Viral marketing with YouTube

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Check how viral marketing as part of Social Media Marketing helps in brand your business products and services. It's consumer driven marketing with word of mouth online simulation. YouTube plays a major part in creating Viral marketing and campaigns. But now the same affect has been introduced to Facebook and Twitter.

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Viral marketing with YouTube

  1. 1. itvibes.com Itvibes.com/twitter Itvibes.com/facebook Viral Marketing with YouTube by Siva Yenneti ITVibes, Inc. © 2010 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without permission.
  2. 2. Our Value Proposition 1. Web Solutions 1. Websites, Ecommerce, CMS, Blogs 2. Social Media 1. Marketing, Branding, Integration 3. Business Apps 1. CRM, Email Marketing, Schedulers 4. Custom Solutions 1. .NET, PHP, Portals 2. Java 2 10/18/2010 Online Marketing
  3. 3. What’s Wrong? Doing the same thing over and over again and expecting different results. – Albert Einstein In Business this is a BIG No-No! 3 10/18/2010
  4. 4. Business operations 1. Remove bus(y)ness and put bus(i)ness back. 2. Work smarter. And Harder too. 3. Work ‘on’ your business. Not ‘in’ your business. 4. Marketing is putting your brand where people are looking. 4 10/18/2010
  5. 5. Have you spread the word out? 5 10/18/2010
  6. 6. Marketing Techniques 1. Traditional Marketing 2. Local Networking 3. Email Marketing 4. Social Media & Viral Marketing 5. Search Engine Optimization (SEO) 6 10/18/2010
  7. 7. Social Media Marketing 1. Powerful marketing tool 2. ROI = Return On Influence 3. Networking is Social Branding 4. Who you know? matters over What you know? 5. Word of Mouth (Online) 6. Organic SEO 7 10/18/2010
  8. 8. Being Viral is Marketing Consumer Driven Marketing Delivering a market message that spreads quickly and exponentially among consumers. Word of Mouth Online on Steroids. 8 10/18/2010
  9. 9. Key Ingredients 1. There’s no recipe for instant success 2. Add fun and creative factor 3. Share it with friends 4. Have a clear message 5. Add music, graphics, commentary 6. Create Social Impact 10/18/2010 9
  10. 10. Ways to Get Viral 1. Message-boards and forums 2. Blogs 3. Email blast 4. Social networks 5. Websites 6. Article submission 7. Directory Listings 10/18/2010 10
  11. 11. Being Viral is Marketing 1. Free Video Sharing 2. Gets more eyeballs 3. User generated video content 4. Music, Movies, Games etc. 5. Demos, Presentations etc. 6. Upload once, Publish Anywhere 7. Greater SEO 10/18/2010 11
  12. 12. YouTube Facts •2nd largest search engine •24 Hours of Video is Uploaded Every Minute •2M Mins of Video a day (34,560 hrs) •Total time spent watching 9.305 yrs •One needs over 1000 years of time to watch all videos on YouTube 10/18/2010 12
  13. 13. Viral is more than YouTube I like it on the couch… I like it on the floor… I like it in the closet… 10/18/2010 13
  14. 14. Social Media Integration 10/18/2010 14
  15. 15. Sit down, and Think 1. Marketing Strategy 2. Business Goals 3. Technical Skills 4. Reusability 5. Professional help 10/18/2010 15
  16. 16. Build Customer-centric web presence 10/18/2010 16
  17. 17. Connect with us facebook.com/itvibes Youtube.com/itvibes itvibes.com siva@itvibes.com (281) 826 4880 10/18/2010 17

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