Introduction to New Media

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This presentation is a contribution to the definition of the New Media concept. Prepared by Ismail H. Polat. (Instructor in New Media Department @ Kadir Has University, Istanbul.

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Introduction to New Media

  1. 1. Communication A Process to “communicate” Elements of Communications  Sender  Recevier  Message (content)  Environment (medium)  
  2. 2. Types of Communication Channel Person Person ONE2ONE PublisherBroadcaster Media Mass PUBLIC * Media: Plural form of medium
  3. 3. One2One Communication message channel sender recevier
  4. 4. One2One Communication message channel sender receiver
  5. 5. Public Communication content Publisher media viewer Broadcaster
  6. 6. Classical Communication Environment Channel Person Person ONE2ONE PublisherBroadcaster Media Mass PUBLIC * Media: Plural form of medium
  7. 7. Familiar?
  8. 8. How come this happened?
  9. 9. The way to a new ...?
  10. 10. Society, Technology, Life, ... Agriculture  Industry  Information Country  City  Metropolis Ext. Family  Family  Individual Nature  Home  New???
  11. 11. History, Communication, CultureORAL TEXTUAL AUDIO-VISUAL NEW???
  12. 12. Evolution of CommunicationPersona Public ????? l PRINTED AUDIO-VISUAL ???? 1800 1850 1900 1950 2000 2050   ? TRANSPORT NET RADIO NET ???? 
  13. 13. From Classical to New... Classical  New  Physical/Analog  Virtual/Digital  Limited or no  Unlimited interaction interaction  (A)Synchronous  Synchronous  One2One AND Mass  One2One OR Mass 
  14. 14. New Communication Environment Channel Person Person ONE2ONE + PublisherBroadcaster Media Mass PUBLIC + ....
  15. 15. New Communication Environment Person Person Publisher New Media PLATFORMBroadcaster Mass
  16. 16. New Media Interactive PLATFORM  Virtual/Digital  Unlimited interaction  (A)Synchronous  One2One AND Mas
  17. 17. New Media? A new communication PLATFORM that has  Interactivity  Digitality  Time-Space Independency
  18. 18. What is New Media? An interactive, digital and time-space independent communication medium that enables any kind of content sharing on cyberspace.
  19. 19. New Media Truths New Media is Internet, mobile nets and more!  Cyber Space=Internet+Mobile Net+Bluetooth+… NewMedia ≥ SocialMedia & NewMedia ≤ SocialMedia  Social Media is not only Internet  E.g.: Group SMS is a social media activity in mobile medium.  Internet is not only Social Media  E.g.: Internet Banking is not a social media activity.
  20. 20. The “Newness” of New Media It’s a brand-new, radical and revolutionary medium!  Internet  Mobile  ... It’s the transformation of old-media into new forms.  TV  IP TV, Digital TV, WebTV, Mobile TV  Radio  Internet Radio, Offline radio, PodCast  Newspaper/Magazine  e-newspaper, e-magazine
  21. 21. Evolution of CommunicationPersona Public Platform l PRINTED AUDIO-VISUAL DIGITAL 1800 1850 1900 1950 2000 2050   ? TRANSPORT NET RADIO NET CYBER NET 
  22. 22. The Convergence DIGITAL Telecomms Media Information
  23. 23. Convergence Info Comms Media
  24. 24. Info-Comms-Media: TheTripleSynergy
  25. 25. CyberSpace: The New Media? Cyberspace; the new communication environment that emerges with the triple synergy of information, communications and media industries. Cyberspace can be accessed via the cyber devices.
  26. 26. TheConvergence DIGITAL Telecomms Web2.0 Media Web3.0 Web1.0 Information
  27. 27. Evolution of New Media Social Media Facebook,Twitter, etc. Google
  28. 28. Cyber Device Info Comms Cyber Device Media
  29. 29. Cyber Device
  30. 30. Cyber Device+
  31. 31. MyNewMedia Personal Journalism  Content Generation&Consumption on personal networks  Sharing and interactivity based  High socialisation dynamics  Unreliable (gossip based)  Rule breaking
  32. 32. New Media; New Problems Hostile attitudes to current orthodoxy  Multiidentity  Cyber Crime  Collapse of traditional economic models  Privacy Issues  Hate Speech
  33. 33. New Media; New Horizons Birth of a new life style  VirtualSocialisation  Cyber Enterpreneurship  New Business Models  Global political organisations and movements
  34. 34. New Media; New Forms & Contents Text  hypertext,blog TV IP TV, Mobil TV, WebTV, Digital TV Radio  User interactive Online Radio Book,Newspaper, Mag  e-book,e-newspaper, e-mag Film  Role Playing Game (RPG)
  35. 35. Remediation; It’s not a TV anymore!..
  36. 36. New Media; New Jobs Blogger, Online Journalists Social Media Experts Online reputation managers Copyright/Content Managers Online Educators & Trainers Mobile Healthcare Experts ....
  37. 37. Evolution of New Media: The Future
  38. 38. Web3.0: Rise of Machines
  39. 39.  E-mail  ismail.polat@khas.edu.tr Blog  http://ismailhpolat.com Social Media  http://twitter.com/ismailhpolat  http://tr.linkedin.com/in/ismailhpolat  http://facebook.com/ismailhakkipolat
  40. 40. Suggested Readings: Flew T., New Media An Introduction, Oxford Press, 2008. Lister, Dovey, Giddings, Grant, Kelly, New Media A Critical Introduction, Routledge, 2009. Bolter, J.D., Grusin R., ReMediation:Understanding New Media, MIT Press,1999. Jenkins H., Convergence Culture: Where Old and New Media Collide, NYU Press, 2006. Lessig L., Free Culture, The Penguin Press, 2004. Turkle S. Alone Together, Basic Books, 2011. Gangopadhyay P., Chatterji M., Economics of Globalisation, Ashgate Publishing Ltd., 2005

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