18th Dr. Elpidio Gamboa Memorial Lecture at the Philippine Society of Microbiology & infectious Diseases Annual Convention, 24 November 2016, Crowne Plaza Galleria Manila.

1. SOCIAL MEDIA
& HEALTHCARE
Iris Thiele Isip Tan MD, MSc
Professor 3, UP College of Medicine
Chief, UP Medical Informatics Unit
Director, UP Manila Interactive Learning Center

2. Join the conversation
on Twitter
Use Facebook for
health promotion
Create positive
digital footprints

3. Join the conversation
on Twitter
Use Facebook for
health promotion
Create positive
digital footprints

4. Facebook for connecting with people
you went to school with
Twitter for connecting with people
you WISH you went to school with
http://www.diffen.com/difference/Facebook_vs_Twitter

5. THE TAO OF TWITTER
BY MARK SCHAEFER
http://www.slideshare.net/Rialta/the-tao-of-twitter

6. FIND YOUR TRIBE.
FOLLOW THEM.
HOPE THEY FOLLOW YOU.
“
Mark Schaefer
The Tao of Twitter

7. Participating in tweet chats like #HealthXPH enables a
global conversation between health professionals,
patients, industry & policy makers.

8. #HEALTHXPH
Saturdays 9-10 pm
Tweet chat

10. http://www.symplur.com/healthcare-hashtags/healthxph/
SYMPLUR HEALTHCARE HASHTAG PROJECT

11. WWW.HEALTHXPH.NET
T1. How do we raise the level of
awareness on Zika virus infection?
T2. How do we proactively address
prevention of an outbreak in our
area?
T3. What steps can we take to help
address this public health issue at
the local and national level?
27 Feb 2016

12. By building a personal learning network on social
media, health professionals can keep up to date with
advances in medicine. #HealthXPH

13. the entire collection
of people with whom
you engage and
exchange information,
usually online
PERSONAL
LEARNING NETWORK
Kate Klingensmith
https://onceateacher.wordpress.com/2009/05/05/pln-your-personal-learning-network-made-easy/

14. DR. KEVIN PHO
KEVINMD.COM

15. #EASD2015

16. Diabetes & Primary Care 2012;14:277-82

17. Content Analysis of Tweets of Pregnant
Women with Diabetes
Iris Thiele Isip Tan MD, MSc (UP Medical Informatics Unit)
Helen Madamba MD, MPH-TM(Cebu Doctors University College of Medicine)
Rene James Balandra (National Telehealth Center)
FINALIST

20. June 4-5, 2015
PARIS

22. Dr. Bryan Vartabedian
We can’t value what we don’t
understand. And we’ll only
understand what something can
offer by poking at it and trying it in
different ways. The world is
increasingly networked. And when
you find the right place to connect,
share and create, you’re likely to
find value.
“

23. Patients can find peer/social/emotional support on
social media. It enables visual sharing of health
information and stories. #HealthXPH

24. #LCSM is about sharing information
within the lung cancer community.
http://lcsmchat.wordpress.com/Thurs 8 pm EST

25. www.grayconnections.net

26. https://acrbulletin.org/41-jun2015/229-patient-experience-lung-cancer-screening
@FINDLUNGCANCER

27. Social media can strengthen the healing relationship by
providing feedback. Ex. #IWishMyDoc and
#IWishMyPatient by @coffeemommy

29. THE ENDOCRINE WITCHBrewing Informatics, Endocrinology & Everything Else
www.endocrine-witch.net

30. www.fb.com/EndocrineWitch
DOK BRU

33. #HealthXPH released a manifesto for social media &
medical professionalism in 2015 www.healthxph.net/
manifesto. A patients' manifesto soon.

34. www.healthxph.net/manifesto
I will refrain from posting
information online that
will compromise
patient confidentiality
and privacy.
#HEALTHXPH

35. FIRST Philippine
conference to be
certified Patients
Included

36. Join the conversation
on Twitter
Use Facebook for
health promotion
Create positive
digital footprints

37. I'm active on social media bec there are many snake oil
salesmen online & too few doctors. We need more
health info in Filipino #HealthXPH

38. WWW.FB.COM/ENDOCRINEWITCH

39. DOK BRU
#ParaSaBayan
www.dokbru.endocrine-witch.net

40. WWW.FACEBOOK.COM/ENDOCRINEWITCH

41. A Doctor on Facebook
TEDXDiliman 11 Oct 2015

43. Social media is a
window through which
we ask people to look.
How big we make the
window is up to us, as
is what we do in front
of the window.
Journal of the American Pharmacists Association Nov/Dec 2013doi: 10.1331/JAPhA.2013.13536

44. Join the conversation
on Twitter
Use Facebook for
health promotion
Create positive
digital footprints

45. THE BEST WAY TO CONTROL WHAT KINDS OF
INFORMATION OTHERS WILL FIND ABOUT US
ONLINE IS TO PROVIDE QUALITY CONTENT
AND CREATE WELL-DESIGNED
PROFILES OURSELVES.
“
Bertalan Mesko, Social Media in Clinical Practice

46. THIS! http://www.slideshare.net/SidneyEve/academic-branding-36767502

47. SLIDESHARE.NET/ISIPTAN
Creative Commons license
Share Alike, Attribution Required, Noncommercial

48. THE ENDOCRINE WITCHBrewing Informatics, Endocrinology & Everything Else
www.endocrine-witch.net

49. WHY DOES SELF-DIAGNOSIS ANNOY DOCTORS?
http://www.endocrine-witch.net/2015/07/05/why-does-self-diagnosis-annoy-doctors/

50. @endocrine_witch
Iris Thiele Isip Tan MD, MSc
Professor 3, UP College of Medicine
Chief, UP Medical Informatics Unit
Director, UP Manila Interactive Learning Center