Picnic2011 iskander smit

Playing the city.  Or being played? Iskander Smit, info.nl  PICNIC 2011, September 14h"p://vimeo.com/12187317

info.nl: making (online) ecosystemsscript the service and the touchpoints will followuse big data intelligence to make adap?ve servicescreate play to achieve persuasive experiences

impulse shaped services

Kevin KellyThe increase of diversity. Services adapt to the context of that one person.h"p://www.kk.org/thetechnium/archives/2009/05/increasing_dive.php

h"p://gravity.com

a you‐modeled world

war of the ecosystems

Jesse SchellWe need to learn our children to be curious. Not to know the world. Texthttp://fora.tv/2010/07/27/Jesse_Schell_Visions_of_the_Gamepocalypse

sharing as default war of a"enOon augmented knowledgeage of curiosity instant customizaOon viral is a posiOve thing social living all devices are sensors

Kevin SlavinWe live in a world that is more and more shaped by the algorithms.We get disconnected with this new algo world.http://livestre.am/Bvlh

the relevancy paradox oﬀer choices proﬁle behavior knowledge

Tom ArmitageBending the rules is essenOal for play.People and rules together make the system.h"p://vimeo.com/19242995

recognized  intermediate client behavior data    user PC  portal  e‐mail  experience connect social graph social  webTV bannerlog on  account data token  mobile  tablet  ... ERP/CRM data proﬁle  context  service  data 

recognized  your client behavior data    user PC  portal  e‐mail  experience connect social graph social  webTV bannerlog on  account data token  mobile  tablet  ... ERP/CRM data proﬁle  context  service  data 

playrecognized  your client behavior data    user PC  portal  e‐mail  experience connect social graph social  webTV bannerlog on  account data token  mobile  tablet  ... ERP/CRM data proﬁle  context  service  data 

Hannah DonovanMake magic by mixing the right amount of expected and unexpected experiences.h"p://www.slideshare.net/hannahdonovan/interface‐magic

in this you‐modeled world

in this you‐modeled worlddata and algorithms will shape services around you

in this you‐modeled worlddata and algorithms will shape services around youand play will be used to force behavior to let the system ﬂow 

Sint Antoniesbreestraat 16,h"p://about.me/iskandr 1011 HB Amsterdaminfo.nl making online ecosystemst. +31 (0) 20 530 9100 www.info.nl http://www.youtube.com/watch?v=2lXh2n0aPyw

Picnic2011 iskander smit

by Iskander Smit on Oct 29, 2011

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Picnic2011 iskander smit — Presentation Transcript