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Principles of Business, Marketing, andPrinciples of Business, Marketing, and
FinanceFinance
Lesson OneLesson One
Business in a Global Society
UNT in partnership with TEA, Copyright ©. All rights reserved
International BusinessInternational Business
• All business activities needed to:
– Create
– Ship
– Sell
• Goods and services across national
borders.
UNT in partnership with TEA, Copyright ©. All rights reserved 2
Other Names for International
UNT in partnership with TEA, Copyright ©. All rights reserved 3
Importance of InternationalImportance of International
BusinessBusiness
• lGobal Opportunities
• Imports
-meet Consumer Demands
• Exports
-increase Business
• Materials and Parts are Needed from Other
Countries
UNT in partnership with TEA, Copyright ©. All rights reserved 4
Domestic BusinessDomestic Business
• Business Within One
Country
• Making, Buying, Selling
Goods and Services within
One Country
UNT in partnership with TEA, Copyright ©. All rights reserved 5
Types of Business ActivitiesTypes of Business Activities
UNT in partnership with TEA, Copyright ©. All rights reserved 6
Fundamentals of InternationalFundamentals of International
TradeTrade
• Imports
• Exports
• Trade Barriers
– Protectionism
– Tariff
– Quota
– Embargo
UNT in partnership with TEA, Copyright ©. All rights reserved 7
International BusinessInternational Business
EnvironmentEnvironment
• Geography
• Economic Conditions
• Cultural and Social Factors
• Political and Legal Factors
UNT in partnership with TEA, Copyright ©. All rights reserved 8
Global MarketplaceGlobal Marketplace
• Multinational Corporation
– conducts business in many countries.
– has facilities and offices in many countries.
– works like a shopping mall or a supermarket..
UNT in partnership with TEA, Copyright ©. All rights reserved 9
Resources for a CountryResources for a Country
UNT in partnership with TEA, Copyright ©. All rights reserved 10
Human Natural
What a country does the best
depends upon
Specialization
UNT in partnership with TEA, Copyright ©. All rights reserved 11
CurrencyCurrency
• Exchange Rate
– Price at which one currency can buy
another currency
– Exchange rates change daily
– Currency rate depends on how many
other countries want to buy the
country’s products
UNT in partnership with TEA, Copyright ©. All rights reserved 12
Different Exchange Rate ScenariosDifferent Exchange Rate Scenarios
• Favorable
-when the value of a country’s currency goes up
compared to another country’s currency
• Unfavorable
-when the value of a country’s currency goes down
compared to another country’s currency
• Countries lower the value of the currency to
increase business
UNT in partnership with TEA, Copyright ©. All rights reserved 13
Balance of TradeBalance of Trade
• Trade Surplus
-more exports than imports
• Trade Deficit
-more imports than exports
UNT in partnership with TEA, Copyright ©. All rights reserved 14

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INTL BUS PRIN MARKET FINANCE LESS1

  • 1. Principles of Business, Marketing, andPrinciples of Business, Marketing, and FinanceFinance Lesson OneLesson One Business in a Global Society UNT in partnership with TEA, Copyright ©. All rights reserved
  • 2. International BusinessInternational Business • All business activities needed to: – Create – Ship – Sell • Goods and services across national borders. UNT in partnership with TEA, Copyright ©. All rights reserved 2
  • 3. Other Names for International UNT in partnership with TEA, Copyright ©. All rights reserved 3
  • 4. Importance of InternationalImportance of International BusinessBusiness • lGobal Opportunities • Imports -meet Consumer Demands • Exports -increase Business • Materials and Parts are Needed from Other Countries UNT in partnership with TEA, Copyright ©. All rights reserved 4
  • 5. Domestic BusinessDomestic Business • Business Within One Country • Making, Buying, Selling Goods and Services within One Country UNT in partnership with TEA, Copyright ©. All rights reserved 5
  • 6. Types of Business ActivitiesTypes of Business Activities UNT in partnership with TEA, Copyright ©. All rights reserved 6
  • 7. Fundamentals of InternationalFundamentals of International TradeTrade • Imports • Exports • Trade Barriers – Protectionism – Tariff – Quota – Embargo UNT in partnership with TEA, Copyright ©. All rights reserved 7
  • 8. International BusinessInternational Business EnvironmentEnvironment • Geography • Economic Conditions • Cultural and Social Factors • Political and Legal Factors UNT in partnership with TEA, Copyright ©. All rights reserved 8
  • 9. Global MarketplaceGlobal Marketplace • Multinational Corporation – conducts business in many countries. – has facilities and offices in many countries. – works like a shopping mall or a supermarket.. UNT in partnership with TEA, Copyright ©. All rights reserved 9
  • 10. Resources for a CountryResources for a Country UNT in partnership with TEA, Copyright ©. All rights reserved 10 Human Natural
  • 11. What a country does the best depends upon Specialization UNT in partnership with TEA, Copyright ©. All rights reserved 11
  • 12. CurrencyCurrency • Exchange Rate – Price at which one currency can buy another currency – Exchange rates change daily – Currency rate depends on how many other countries want to buy the country’s products UNT in partnership with TEA, Copyright ©. All rights reserved 12
  • 13. Different Exchange Rate ScenariosDifferent Exchange Rate Scenarios • Favorable -when the value of a country’s currency goes up compared to another country’s currency • Unfavorable -when the value of a country’s currency goes down compared to another country’s currency • Countries lower the value of the currency to increase business UNT in partnership with TEA, Copyright ©. All rights reserved 13
  • 14. Balance of TradeBalance of Trade • Trade Surplus -more exports than imports • Trade Deficit -more imports than exports UNT in partnership with TEA, Copyright ©. All rights reserved 14

Editor's Notes

  1. Ask students what activities are necessary to produce and sell an imported automobile in the United States
  2. Ask students to describe a part of the world where a global business opportunity exists. Describe the opportunity.
  3. Ask the class to give one example of each type of business
  4. Ask students to give examples of situations where the types of trade barriers would be appropriate Protectionism-limiting trade with other countries to protect business at home Tariff-a tax placed on imported products to make them more expensive than domestic products Quota-a limit placed on the quantities of a product that can be imported Embargo-a ban on the import or export of a product
  5. Ask students to explain why some American companies outsource their manufacturing processes.
  6. Ask students what they think can be done for the U.S. to improve its balance of trade?