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Web 2.0 Gets Strategic

by on Nov 18, 2009

  • 1,145 views

Even in a down budget year, marketers are spending more on Web 2.0. But most are just entering the game. Download this executive summary for best practices and insights including: ...

Even in a down budget year, marketers are spending more on Web 2.0. But most are just entering the game. Download this executive summary for best practices and insights including:

* Determining your participation strategy is crucial
* Web 2.0 must be integrated with “traditional” marketing channels
* Web 2.0 is not winning new business but it is having an impact

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