I know when I have used the word branding everyone thinking about the graphics design work which includes logo design, website design, search engine options (SEO), Social media promotion and marketing materials. Yes, everything is covering in the branding but today I will discuss the digital branding concept with you. What is digital branding? Digital branding is brand engagement with a key focus on communication via the web. A digital branding is what people see on the web especially website, hear from the social marketing, feel means online information regarding your services / product and think about in connection with your name and business.

1. Branding
Branding Steps:
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Visualization
Unique Trademark
Logo Identity
Photography
Brochure Design
Marketing Material :
Business Card Design
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Letter Pad Design
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Cover Design
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Flyer Design
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Billboard Design
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Hoarding Design
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News paper ad’s
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Magazine ad’s
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Label Design
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Catalogue Design
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Literates Design
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Stall Exhibition
Package Design
Website design
Mobile Application

2. Visualization
Visualization is a first step to make a solid brand identity. Visualization is a process of imagination. It
involves studying how normal humans interact with your products/services to create graphic
illustrations of information and how this process can be made more efficiency.
Visualization Process
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One of the best alternative methods of research we have discovered for evaluate brand image, both
in the absolute and in comparison to competitors, is Brand Visualization.
Discuss the project requirement with the client.
Understands the client’s strategic goal respective to their product/service.
Independent research on the product/services.
Understand the target audiences.
Discuss the slogan and tag line.
Our creative team will discuss their creative thoughts with the clients and make the process
smooth.
Communication strategy development
Content strategy development
Sketch out a concept and discuss with client
Create a design mock up and thereafter work upon the changes
Production design for final mock up
Prepare for final print of mock up
Quality assurance

3. Unique Trademark
In today’s competitive internet world, your branding strategy serves as an important role to distinguish
your products and services from others or say competitor. We believe that, establishing a unique brand
is a key to business success and also protecting that unique brand is most important as you have spent
hundreds of hours developing your brand, what are you doing to ensure that an impersonator does not
take advantage of your valuable efforts and divert your customers/client by using your company unique
identity e.g. logos, designs, image, tagline, or slogan.
Trademark Process
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It is unique
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We’ll register it with respective organization
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It will be assign with proper marks, e.g. ® for registered trademark, ™ for non-registered
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You can easily use it with the sale of your products and services, e.g. on your business website,
marketing materials, products packages, etc

4. Logo Identity
“Logos and branding are so important. In a big part of the world, people cannot
read French or English but are great in remembering signs” – Karl Lagerfeld
In starting of logo design, we’re following the clients’ thoughts about their
business process, and then spend a valuable time to understand business model
or process. We will prepare the prototype as logo is not a text, icon, symbol or
images; during logo design process we will constantly communication with the
client regarding feedbacks, suggestion or improvements. We believe that logo is
an expression of the company’s’ value, brand and culture.

5. Photography

6. Brochure Design

7. Marketing Material

8. Business Card Design
Business card can be a best marketing weapon for local business, it is a small identity of your company
that can be work anywhere in the world.

9. Letter Pad Design
Today’s competitive marketplace, Letter pad design is a key factor for success because of companies or
corporate do their best to make their brand remain in the minds of their customers.

10. Cover Design
A beautiful letterhead cover can make all the difference to the success of your branding

11. Flyer Design
Flyers are designed for impact and to get one key message over quickly and clearly to end user.

12. Billboard Design

13. Hoarding Design

14. News paper ad’s

15. Magazine ad’s

16. Label Design

17. Catalogue Design

18. Literates Design

19. Stall Exhibition

20. Package Design

21. Website design / development

22. Mobile Application