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Новая категория компьютерной техники All-in-Оne (моноблоки)



Вячеслав Самойленко, менеджер по продажам, Lenovo

Вячеслав Самойленко, менеджер по продажам, Lenovo



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  • Placeholder - presentation title | Date - 6 April, 2006
  • Placeholder - presentation title | Date - 6 April, 2006
  • Placeholder - presentation title | Date - 6 April, 2006
  • Placeholder - presentation title | Date - 6 April, 2006
  • Placeholder - presentation title | Date - 6 April, 2006

Новая категория компьютерной техники All-in-Оne (моноблоки) Новая категория компьютерной техники All-in-Оne (моноблоки) Presentation Transcript

  • Lenovo AIO Business in Ukraine 2010.10
  • History Lenovo Today  Over 20,000 employees  Group annual sales approximately US$14.9 billion (Fiscal Year 2008/09)  #4 PC vendor worldwide  Provides PCs to 160+ countries Legend in 1984  11 founding engineers  US$25,000 seed money Lenovo in 2004  9,600 employees  FY2004/05 sales: US$2.9B  #1 PC vendor in China
  • Global Presence Mature Markets Group US, Canada, Japan, Western Europe, ANZ, Israel and Global Accounts Emerging Markets Group China, South Korea, ASEAN, India, Turkey, Eastern Europe, Middle East, Pakistan, Egypt, Africa (including South America), Russia, and Central Asia Sonia (Lenovo) to look into doing a map without Chinese words. Therefore: New map pending from Lenovo. Global Headquarters Sales & Marketing Centers R&D Centers Global Operations Manufacturing Centers
  • 33 Effective business model Global culture
    • Lead “The Lenovo Way”
    • Meet commitments/Take ownership
    Protect Attack
    • Expand PC leadership position and profitability
    • Launch/grow adjacent businesses
    • Deliver healthy/steady profits
    • Simplify business model
    • Gain share in key countries
    • Focus on TM
    • Invest & move to profitability
    China Mature Rel. 1 EM 2 1 2 1 2 3
    • Address Home/SMB segments
    • Drive sustainable share growth
    • End-to-end integration
    • Drive opportunity / speed / efficiency
    1 2 Innovation leadership
    • Premium Think
    • Creative Idea
    • New businesses
    • Innovation efficiency
    The Strategic Intent will shift based on our redefined priorities
  • Lenovo enjoyed PC unit shipment growth of 42% YTY in Q3 FY2009/10 , greatly outpacing the market to become the industry’s fastest growing player Source: Industry and internal estimates. Q3 FY2009-10 results Global Industry Player Lenovo WW Market Share This rapid growth allowed Lenovo to achieve its highest ever market share of 9%
  • Innovation Leadership  6 IDEA Awards  19 iF awards for Good Design  47 G-Mark Awards in Japan  ThinkPad Design of the Decade, IDSA 2000  ThinkPad 701C in permanent collection at MoMA  8 ‘Best of Show’ awards CES 2010 Over 100 design awards and counting W700 dual screen U1 Hybrid X100e T410s A300
  • Design Excellence
  • Enabling Iconic Global Events Lenovo is behind the integration of information systems at the Shanghai World Expo The 2008 Beijing Olympic Games Lenovo’s products and technology support F1
  • AIO PC
    • What is this?
    The XXX 9830, introduced in 1972, was the first desktop all-in-one computer. It even had BASIC in ROM, but few people know about it because XXX marketed it primarily to scientists and engineers, very quiet people.
        • In CY2010, The WW AIO PC shipment will reach to 7.4M and almost 80% growth rate Y-to-Y;
        • From CY2010 to CY2013, The WW AIO PC mix% will reach to almost 20% of the total consumer DT market.
    Industry trend Analysis Data source: IDC 2010 Mar
  • IPG AIO Performance/Price position chart performance price B5 23” Performance+ A3 21.5” Mainstream Performance B3 20”/21.5” $799 $599 $699 $499 $399 $1099 $1299 A series Style B series Performance