Social Media Radar - How Social Media affected the Egyptian Revolution

Social Media Radar
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The True Story of the Egyptian Revolution
Started through social media on 25 Jan 2011ca
Social Media Radar
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Social Media Radar
Revolution planned
through social media
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But the Government are not Monitoring / Listening
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Result: Egyptian Revolution
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Social Media changed Egypt
10 millionnew blog posts
22,350 news resultscontaining Egypt have been indexed by google in 2 days
About 4,000 uploadsare currently categorized under the Jan 25 Flickr tag
245,000 tweetscontaining “Egypt” were sent
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Social Media has the power toCHANGE
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Social Media Growth
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Social Media Radar

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Social Media Radar

Social Media < > Your Brand
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Your brand sucks!
I love all your services.. I am your biggest fan!
When is your next big release ?
Awful products.
Nothing Impressive.
Your latest product Rocks!
You are the Best.. I swear !
People are talking about your brand whether You like it or not
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Social Media Radar

Who are connected to Social Media;
Have Powerful Voice.
These voices haveImpact.
They’re changingExpectations.
They’re changingpeople’s minds.
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Social Media has shifted control of brand and products away from corporations to the hands of the people
People are controlling your Brand
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Word of Mouth
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Social Media Radar

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Social Media Radar
Social Media Radar are the service of capturing and analyzing data from social media channels to monitor, measure and track all online conversations about your brand, products, services, or key persons.
IT Vision – Social Media Radar monitor millions of conversations on hundreds of social media networks from all over the world using world class technologies in order to capture the content that is relevant to you, Whether its blogs, micro-blogs, forums, message boards, or talk-backs, we monitor it.
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Social Media Radar
10 billionsocial media mentions, blogs, tweets, posts, images and conversations archived as historical data
35 million new results scan and index daily
30 types of information for each indexed search result like (date, physical location, creator,..)
Hundreds of sources (social networks and web sites) scanned daily
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IT Vision Social Media Radar Steps
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Social Media Radar
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Features
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Where monitor it?
Social Network (Facebook)
Micro-blogs (Twitter)
Video sharing Networks (YouTube)
Photo sharing Networks (Flicker)
Message Boards and Forums
Blogs and Wikis Sites
Classified and Review Sites
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What IT Vision - Social Radar can do for You ?
What you can Monitor?
Your brand Name
Your Company Name
Your products
Your Services
Your competitor
Key Persons
Any Key words

When?
Hourly
Daily
Weakly
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What IT Vision Social Radar can do for You ?
Language ?
Arabic
English
French

Report content
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Sentiment: Gauge the sentiment of conversations and learn what is causing the positivity and negativity.
Historical Data: Measure and track mentions of any topic during any time range.
Countries: Shows the locations of the various conversations talking about your brand.
Geographical Locations:
Sentiment:
Historical Data:
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Gender:
Age:
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Gender: Shows the percentage of males and females participating in conversations.
Age: Provides information on the Age of the authors in the conversations.

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Daily Volume: Overview of the volume of search results per day.
Share of Voice: This report shows where the conversations are coming from.
Source Data: Source of all conversation

Competitive Analysis:
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Thank You
www.itvision.com.eg
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http://www.itvision.com.eg	239
http://itvision.com.eg	63
http://paper.li	23
http://twitter.com	1
http://translate.googleusercontent.com	1

Social Media Radar - How Social Media affected the Egyptian Revolution

by Ahmed Sabry on Feb 22, 2011

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Social Media Radar - How Social Media affected the Egyptian Revolution — Presentation Transcript