Your SlideShare is downloading. ×

Map2app internet festival2012

513

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
513
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. beta Create your own mobile travel guide www.map2app.comSaturday, October 6, 12
  • 2. OPPORTUNITY: How do I turn travel content into a travel / thematic app??Saturday, October 6, 12
  • 3. SOLUTION: ...like WordPress, for mobile travel guides!Saturday, October 6, 12
  • 4. SPECIFIC FOR TRAVEL AND GEO-LOCATED CONTENT • “One Click” Translations • External Content Importers • Powerful map features • Short time to market (1,5 months avg) • Native, offline mobile travel guidesSaturday, October 6, 12
  • 5. ASSETS: AppCreator: PlaceGrabber: Apps: Core of map2app: iPhone app used by 3 high quality, CMS that allows the creation Authors to record places modular and of multiplatform mobile while on the go and flexible clients travel guides. upload them to map2app. (ios, android, j2me)Saturday, October 6, 12
  • 6. MARKET SIZE: ~10.000.000 ~2.000.000 Travel Travel Guides Media travel writers travel portals Agencies, Publishers Agencies and bloggers in US Hotels, etc. travel apps $230M sales 80.000 travel apps (in 2011) map2app 7% Market mkt share Leader $34M apps sales 230 Authors 160,000 320,000 640,000 900 apps travel apps travel apps travel apps (in 2011) (in 2012) (in 2013) (in 2014)Saturday, October 6, 12
  • 7. OUR NUMBERS: Incorporation Date: April 2012 Registered Authors: 790 Monthly Active Authors: 208 Apps Published: 73 Total Downloads: 63.000 2012 Revenues YTD $50.000Saturday, October 6, 12
  • 8. BUSINESS MODEL: as an Author as a Publisher Publish for Starting at FREE Publishing $299 and get paid for FEE - no map2app branding each download! - distribute it as you like Publisher 65% Author 35% 35% % on apps Sales 30% 5% Apple/Android 30% Apple/AndroidSaturday, October 6, 12
  • 9. CASE STUDIES: Formentera - Author Albania SmartGuide - Publisher Platforms: Platforms: Languages: Languages: Time to market: < 2 weeks Time to market: < 3 weeks Our % on sales: ~ $200/month Publishing Fee: $1,300Saturday, October 6, 12
  • 10. CASE STUDY: Author - TooMuchSanGimignano • Created by an indipendent travel blogger • It is part of a collection of 5 mini-guides about Tuscany.Saturday, October 6, 12
  • 11. PARTNERS: Center for Digital Archaeology, Berkeley We provide the mobile part for a platform for managing and sharing Cultural Heritage used by hundreds indigenous communities, libraries and museums and financed by the National Science Foundation ($1M). Soul of America, Los Angeles: Biggest Travel Portal in US for afro-american travelers They are transforming their 136 destinations in travel apps using map2app platform. Borghi d’Italia: A network of 208 medioeval towns in Italy They are transforming their 208 destinations in travel apps using map2app platform. Weagoo: 30.000 Points of Interest, 500 Cities, possibility of aggrega- ting POIs in different way thus creating thousands of apps.Saturday, October 6, 12
  • 12. FOUNDERS: TEAM: Pietro Ferraris Alberto Pierini AppCreator Developer map2app Founder & CEO 2009 – 2011: Econoetica CEO 2006 – 2009: Econoetica Division Manager & Founder Dario Ciccone iPhone Developer Simone Biagiotti map2app Founder & CTO Yiannis Dzegoutanis 2006 – 2011: Econoetca Founder & CTO Server Developer 2004 – 2006: Airlines Consultant Sara Scirocco Michele Orsi Customer Support map2app Founder and Chief Software Architect 2009 – 2011: European Space Agency Data System Engineer Francesco Colferai 2008 – 2009: Econoetica Software Engineer Android Developer Daniele Trombetta ADVISORS: Business Developer John Bartlett Alison Bing Francesco BaschieriSaturday, October 6, 12
  • 13. GRAZIE! www.map2app.com sbiagiotti@map2app.com ...like WordPress, for mobile travel guides!Saturday, October 6, 12

×