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How to validate a Startup Idea using PPC

by Head of Marketing at Tweaky.com at Tweaky.com on Jun 24, 2013

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I was invited to give a 5 min lightening talk at one of Australia's largest tech startup meetups, Lean Startup Melbourne, on the topic of "Validating your Startup Idea using PPC". ...

I was invited to give a 5 min lightening talk at one of Australia's largest tech startup meetups, Lean Startup Melbourne, on the topic of "Validating your Startup Idea using PPC".

Here are my slides from the preso. It was a quick presentation so I didn't get to jump into all the different PPC channels but I covered Search Intent Targeting (Google Adwords) and Demographic Intent Targeting (Facebook Ads).

I look at tips for keyword research, tools to use, ad copy guidelines and how to measure success!

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  • spsingh84 Great Lakes at Great Lakes Check an amazing course on Idea Generation at https://www.udemy.com/idea-generation-and-selection-methods/ 1 week ago
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