SEO- IT Vision

Search Engine Optimization

IT Vision Egypt• IT Vision is a Digital Marketing Agency engaged in the field of internet solutions and e‐marketing since Oct. 2000. IT Vision is now serving more than 500 clients in Egypt and overseas, providing them with highest quality.

Recognition• 11 years of experience in e‐Business• 500 Clients at Egypt and Overseas• 13 Web Design Awards• Founder of Egypt Web Academy• Founder of Egypt Web Awards competition

Mission• Support market leader companies to achieve return on marketing investment by offering integrated digital marketing services.

Clients

Services• Social Media Marketing • Pay Per Click• Search Engine Marketing • SMS, Email Marketing• Online Advertizing • Buy Web Traffic• Social Media Radar • Web Design

Search Engine Optimization7

What is SEO ?• Search engine optimization (SEO) is the process of improving the visibility of a web site or a web page in search engines via the "natural" or un-paid (organic) search results.

Thousands of customers are using search engines to find your products and services, just be there once and forever.More than 81% of all Internet users find products and services through search engines 9

BUT95% of global total search is on Google, Yahoo, and Bing Only 20 places at first page of search result50% of searchers never look further than first page47% of searchers NEVER look at pages ranked below #30

What if ?You are not listed on Google, Yahoo, and BingYou are not listed at First page of search result

What IT Vision can do ? IT Vision can Add your web site to Google, Yahoo, and Bing search engines with top ranking using effective search keywords14

IT Vision SEO model Study your services, Products, and your targeted customers Select Right Key words (Search phrases) Optimize the web site Submit your web site to Google, Yahoo, Bing Ranking monitoring and Reporting15

Selecting the right keywords16

Some of IT Vision projects17

Google Index 48,000 Pages from ICT2Day.com18

Search Engine Marketing19

Search Results ‘Paid-for’ search results ‘Paid-for’ search results ‘Organic’ search results20

Search Engine Marketing• Display your ad on search result pages• Pay only when visitor click your ad, no matter how good is your ad or where its place is• Plan you budget and cost per click• Very effective way to get21 visitors

Search Engine Marketing• Only two working days to start• Advertise on more than 600,000 web site worldwide and 1,000 at Egypt• Plan you budget and cost per click 22

If you badly manage Pay per click campaigns you will lose thousands of dollars or get your visitor in very costly price23

IT Vision will manage both search and online advertising campaigns on a Pay per click basis to pay when only visitors interested in your marketing message Click on your ad24

IT Vision SEM Model• Studying, study your campaign goals• Planning, select best location (Country, city, area, Gender, age, interest) which mach you target segment• Designing, design online ads design• Designing, Design your Landing page• Managing, Do Management (reporting, measure ROI, tune)25

Thank you www.itvision.com.eg26

http://www.itvision.com.eg	110
http://itvision.com.eg	28

SEO- IT Vision

by Ahmed Sabry on Mar 17, 2011

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SEO- IT Vision — Presentation Transcript