SOCIAL  MEDIA FOR  SMALL  BUSINESS Photo by Rottman Creative on Flickr.com
Social Media is more than two-ways conversation, it encourages discussion, comments, voting and sharing of information. So...
REASONS  TO USE  SOCIAL MEDIA
2/3 of global internet population visit social networks Nilsen, Global Faces & Networked Places, 2009 Photo by Lance McCor...
Visiting social sites is the 4 th  most popular online activity Photo by Krishna De on Flickr.com
Approximately,  2 trillion of Google’s  search daily Photo by Keso on Flickr.com
The number of articles in English on Wikipedia 2,965,205
100,000,000  Video by RaywilliamJohnson on YouTube.com Video by CSPAN on YouTube.com Video by Kacsports on YouTUbe.com The...
77% - Percentage of active Internet users who read blogs Photo by Aeevans on Flickr.com Photo by Mortenpostrup on Flickr.com
3,000,000  Average number of tweets per day on Twitter.com By Jeeremie
200,000,000 Number  of active  users on  Facebook Photo by Psylum on Flickr.com
 
HOW  USERS  SEE  SOCIAL  MEDIA? I.  Companies should use social media  as a different marketing channel Photo by Temp13rec...
II .   Listen first and then…. Establish a Real Conversation Photo by Ricardo Santaella on Flickr.com
III.   You should improve your online visibility and  Photo by I’m won on Flickr.com You should interact with your customers
IV.  Building relationship Photo by AnyMotion on Flickr.com
MORE ABOUT SOCIAL MEDIA <ul><li>Customer Service </li></ul>Photo by President Solitaire Hotel and Spa in Bangkok on Flickr...
MORE ABOUT SOCIAL MEDIA <ul><li>Public Relations </li></ul>Photo by arizonaguadian on Flickr.com
MORE ABOUT SOCIAL MEDIA <ul><li>Loyalty </li></ul>Photo by Kerry on Flickr.com
MORE ABOUT SOCIAL MEDIA <ul><li>Team Work - Collaboration </li></ul>Photo by Gbalogh on Flickr.com
MORE ABOUT SOCIAL MEDIA <ul><li>Networking </li></ul>Photo by afu007(back in Malasya on Flickr.com
MORE ABOUT SOCIAL MEDIA <ul><li>Though Leader - Authority </li></ul>Photo by Tisner on Flickr.com
MORE ABOUT SOCIAL MEDIA <ul><li>Leads and sales generation </li></ul>Photo by Dreamer 7112 on Flickr.com
WHAT YOU NEED TO DO?
DESIGN YOUR COMPANY’S  SOCIAL MEDIA STRATEGY Photo by Waihey on Flickr.com
ACTION PLAN  Photo by Clairphotography on Flickr.com <ul><li>Identify Social Key Sites </li></ul><ul><li>Start a Conversat...
DON’T BE AFRAID IF YOU NEED HELP ASK FOR IT Photo by ok_qa on Flickr.com
WHAT SOCIAL MEDIA WILL  DO FOR YOU! Photo by Intersection Consulting on Flickr.com
IF YOUR TARGET AUDIENCE IS NOT HAPPY WITH YOUR PRODUCT, SOCIAL MEDIA WON’T FIX IT Photo by Keeshagirl14 on Flickr.com
IF YOUR TARGET AUDIENCE IS NOT HAPPY WITH YOUR CUSTOMER SERVICE,  SOCIAL MEDIA WILL HELP YOU Photo by adria.richards on Fl...
IF YOUR PRODUCT HAS SOME NEGATIVE COMMENTS, SOCIAL MEDIA CAN HELP Photo by Intersection Consulting on Flickr.com
SOCIAL MEDIA BEST PRACTICES
RULE # 1  LISTEN <ul><li>Google Alerts </li></ul><ul><li>TweetDeck </li></ul><ul><li>RSS </li></ul>Photo by BL1961 on Flic...
RULE # 2  ENGAGE BE ACTIVE AND SOCIAL Photo by adria.richards on Flickr.com
RULE # 3 MEASURE <ul><li>Audience </li></ul><ul><li>Engagement </li></ul><ul><li>Loyalty </li></ul><ul><li>Investment </li...
NOW BE SOCIAL WE CAN HELP YOU Photo by caseywest on Flickr.com
WHO WE ARE? <ul><li>New Social Way was created to provide social media resources to small business owners and solo profess...
<ul><li>Social Media Marketing Strategy and Action Plan </li></ul><ul><li>Social Network Profile-Set up and Management </l...
PLEASE CONTACT US: WWW.NEWSOCIALWAY.COM  OR NEWSOCIALWAY.WORDPRESS.COM ANY QUESTION? Photo by caseywest on Flickr.com
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Social Media Tips Presentation

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How, where and why to start social media strategy for small business

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  • Social Media Tips Presentation

    1. 1. SOCIAL MEDIA FOR SMALL BUSINESS Photo by Rottman Creative on Flickr.com
    2. 2. Social Media is more than two-ways conversation, it encourages discussion, comments, voting and sharing of information. Social Media Marketing is the term that describes the act of using social networks, online communities, blogs, wikis of any other collaborative Internet form of media for Marketing, Sales, Public Relations and Customer Service. Photo by Somethin’ New on Flickr.com WHAT IS SOCIAL MEDIA?
    3. 3. REASONS TO USE SOCIAL MEDIA
    4. 4. 2/3 of global internet population visit social networks Nilsen, Global Faces & Networked Places, 2009 Photo by Lance McCord on Flickr.com
    5. 5. Visiting social sites is the 4 th most popular online activity Photo by Krishna De on Flickr.com
    6. 6. Approximately, 2 trillion of Google’s search daily Photo by Keso on Flickr.com
    7. 7. The number of articles in English on Wikipedia 2,965,205
    8. 8. 100,000,000 Video by RaywilliamJohnson on YouTube.com Video by CSPAN on YouTube.com Video by Kacsports on YouTUbe.com The Number of Videos viewed each day
    9. 9. 77% - Percentage of active Internet users who read blogs Photo by Aeevans on Flickr.com Photo by Mortenpostrup on Flickr.com
    10. 10. 3,000,000 Average number of tweets per day on Twitter.com By Jeeremie
    11. 11. 200,000,000 Number of active users on Facebook Photo by Psylum on Flickr.com
    12. 13. HOW USERS SEE SOCIAL MEDIA? I. Companies should use social media as a different marketing channel Photo by Temp13rec. on Flickr.com
    13. 14. II . Listen first and then…. Establish a Real Conversation Photo by Ricardo Santaella on Flickr.com
    14. 15. III. You should improve your online visibility and Photo by I’m won on Flickr.com You should interact with your customers
    15. 16. IV. Building relationship Photo by AnyMotion on Flickr.com
    16. 17. MORE ABOUT SOCIAL MEDIA <ul><li>Customer Service </li></ul>Photo by President Solitaire Hotel and Spa in Bangkok on Flickr.com
    17. 18. MORE ABOUT SOCIAL MEDIA <ul><li>Public Relations </li></ul>Photo by arizonaguadian on Flickr.com
    18. 19. MORE ABOUT SOCIAL MEDIA <ul><li>Loyalty </li></ul>Photo by Kerry on Flickr.com
    19. 20. MORE ABOUT SOCIAL MEDIA <ul><li>Team Work - Collaboration </li></ul>Photo by Gbalogh on Flickr.com
    20. 21. MORE ABOUT SOCIAL MEDIA <ul><li>Networking </li></ul>Photo by afu007(back in Malasya on Flickr.com
    21. 22. MORE ABOUT SOCIAL MEDIA <ul><li>Though Leader - Authority </li></ul>Photo by Tisner on Flickr.com
    22. 23. MORE ABOUT SOCIAL MEDIA <ul><li>Leads and sales generation </li></ul>Photo by Dreamer 7112 on Flickr.com
    23. 24. WHAT YOU NEED TO DO?
    24. 25. DESIGN YOUR COMPANY’S SOCIAL MEDIA STRATEGY Photo by Waihey on Flickr.com
    25. 26. ACTION PLAN Photo by Clairphotography on Flickr.com <ul><li>Identify Social Key Sites </li></ul><ul><li>Start a Conversation </li></ul><ul><li>Implement Best Tactics </li></ul>
    26. 27. DON’T BE AFRAID IF YOU NEED HELP ASK FOR IT Photo by ok_qa on Flickr.com
    27. 28. WHAT SOCIAL MEDIA WILL DO FOR YOU! Photo by Intersection Consulting on Flickr.com
    28. 29. IF YOUR TARGET AUDIENCE IS NOT HAPPY WITH YOUR PRODUCT, SOCIAL MEDIA WON’T FIX IT Photo by Keeshagirl14 on Flickr.com
    29. 30. IF YOUR TARGET AUDIENCE IS NOT HAPPY WITH YOUR CUSTOMER SERVICE, SOCIAL MEDIA WILL HELP YOU Photo by adria.richards on Flickr.com
    30. 31. IF YOUR PRODUCT HAS SOME NEGATIVE COMMENTS, SOCIAL MEDIA CAN HELP Photo by Intersection Consulting on Flickr.com
    31. 32. SOCIAL MEDIA BEST PRACTICES
    32. 33. RULE # 1 LISTEN <ul><li>Google Alerts </li></ul><ul><li>TweetDeck </li></ul><ul><li>RSS </li></ul>Photo by BL1961 on Flickr.com
    33. 34. RULE # 2 ENGAGE BE ACTIVE AND SOCIAL Photo by adria.richards on Flickr.com
    34. 35. RULE # 3 MEASURE <ul><li>Audience </li></ul><ul><li>Engagement </li></ul><ul><li>Loyalty </li></ul><ul><li>Investment </li></ul><ul><li>Influence </li></ul><ul><li>Action </li></ul>Photo by Brooks Elliott on Flickr.com
    35. 36. NOW BE SOCIAL WE CAN HELP YOU Photo by caseywest on Flickr.com
    36. 37. WHO WE ARE? <ul><li>New Social Way was created to provide social media resources to small business owners and solo professionals interested in maximize their online presence and visibility. </li></ul><ul><li>I am a Certified Social Media Marketing Specialist Virtual Assistant, I can assist you to create strategic social media plan, then implement that plan to achieve your business goals. </li></ul>
    37. 38. <ul><li>Social Media Marketing Strategy and Action Plan </li></ul><ul><li>Social Network Profile-Set up and Management </li></ul><ul><li>Social Media Engagement </li></ul><ul><li>Social Media Content Marketing Strategy </li></ul><ul><li>Video Marketing </li></ul><ul><li>Twitter Marketing </li></ul><ul><li>Facebook Marketing </li></ul><ul><li>Online Reputation Management </li></ul><ul><li>Other services related to article submission, blog and forum commenting. </li></ul>SERVICES Photo by merrickmgt.com on Flickr.com
    38. 39. PLEASE CONTACT US: WWW.NEWSOCIALWAY.COM OR NEWSOCIALWAY.WORDPRESS.COM ANY QUESTION? Photo by caseywest on Flickr.com
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