What is a business model?

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What is a business model?

  1. 1. This work is licensed under Creative Commons Attribution Non Commercial 3.0
  2. 2. What is a business model?Opportunity Recognition WorkshopThis work is licensed under Creative Commons Attribution Non Commercial 3.0
  3. 3. Discuss with your neighborwhat a business model is andwrite down your definitionThis work is licensed under Creative Commons Attribution Non Commercial 3.0
  4. 4. Which elements did youmention when you defined abusiness model?This work is licensed under Creative Commons Attribution Non Commercial 3.0
  5. 5. What is a business model really?“a business model describes the rationale of how anorganization creates, delivers, and captures value”A. Osterwalder, et al.“the plan implemented by a company to generate revenueand make a profit from operations. The model includes thecomponents and functions of the business, as well as therevenues it generates and the expenses it incurs”Investopedia“the word youve entered isnt in the dictionary”Merriam-WebsterThis work is licensed under Creative Commons Attribution Non Commercial 3.0
  6. 6. One example tellsmore than a thousand wordsThis work is licensed under Creative Commons Attribution Non Commercial 3.0
  7. 7. Business model only for startups?No!Ecosystem might be different, principles are thesame§  New product or service within existingcompany§  License your technology§  Release open-source software package§  Etc.This work is licensed under Creative Commons Attribution Non Commercial 3.0
  8. 8. “Business model: a singlediagram that describes yourbusiness”“Business plan: a documentinvestors make you writethat they don’t read”Steve BlankThis work is licensed under Creative Commons Attribution Non Commercial 3.0
  9. 9. §  Cover page and ToC§  Executive summary§  Business description§  Business environment§  Industry background§  Competitor analysis§  Market analysis§  Marketing plan§  Operations plan§  Management / team§  Financial plan§  Attachments andmilestonesBusiness Plan FormatThis work is licensed under Creative Commons Attribution Non Commercial 3.0
  10. 10. Questions?This work is licensed under Creative Commons Attribution Non Commercial 3.0
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