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Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
Connect Using Social Media
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Connect Using Social Media

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Learn about the most popular use social media tools and how you can use them to CONNECT where it matters. Discover the business value of using social media and how it can grow your network.

Learn about the most popular use social media tools and how you can use them to CONNECT where it matters. Discover the business value of using social media and how it can grow your network.

Published in: Business, Technology
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  • Welcome to “How to Connect Using Social Media” Thank you for joining us today I’m Yvonne Urness, owner and founder of YOU Connected! ***NEXT SLIDE***
  • Transcript

    • 1. Connect Using Social Media YOU Connected! Yvonne Ohumukini Urness
    • 2. Details <ul><li>Webinar is recorded </li></ul><ul><li>Questions and comments </li></ul><ul><li>Raise your hand </li></ul><ul><li>Q&amp;A session </li></ul>
    • 3. A little bit about me <ul><li>Relationship Marketing Professional </li></ul><ul><ul><li>YOU Connected! </li></ul></ul><ul><ul><li>15 years marketing and communications </li></ul></ul><ul><ul><li>Nokia, Cisco, France Telecom, Network Magazine, and Sheraton Hotels &amp; Resorts </li></ul></ul>
    • 4. Today’s Webinar <ul><li>Strategies </li></ul><ul><li>Your industry? </li></ul><ul><li>Be the first person someone thinks of </li></ul>
    • 5. How does that happen? <ul><li>Connecting! </li></ul><ul><ul><li>with your network </li></ul></ul><ul><ul><li>with your clients </li></ul></ul><ul><ul><li>with their network </li></ul></ul>
    • 6. Why Social Media? <ul><li>Complements current efforts </li></ul><ul><li>Cost minimal </li></ul><ul><li>Accessible </li></ul><ul><li>Far reaching </li></ul>
    • 7. Most Important… <ul><li>The Three “ I ’s” </li></ul><ul><ul><li>I nstant </li></ul></ul><ul><ul><li>I nteractive </li></ul></ul><ul><ul><li>I nfinite </li></ul></ul>
    • 8. What Is Social Media? <ul><li>Vehicle to connect with your clients in a richer, more significant way </li></ul><ul><li>Instant interaction: How can I help you? </li></ul><ul><li>Dynamic conversations = Quality relationships </li></ul>
    • 9. Social Media Outlets <ul><li>Blogs </li></ul><ul><li>Microblogs: Twitter </li></ul><ul><li>Social Networking Sites: Facebook </li></ul>
    • 10. Blogs <ul><li>Online journals </li></ul><ul><li>Multi-media expressions </li></ul><ul><li>Social media and marketing tool </li></ul><ul><li>Search Engine Optimization (SEO) </li></ul>
    • 11. Connect With A Blog <ul><li>Free advertising and PR </li></ul><ul><li>Easy to update </li></ul><ul><li>Permanent location </li></ul><ul><li>Invites interaction! </li></ul>
    • 12. Connect with Twitter <ul><li>Instant message 1 - millions </li></ul><ul><li>Twitter messages are called “tweets” </li></ul><ul><li>Limited to a maximum of 140 characters </li></ul>
    • 13. Following <ul><li>Follow = subscribe to your posts </li></ul><ul><li>Followers = network </li></ul><ul><li>Following/Un-Following People </li></ul><ul><ul><li>Follow people you know @itsmeYO </li></ul></ul><ul><ul><li>Follow people in your industry </li></ul></ul><ul><ul><li>Follow twitter experts </li></ul></ul>
    • 14. Benefits <ul><li>Free advertising </li></ul><ul><li>Directed conversations </li></ul><ul><li>Quality relationships and trust </li></ul>
    • 15. Connecting with Facebook <ul><li>Create a Fan Page </li></ul><ul><li>Add keywords </li></ul><ul><li>Unlimited number of fans </li></ul><ul><li>Email all fans at once </li></ul><ul><li>Post to create community </li></ul>
    • 16. Getting Started <ul><li>You’ve taken the first step! </li></ul><ul><li>Build your profile </li></ul><ul><li>Connect! </li></ul><ul><li>Invite others to join </li></ul><ul><li>Create ongoing communication </li></ul><ul><li>Create a strategy </li></ul>
    • 17. Social Media Marketing Program <ul><li>Increase your client base 30%-40% </li></ul><ul><li>Eight (8) modules </li></ul><ul><ul><li>Webinar sessions </li></ul></ul><ul><ul><li>Presentations </li></ul></ul><ul><li>Marketing Evaluation </li></ul><ul><ul><li>Review your current marketing efforts </li></ul></ul><ul><ul><li>Analyze for ROI </li></ul></ul><ul><ul><li>Recommend marketing strategy </li></ul></ul>
    • 18. Social Media Marketing Program <ul><li>The Program </li></ul><ul><ul><li>Six (6) modules </li></ul></ul><ul><ul><li>Marketing Evaluation </li></ul></ul><ul><li>Special Offer </li></ul><ul><ul><li>60% off regular price </li></ul></ul>Sign up at www.YOU-Connected.com
    • 19. Thank You!

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