wearedbp.com : Future Brand

631 views
581 views

Published on

Published in: Business, News & Politics
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
631
On SlideShare
0
From Embeds
0
Number of Embeds
35
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

wearedbp.com : Future Brand

  1. 1. Reshaping the FutureLeverage. Transform .Deliver.ifernandes@globaldigitalpartner.comDigital Business Partners (DBP)Future Brand@GlobalDigitalP_
  2. 2. CONSUMER BRANDCONSUMERS EXPECT TO FIND BRANDS IN THEDIGITAL SPACEifernandes@globaldigitalpartner.comLeverage. Transform. Deliver.@GlobalDigitalP_
  3. 3. DIGITAL BRANDSUCCESSFUL BRANDS OF THE FUTURE AREDIGITAL AND CUSTOMER FOCUSEDifernandes@globaldigitalpartner.comLeverage. Transform. Deliver.@GlobalDigitalP_
  4. 4. DELIVER THE FUTUREDIGITAL BRANDS’ DEFINE AND DELIVER FUTUREBRAND EXPERIENCESifernandes@globaldigitalpartner.comLeverage. Transform. Deliver.@GlobalDigitalP_
  5. 5. BEYOND MARKETINGFUTURE BRANDS’ HAVE A PROFOUNDUNDERSTANDING OF DIGITAL IMPACT TO HELPRESHAPE THEIR FUTUREifernandes@globaldigitalpartner.comLeverage. Transform. Deliver.@GlobalDigitalP_
  6. 6. UNDERSTAND VALUEUNDERSTAND AND RESPOND EFFECTIVELY TOTHE DEMANDS OF DIGITAL INNOVATIONS ANDDIFFERENT TYPE OF CUSTOMERSifernandes@globaldigitalpartner.comLeverage. Transform. Deliver.@GlobalDigitalP_
  7. 7. DEVELOP VALUEUSE DIGITAL TO CREATE VALUE THROUGHOUTTHE VALUE CHAINifernandes@globaldigitalpartner.comLeverage. Transform. Deliver.@GlobalDigitalP_
  8. 8. ONE GOALCONSTANT EFFORT TO INCREASE DIGITAL VALUEifernandes@globaldigitalpartner.comLeverage. Transform. Deliver.@GlobalDigitalP_
  9. 9. LOOK AHEADLeverage. Transform. Deliver.Customer Competitor Long-TermInter-departmentCultureListen to your customersCreate satisfiedcustomersRegularly evaluatesatisfactionDevelop strong onlinerelationshipsRecognize the existenceof different segmentsTrack competitorsBenchmark againstcompetitor offeringsCompetitor rapidresponseDifferentiatePrioritise long-termmarket share gainImprove marketperformanceDecisions based on long-term considerationsCirculate customerinformationDifferent departmentsworking togetherDevelop a flexibleenvironmentEverybody knows theirroleReward related to digitalperformanceSenior Management givetop priority to digital@GlobalDigitalP_ifernandes@globaldigitalpartner.com
  10. 10. FUTURE DIGITAL BRANDLeverage. Transform. Deliver. LISTEN TO CONSUMERS – OFFLINE AND ONLINE DEFINE AND NURTURE DIGITAL COMPETENCIES USE DIGITAL AS TARGETING AND INTELLIGENCE TOOL LET CUSTOMERS DEFINE THE VALUE OF DIGITAL ENGAGEMENT DEFINE BUSINESS AS 24/7 SERVICE BUSINESS CONTINUOUS DIGITAL IMPROVEMENT AND INNOVATION DEVELOP STRONG DIGITAL PARTNERSHIPS AND ALLIANCES@GlobalDigitalP_ifernandes@globaldigitalpartner.com
  11. 11. • DELIVERING MARKETING TRANSFORMATION THROUGH DIGITAL TECHNOLOGY• INSPIRING BRANDS IN THE NEW DIGITAL AGE• HELPING BRANDS FOCUS ON THE FUTUREDIGITAL TECHNOLOGY HAS THE POTENTIAL TO IMPROVE BRAND PERFORMANC E AND REACHifernandes@globaldigitalpartner.com@GlobalDigitalP_
  12. 12. Works with leading global brands and emergingtech.Helps brands and digital technology vendors tocreate digital value.Supports leading brands achieving consumerrelevance at scale.Aims to use digital technology to drive incrementalbrand engagement and generate leads.Aboutifernandes@globaldigitalpartner.com@GlobalDigitalP_
  13. 13. ModelVentureCapitalBrandAgencyBrand AgencyVentureCapitalTechnologyVendorGlobal Digital PartnersLeverage. Transform. Deliver.RESHAPING THE FUTURE@GlobalDigitalP_ifernandes@globaldigitalpartner.com
  14. 14. The following services are available to clients,delivered through Global Digital BrandServicesStart-upsSolutionsBrandsSolutionsAgencySolutionsVentureCapitalSolutionsifernandes@globaldigitalpartner.com@GlobalDigitalP_
  15. 15. DELIVER MARKETING TRANSFORMATION THROUGHDIGITAL TECHNOLOGYINSPIRE BRANDS IN THE NEW DIGITAL AGEHELPING BRANDS FOCUS ON THE FUTUREGlobal Digital PartnersLeverage. Transform. Deliver.RESHAPING THE FUTURE
  16. 16. web: www.wearedbp.comemail: ifernandes@globaldigitalpartner.comtwitter: @GlobalDigitalP_linkedIn: http://uk.linkedin.com/in/ivanfernandeswpp

×