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Drupal 7 ideal for the social media age
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Drupal 7 ideal for the social media age

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We are becoming an ‘always-connected’ society through increasing use of Internet and mobile. People look for most information online, which makes every organization take its web presence seriously. …

We are becoming an ‘always-connected’ society through increasing use of Internet and mobile. People look for most information online, which makes every organization take its web presence seriously. Now with the advent of social media, interaction between users and companies online has become even more significant.
Social media allows your company to attract new customers and maintain relationships with existing customers through various channels. How do you go about ensuring this customer interaction? It is through usage of content management systems and content management frameworks like Drupal. To give a brief overview of Drupal:

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  • 1. Drupal 7 ideal for the social media age We are becoming an ‘always-connected’ society through increasing use of Internet and mobile. People look for most information online, which makes every organization take its web presence seriously. Now with the advent of social media, interaction between users and companies online has become even more significant. Social media allows your company to attract new customers and maintain relationships with existing customers through various channels. How do you go about ensuring this customer interaction? It is through usage of content management systems and content management frameworks like Drupal. To give a brief overview of Drupal: Drupal core – Drupal has built-in modules that has most basic features to build a site with social media components. Drupal community – Several third party modules are offered by the community with advanced features and sophisticated social media components. Drupal development – Powerful and flexible application API allows developers to customize the features and functionality of any module. These features make Drupal a favorite with most web teams as it allows them to do almost anything that they look to accomplish. When it comes to social media, Drupal makes it easy. The following Drupal attributes also make it social media friendly: Drupal, by and large, is a marketer’s dream when it comes to developing websites for interacting with existing customers and attracting new ones. User oriented websites with dynamic content Drupal theming that allows pluggable themes and template layout flexibility Integration with analytics Content publishing and RSS feeds Excellent taxonomy support for content categorization Blogs, user comments and ratings Forums and Wikis Polls and surveys Organic groups, user profiles and user relationships Flagging and bookmarking of favorite contents Integration of messages and notifications Share contents with friends by inviting them Social media bookmarking and social networks integration Search engine optimization Drupal, by and large, is a marketer’s dream when it comes to developing websites for interacting with existing customers and attracting new ones.Visit IVESIA’S WEBSITE Follow us at LINKEDIN and TWITTER