Help my Web Ads Suck

  • 174 views
Uploaded on

A Workshop we held at Goole discussing Web Advertising

A Workshop we held at Goole discussing Web Advertising

More in: Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
174
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
0
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. How web advertising works and why it could be a lifeline against the recession!
  • 2.
    • Quick Introductions
    • Mwr = Most Wanted Response
    • Red, Amber, Green - It’s All About Traffic
    • SEO to SES In One Easy Step
    • Google
    • Wizard of Oz - Behind The Scenes
    • Outwitting Your Competitors
    • What Next?
  • 3.  
  • 4.
    • The Most Important Decision you will make
    • Should be used on every page of your site
    • Your audience needs to know what to do next
    • Nothing is idiot-proof. They are always creating a better idiot!
  • 5.
    • More traffic = more opportunities to sell
  • 6.
    • Search Engine Optimisation
    • Search Engine Success
    • The difference?
  • 7.
    • 90% of all online searches.. Free Service
    • Their ONLY income is from... ADS#
    • Google Network
    • Blogs
    • What About Everyone Else?
  • 8.
    • Headlines
    • Landing Pages
    • Conversions – knowing your numbers
    • Testing
  • 9.
    • Multiple Ads
    • Text versus Banners
    • Pay only for visitors
    • Pay only for sales
    • “ In and Out”
    • Adsense !
  • 10.
    • Join Google Adwords
    • Research Key Words & Key Phrases
    • Improve Landing Pages