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Micro Magazines as a marketing - publishing and multimedia strategy for tourism and travel marketing - example Adventure Travel linked here. example see …

Micro Magazines as a marketing - publishing and multimedia strategy for tourism and travel marketing - example Adventure Travel linked here. example see http://www.slideshare.net/irclay/adventure-travel-destinations-what-is-adventure-travel

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  • 1. January 2011 ADVENTURE TRAVEL DESTINATIONS what is adventure travel WWW.ADVENTURE-TRAVEL-DESTINATIONS.COM http://www.slideshare.net/irclay/adventure-travel-destinations- what-is-adventure-travelPlease Click Here >>> Micro Mags is an experiment in multimedia, and cross media publishing and promotion.This is a Micro Magazine. It is a publishing With this concept communications can betechnique to encapsulate a travel website in a target and layered into multiply views withbrochure or in several brochures target to varying depth, from the mirco blog to complexsubtopics and issues. technical detail. The Brochures are printed and distributed at Adventure Travel is a diverse and richtrade shows and as sales and marketing hand subject. It is best treated as separate articles,outs. They are also published as a PDF or online referenced in a micro mag that provides amagazine. general overview. [1]
  • 2. If you feel Adventure ,it is Adventure NATURE STYLE website and theWe have moved this greater universe of thearticle because it was subject.was not correctlynamed. The new On this page (left) isMagazine Article is an example of thepublished using the Cross index andname “What is outward links thatAdventure Travel”. provide detail to the subject.The new AdventureMag, links to AXSES is using thisResources on Culture technique to promoteand luxury Adventure individual hotels,Travel, Outdoor tourism suppliers andAdventure with Style destination.and to other aspect ofAdventure Travel. TheMicro Mag becomes See What is Adventurerather like the readers Please Click Here >>>digest of the it is not less to marvel at nature than to Nature Adventures climb a Family Adventures mountain Outdoors Adventures Luxury Adventures Culinary Adventures Spiritual Adventures -------------------------- My Cultural Adventure Creative Insights My Adventure Outdoors in Style [2]
  • 3. First AXSES MicroMag What is Adventure Travel Click Here >>> HOTELS, TOURISM OPERATORS & DESTINATIONS Advertise your Brand and Special Packages Advertising Powered byhttp://adventure-travel-destinations.com/affiliate/ AXSES’ arcResCase Study - Adventure Travel Marketing Publishing My Adventure: Cultural Adventure: Outdoors in Style Creative InsightsADVENTURE TRAVELDESTINATIONS MARKETING AXSES TOURISM MARKETING & PUBLISHING PO Box 16B, Baslen House Kingston Terrace Bridgetown, St. Michaels, BB11090 Barbados, West Indies Tel 246 429 2653 | www.axses.com consult@axses.com