© 2010 Lenovo
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© 2010 Lenovo
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Effectiv...
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Over 100...
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Design E...
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• In CY2...
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Новая категория компьютерной техники All-in-Оne (моноблоки)

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Вячеслав Самойленко, менеджер по продажам, Lenovo

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Новая категория компьютерной техники All-in-Оne (моноблоки)

  1. 1. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo AIO Business in Ukraine 2010.10
  2. 2. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Today  Over 20,000 employees  Group annual sales approximately US$14.9 billion (Fiscal Year 2008/09)  #4 PC vendor worldwide  Provides PCs to 160+ countries Legend in 1984  11 founding engineers  US$25,000 seed money History Lenovo in 2004  9,600 employees  FY2004/05 sales: US$2.9B  #1 PC vendor in China 2
  3. 3. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Global Presence Global Headquarters Sales & Marketing Centers R&D Centers Global Operations Manufacturing Centers Mature Markets Group US, Canada, Japan, Western Europe, ANZ, Israel and Global Accounts Emerging Markets Group China, South Korea, ASEAN, India, Turkey, Eastern Europe, Middle East, Pakistan, Egypt, Africa (including South America), Russia, and Central Asia 3
  4. 4. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Effective business model Global culture • Lead “The Lenovo Way” • Meet commitments/Take ownership Protect Attack •Expand PC leadership position and profitability •Launch/grow adjacent businesses •Deliver healthy/steady profits •Simplify business model • Gain share in key countries • Focus on TM • Invest & move to profitability China Mature Rel. 1 EM 2 1 2 1 2 3 • Address Home/SMB segments • Drive sustainable share growth MatureTM •End-to-end integration •Drive opportunity / speed / efficiency 1 2 Innovation leadership • Premium Think • Creative Idea • New businesses • Innovation efficiency The Strategic Intent will shift based on our redefined priorities 4
  5. 5. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo enjoyed PC unit shipment growth of 42% YTY in Q3 FY2009/10, greatly outpacing the market to become the industry’s fastest growing player Lenovo WW Market Share This rapid growth allowed Lenovo to achieve its highest ever market share of 9% Source: Industry and internal estimates. Q3 FY2009-10 results Global Industry Player 5
  6. 6. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Over 100 design awards and counting Innovation Leadership  6 IDEA Awards  19 iF awards for Good Design  47 G-Mark Awards in Japan  ThinkPad Design of the Decade, IDSA 2000  ThinkPad 701C in permanent collection at MoMA  8 ‘Best of Show’ awards CES 2010 W700 dual screen U1 Hybrid X100e T410s A300 6
  7. 7. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Design Excellence 7
  8. 8. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Enabling Iconic Global Events Lenovo is behind the integration of information systems at the Shanghai World Expo The 2008 Beijing Olympic Games Lenovo’s products and technology support F1 8
  9. 9. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential AIO PC • What is this? The XXX 9830, introduced in 1972, was the first desktop all-in- one computer. It even had BASIC in ROM, but few people know about it because XXX marketed it primarily to scientists and engineers, very quiet people.
  10. 10. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential • In CY2010, The WW AIO PC shipment will reach to 7.4M and almost 80% growth rate Y-to-Y; • From CY2010 to CY2013, The WW AIO PC mix% will reach to almost 20% of the total consumer DT market. Industry trend Analysis Data source: IDC 2010 Mar
  11. 11. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential IPG AIO Performance/Price position chart performanceperformance priceprice B5B5 23” Performance+ A3A3 21.5” Mainstream Performance B3B3 20”/21.5” $799 $599 $699 $499 $399 $1099 $1299 A series Style A series Style B series Performance B series Performance
  12. 12. © 2010 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential

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