence local government to find ways to increase the walk score of your target neighborhoods
      Zoning Ordinances
    • Questions / Comments